Summary
Overview
Work History
Education
Skills
Interests
Additional Information
Languages
Timeline
Generic

NISHAT AHMED

Howrah

Summary

Accomplished Deputy Sales Manager offering 9 years of experience developing and maximizing POS sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.

Recognized for Outstanding Interpersonal, Problem Solving,Team Building & Communication Skills, developing solutions and partnering Closely with business Leaders & Stakeholder ,Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

11
11
years of professional experience

Work History

DEPUTY SALES MANAGER

PAYTM
07.2021 - Current
  • Responsible Areas
  • Responsible for planning & scheduling market visits for lead generation for POS/EDC Machine
  • Provide Support for service related to POS Devices
  • Managing 5 ISP to Increase Productivity through Brand EMI Transaction
  • To acquire merchants in the geography allocated & make them understand the complete payments acceptance process and its benefits B2B
  • Driving business from Banks like HDFC bank for POS machines
  • To generate revenue through Brand EMI Business & QR payments
  • On-boarding CDIT merchant and Non CDIT Merchant
  • To generate revenue from merchants by closing VAS services (Ads, Scratch Cards, Billing POS, Etc.)
  • To make devices active rate 90% across the region by maintain good relationship with clients
  • Visiting and Pitching Corporate Merchants for POS Machines
  • Timely visits of Banks in order to maintain good rapport and there by generating leads
  • Regular sharing of proposition with prospective client and timely follow ups for closure
  • Pitching and selling all Value-added services as per requirement to existing clients
  • Processing all documentation generated from Merchants online for proper and timely deployment of EDC machines in merchant place and arranging device training to the merchant for better understanding
  • Co-ordination with integration and operations team for solving client queries
  • Timely collection of payments from Client in order to maintain AR
  • Regular and Timely visit of Hospitals, Diagnostic Centres, Restaurants and CDIT Merchants for creating leads and maintain pipelines for closure
  • Closed Big merchants Kolkata based like- Ajanta Shoes, ILS Hospital, Cosmo Bazar, My MD+, Pharmacy, 6 Ballygunge Place, Azad Hind Dhaba,The park & Novatel Hotels, Khosla & Raipur Electronics, Great Eastern Retails and Flurys etc.

ASSISTANT SALES MANAGER

PINE LABS PVT. LTD
11.2016 - 06.2021
  • Pine labs is a leading provider of retail POS (Point of sale) solutions that simplify payment acceptance, while creating business opportunities for Issuers, merchants and brands to connect with consumers
  • What makes Pine Labs market leader today is constant innovation to develop new robust solutions which went beyond payment acceptance and helped retailers to acquire and engage customers at Point of Sale
  • Pine Labs merchants and partners get a robust platform to create new revenue streams with best in class value added solutions like Instant EMI, Instant Discounts, Cash Back Programs, Pay by Points, Loyalty Solution, Gift Solution, e-Wallet, Targeted Promotions, Dynamic Currency Conversion etc
  • Responsible Areas
  • On boarding new retail customers for digital payments, Value added services, loan and POS device
  • Regularly visiting existing customers to cross sell other services and providing support if problem arises
  • Driving business from Banks like HDFC,ICICI, BOB, Yes Bank, Bandhan Bank, Axis Bank for POS device
  • Imparting training to new customers after asset deployment to keep the merchant active
  • Managing relationship with existing merchants & cross selling
  • Coordinating with internal teams and Banks for TID’s and engineers for speedy deployment of machines at merchant site as per the TAT
  • Handling strategic alliances of Pine labs with partner of discounted offers
  • Handling strategic partnerships for north region for hosting e-Gvs on Pine Perks platforms
  • Ensuring strong visibility for Pine Perks across participating merchant’s outlets
  • On boarding CDIT and Non-CDIT Merchants for POS terminal and provide better payments solutions
  • End to end alliance entailing creation of plan, presenting plan, closure.

