Summary
Overview
Work History
Education
Skills
CORE COMPETENCIES
Timeline
Hi, I’m

Aasma Habib

HR Recruiter | Content Writer | Marketing Professional
Pune
Aasma Habib

Summary

Dedicated and results-driven professional with 10+ years of diversified experience across Human Resources, Digital Marketing, and Media. Recently expanded into News Scriptwriting and Media Operations, blending administrative HR expertise with creative content development. Proven success in end-to-end recruitment, influencer management, team leadership, and stakeholder coordination. Adept at thriving in fast-paced environments while delivering accuracy, quality, and impact.

Overview

12
years of professional experience
3
Languages

Work History

Pune Lok News and Entertainment Pvt. Ltd.

HR Recruiter & News Scriptwriter
2025.08 - Current (1 education.year_Label & 2 education.months_Label)

Job overview

  • Managed end-to-end recruitment processes, including interview scheduling, HR documentation, and employee record maintenance
  • Wrote and edited news scripts for bulletins and special reports, ensuring editorial accuracy and clarity
  • Coordinated with editorial, production, and media teams to support smooth program execution
  • Demonstrated creativity, professionalism, and adaptability in a high-pressure media environment

DRIM Marketing Agency

HR Recruiter
2022.01 - 2025.06 (3 education.years_Label & 5 education.months_Label)

Job overview

  • Promoted to a leadership role based on strong recruitment performance and candidate management
  • Handled the complete recruitment lifecycle using Naukri, Indeed, and LinkedIn
  • Conducted candidate screening and managed onboarding processes
  • Prepared daily recruitment MIS reports and Excel dashboards for management

PERFLUENCE Marketing Agency

Freelance Blogger / Influencer Manager
2021.11 - 2022.05 (6 education.months_Label)

Job overview

  • Coordinated with influencers and bloggers to align campaigns with brand objectives
  • Monitored engagement metrics and optimized campaign performance
  • Created social media content and ensured brand consistency

Independent Consultant

Freelance HR Recruiter
2019.05 - 2019.08 (3 education.months_Label)

Job overview

  • Designed recruitment strategies and job descriptions
  • Built candidate pipelines through college networking and direct sourcing

HDFC Standard Life Insurance Co. Ltd.

Sales Development Manager
2008.10 - 2010.01 (1 education.year_Label & 3 education.months_Label)

Job overview

  • Recruited, trained, and managed Financial Consultants and achieved sales growth targets

Yojana Financial Services

Team Leader
2003.06 - 2008.10 (5 education.years_Label & 4 education.months_Label)

Job overview

Team Leader

Yojana Financial Services (DSA of Citi Bank & Citi Financial)

June 2003 – October 2008

  • Managed and supervised a team of 7 tele-sales executives.
  • Supported the telecalling team in generating and closing home loan leads.
  • Assisted team members in converting leads into successful loan closures.
  • Handled client queries and resolved issues to ensure smooth processing.
  • Maintained and updated loan application data and customer records.
  • Verified and updated loan documentation before sending files for loan sanction.
  • Coordinated with the disbursement team for loan processing and follow-ups.
  • Maintained regular client follow-ups throughout the loan process.
  • Ensured monthly sales targets were achieved by the team.
  • Maintained proper MIS and data reports.
  • Reported performance and updates to Regional Managers.

ICICI Prudential Life Insurance Co. Ltd.

Insurance Advisor
2005.12 - 2007.01 (1 education.year_Label & 1 education.month_Label)

Job overview

  • Ranked among Top 10 Advisors for consistent sales performance

Education

University of Pune

Bachelor of Commerce (B.Com)

University Overview

GPA: 60%

University of Kolhapur

HSC

University Overview

GPA: 62%

University of Kolhapur

SSC

University Overview

GPA: 50%

Skills

MS Word, Excel, PowerPoint, Google Workspace

Recruitment Tools: Naukri, Indeed, LinkedIn, Internshala

Social Media: Instagram, Facebook, YouTube

News Scriptwriting, Content Editing, Business Communication

CORE COMPETENCIES

  • HR Operations: Talent Acquisition, Recruitment Strategy, Sourcing, Onboarding, Employee Engagement
  • Media & Content: News Scriptwriting, Bulletin Editing, Special Reports, Program Coordination
  • Marketing: Influencer & Blogger Management, Social Media Strategy (Instagram & Facebook), Campaign Coordination
  • Leadership & Operations: Team Building, Training, Client Handling, Performance & MIS Reporting

Timeline

HR Recruiter & News Scriptwriter

Pune Lok News and Entertainment Pvt. Ltd.
2025.08 - Current (1 education.year_Label & 2 education.months_Label)

HR Recruiter

DRIM Marketing Agency
2022.01 - 2025.06 (3 education.years_Label & 5 education.months_Label)

Freelance Blogger / Influencer Manager

PERFLUENCE Marketing Agency
2021.11 - 2022.05 (6 education.months_Label)

Freelance HR Recruiter

Independent Consultant
2019.05 - 2019.08 (3 education.months_Label)

Sales Development Manager

HDFC Standard Life Insurance Co. Ltd.
2008.10 - 2010.01 (1 education.year_Label & 3 education.months_Label)

Insurance Advisor

ICICI Prudential Life Insurance Co. Ltd.
2005.12 - 2007.01 (1 education.year_Label & 1 education.month_Label)

Team Leader

Yojana Financial Services
2003.06 - 2008.10 (5 education.years_Label & 4 education.months_Label)

University of Pune

Bachelor of Commerce (B.Com)

University of Kolhapur

HSC

University of Kolhapur

SSC
Aasma HabibHR Recruiter | Content Writer | Marketing Professional