Summary
Overview
Work History
Education
Skills
Accomplishments
Additional Information
Timeline
Generic

Aakriti Tiwari

Mumbai

Summary

An outgoing , ambitious person with more than 2 years of experience in branding, Media planning, developing & executing campaigns and initiatives to achieve maximum potential. Having success in building good relationships with clients and expertise on expanding network connections.

Overview

3
3
years of professional experience

Work History

Senior Media Executive

Blue Bang Media & Entertainment
Mumbai
03.2022 - Current
  • Carried out demanding duties to successfully achieve strategic goals within the spectrum of branding & media.
  • Conducted meetings single handedly with clients, getting brief from them and making customized Media Plans accordingly.
  • Interfaced with clients to discuss budget allocation to determine project scope.
  • Devised exciting marketing and promotional packages for clients to maximize profits.
  • Tracked campaign performance and presented detailed result to clients.
  • Learned new procedures to draw in more clients and streamline work operations.
  • Monitored trends with the aim of building brands.

Business Development Executive - Media & Branding

Blue Bang Media & Entertainment
Mumbai
02.2020 - 02.2022
  • Improved sales strategies processes for business development.
  • Closely worked with other contributing departments (eg, Operations, Editorial & Analytics) in order to achieve the Company and partnership team's larger objectives as well as exceptional client servicing.
  • Assisted in content writing, curating proposals, story boards and pitching ideas.
  • Established and maintained highly effective relationships with clients, OTT partners and Production Houses to drive growth for the organization.
  • Submitted daily, weekly and monthly report to seniors for performance evaluation.
  • Under senior team members guidance; successful management & implementation of branding campaigns through Movie collaboration & OTT media campaigns by enforcing prompt kick off and closure for following brands ; Motorola, Yardley London by Wipro, Winzo gaming, India Plays, Coloressence cosmetics, Nayasa Homeware, Seekmed and Bioayurveda.

Branding Intern

Blue Bang Media & Entertainment
Mumbai
12.2019 - 02.2020
  • Cold calling & actively maintained database.
  • Collaborated with senior team members to support them in planning & expanding marketing activities.
  • Researched awareness of brands, categories and content trends for generating active leads.
  • Participated in brainstorming for In-film placement & Co-branding associations and learned how to identify the apt Movies for clients as per their brand's position in the market.
  • Sat with senior team members to learn new tasks and determined to solve challenging situations.
  • Shadowed meetings and observed senior team members presentation skills to enhance my confidence.

Education

Bachelor of Arts - History & Philosophy

Bhavans College
Mumbai
06.2019

Skills

  • Work ethic
  • Quick learner
  • Teamwork
  • Self motivated
  • Good communication
  • Planning & coordination
  • Determined & target drive
  • Positive attitude & eager to win

Accomplishments

  • Onboarded brands across different categories.
  • Achieved given sales target and received the incentive for the same.
  • Successfully closed deals worth 1,50,00,00 lacs INR for OTT Platforms & co-branded associations.
  • Took over unfinished projects from colleagues and in my responsibility carried them out as per the required timeline.
  • Implemented creative sales training techniques for two new colleagues and they were guided under me to meet key objectives and overall success.

Additional Information

Languages known


  • Hindi
  • English
  • Marathi

Timeline

Senior Media Executive

Blue Bang Media & Entertainment
03.2022 - Current

Business Development Executive - Media & Branding

Blue Bang Media & Entertainment
02.2020 - 02.2022

Branding Intern

Blue Bang Media & Entertainment
12.2019 - 02.2020

Bachelor of Arts - History & Philosophy

Bhavans College
Aakriti Tiwari