ZETA
09.2015 - 10.2016
  • Zeta
  • In: Zeta is an innovative mobile wallet and commerce platform that seeks to revolutionize commerce
  • The platform will deliver multiple services and applications that will have a remarkable impact in the lives of several 100s of millions of users in India
  • Zeta is co-founded by Bhavin Turakhia
  • Bhavin is the Founder & CEO of Directi, Zeta, Ringo, Flock, Radix, & Media.net
  • These businesses comprise 1500+ people across 8+ offices, with over 9 million customers, revenues over $200 million, a net worth of over $500 million and multiple category leading global brands across business areas as diverse as web presence (domains, hosting, cloud infrastructure) online advertising (contextual advertising/ad networks) and communication & collaboration (voice and messaging)
  • ROLE: SR
  • TERRITORY EXECUTIVE-SALES
  • Key Responsible Areas
  • Tie up with the merchant standalone and retail Chains for Zeta Digital Meal Voucher
  • Leading negotiations, coordinating complex decision-making process and closing deal
  • Expanding quality network of the merchant standalone and Small retail chains
  • Generating revenue through merchant service charge
  • Handling and solving queries and complaints of the clients and affiliates
  • Managing a team of three Sales Executives & Management Trainees

TERRITORY EXECUTIVE

EDENRED INDIA PVT. LTD
07.2014 - 08.2015
  • Edenred, which invented the Ticket Restaurant meal voucher & meal cards and is the world leader in prepaid corporate services, designs and manages solutions that improve the efficiency of organizations and purchasing to individuals
  • By ensuring the allocated funds are used specifically as intended, these solutions enable companies to more effectively manage their:-
  • Employees Benefits ( Ticket Restaurants, Ticket compliments, Ticket Medica etc.)
  • Rewards & Loyalty ( Accentive, Ticklet compliments, Ticket service, etc
  • Key Responsible Areas
  • Creating and maintaining Suitable acceptance Network for our prepaid instruments
  • Quality control of the Affiliation network & user experience
  • Creating and maintain Visibility in the market
  • Singing up new brands as merchant affiliates for acceptance of our payment instruments
  • Ensuring strong brand visibility
  • Weeding out unproductive affiliates.

04.2013 - 06.2013
  • Comprehensive consumer buying behavior while shopping at pantaloons in Dhanbad Jharkhand
  • Assessed the customer satisfaction level for all the customers of pantaloons
  • Suggested best practices in promotion and distribution for the company.

Education

MBA - Marketing & HR

MANGALMAY INSTITUTE OF MANAGEMENT & TECHNOLOGY
MANGALMAY INSTITUTE OF MANAGEMENT & TECHNOLOGY
03.2014

Std XII SCIENCE -

BCOM COMMERCE PUNE UNIVERSITY, NOIS BOARD
NOIS BOARD
01.2012

DEVELOPMENTS -

2008

Std -

Subjects DHANBAD CITY SCHOOL, NISHAT
2006

Skills

  • Sales Presentations
  • Strategic Sales Planning & Budget
  • Enterprise Account Management
  • Solution Selling
  • Sales forecasting & Annual Sales Plan
  • Account Mining & Profitability
  • Revenue Maximization & Lead Generation
  • Product Knowledge
  • Key Account Management
  • Cross Functional
  • Business development and planning
  • B to B sales
  • Customer value Proposition ( CVP)
  • Sales Coaching
  • Rapport and relationship building

Interests

ADDITIONAL ACHIEVEMENTS , Lead the Football team of Dhanbad City School at inters school Football tournament of CBSE affiliated schools in 2006.

Additional Information

  • Flat no: 202 2nd floor 70, Gulam Husain Sardar lane Kolkata-711102

Languages

English
Upper intermediate (B2)
Hindi
Advanced (C1)
Bengali
Intermediate (B1)

Timeline

DEPUTY SALES MANAGER

PAYTM
07.2021 - Current

ASSISTANT SALES MANAGER

PINE LABS PVT. LTD
11.2016 - 06.2021

ZETA
09.2015 - 10.2016

TERRITORY EXECUTIVE

EDENRED INDIA PVT. LTD
07.2014 - 08.2015

04.2013 - 06.2013

MBA - Marketing & HR

MANGALMAY INSTITUTE OF MANAGEMENT & TECHNOLOGY

Std XII SCIENCE -

BCOM COMMERCE PUNE UNIVERSITY, NOIS BOARD

DEVELOPMENTS -

Std -

Subjects DHANBAD CITY SCHOOL, NISHAT
NISHAT AHMED