Zoha Jalal
Toronto
Summary
Goal-oriented and passionate Social Media Manager and Strategist with extensive experience in content creation and brand management. A skilled storyteller with a knack for identifying and leveraging social media trends to boost brand visibility. Strong team player with a systematic approach to achieving objectives.
Overview
6
6
years of professional experience
Work History
Founder
Travelocorn
11.2018 - Current
- Successfully grew my Instagram page to 149,000+ followers and a YouTube channel to 14,000+ subscribers by consistently producing engaging, high-quality organic content and strategic collaborations.
- Developed and executed comprehensive social media strategies, resulting in significant growth.
- Produced and edited all content (photography, videography, graphic design)
- Implemented SEO strategies for YouTube, leading to improved visibility and video rankings on search results.
- Collaborated with 100+ brands for sponsored content, successfully monetizing both platforms.
Social Media Manager
Madpackers PVT LTD
02.2024 - Current
- Leveraged analytics to optimize content strategy and maximize ROI on campaigns.
- Led content creation campaigns, including video production and social media posts, resulting in a 124% growth in profile visits.
- Managed brand collaborations and influencer partnerships, boosting brand visibility and engagement.
Social Media Manager
Explurger PVT LTD
11.2022 - 06.2023
- Curated a monthly content calendar for social media strategy and growth.
- Analyzed social media metrics to continuously improve campaign performance and meet brand goals.
- Collaborated with cross-functional teams (marketing, design, sales) to align social media strategies with broader business goals.
- Directed photography and videography projects, ensuring high-quality visual content for campaigns, along with content creation for their Instagram.
Marketing Executive
Uncia trails pvt ltd
10.2018 - 11.2020
- Managed and grew social media presence across platforms, achieving a 400% increase in followers and engagement.
- Developed and executed comprehensive social media strategies, resulting in crossing 100k followers in 4 months.
- Implemented SEO strategies in content writing to optimize content, improving website traffic by 70%.
Education
Post Graduate Certificate - Digital And Content Marketing
York University
Pauri Garhwal, Uttarakhand05-2025
MBA - Travel And Tourism
Jamia Milia Islamia
New Delhi08-2022
Skills
- Social Media Strategy
- Content calendar
- Visual storytelling
- Data analytics
- A/B testing
- Crisis communication
- SEO Optimization
- Adobe Creative Suite- Adobe premiere pro, lightroom
Accomplishments
- Featured in Media and News channels like NDTV Hop, SocialKetchup,TravelXP, Humans of Bombay, Retro Kolkata,Times of India, Goibibo,Thrilliophila
Timeline
Social Media Manager
Madpackers PVT LTD
02.2024 - Current
Social Media Manager
Explurger PVT LTD
11.2022 - 06.2023
Founder
Travelocorn
11.2018 - Current
Marketing Executive
Uncia trails pvt ltd
10.2018 - 11.2020
Post Graduate Certificate - Digital And Content Marketing
York University
MBA - Travel And Tourism
Jamia Milia Islamia
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