Sales and Marketing professional with more than 18 years of proven track record in Sales Strategy and Business Development in automobile industry.
Strong expertise in channel sales management, sales process optimization, policy formulation, budgeting, audits and customer delight.
Overview
22
22
years of professional experience
Work History
Head of Section : Institutional Sales
Hyundai Motor India Ltd
Gurugram, India
08.2023 - Current
Surpassed annual business targets for Institutional Sales in CY'23, CY'24, and CY'25 with growth across CSD, Leasing, Corporate, and Government sales.
Increased HMIL Commercial (Taxi) registration volumes from 4,100 in CY'23 to over 32,500 in CY'25, securing 4.5% market share.
Developed new taxi trim "Prime" for Sedan and Hatch segments to enhance HMIL commercial sales from CY'26 onward.
Organized and facilitated meetings with internal departments, financiers, insurance companies, and major aggregators to support HMIL "Prime" success.
Implemented policies for bulk deals and claims to drive volume growth while maintaining compliance standards.
Liaised with CSD Headquarters, GeM, and leasing companies to streamline operations between HMIL dealerships and customers.
Prepared performance reports for top management, including findings and recommendations for improvement.
Area Sales Head : Vidarbha and Chhattisgarh
Hyundai Motor India Ltd.
Nagpur, India
04.2018 - 07.2023
Defined clear roadmaps and achieved monthly and annual targets and gained 3.2% market share across designated territory (CY'28 ~ CY'23).
Achieved highest NPS (customer satisfaction index) score across country for the territory at 99.2% for CY'22.
Managed 19 main dealerships and 20 rural outlets, contributing 40% of regional volume.
Identified growth opportunities for segment market share enhancement.
Assessed competitive landscape to pinpoint future opportunity segments.
Served as business development consultant for dealerships, enhancing operational performance.
Monitored primary and secondary network health while facilitating team training.
Ensured administrative and govt. norms compliance management
Area Sales Manager
Hyundai Motor India Ltd.
Mumbai, India
09.2011 - 03.2018
Managed seven dealerships across Mumbai and Goa, driving significant vo,ume and market share growth for HMIL.
Increased contribution from 23% to 28% to region from assigned dealerships through targeted strategies.
Achieved sales targets for assigned dealerships, enhancing overall performance metrics.
Implemented preventive measures to elevate customer satisfaction levels effectively
Area Sales Manager - 2 wheeler
Bajaj Auto ltd.
Pune, India
11.2008 - 09.2011
Achieved market leadership in five territories of Maharashtra for three consecutive months in CY'10.
Drove market share growth across Maharashtra through strategic initiatives.
Managed 22 dealerships in Mumbai and Pune, totaling 61 in Maharashtra.
Contributed 38% of total motorcycle volume in state, approximately 9,000 units.
Executed primary and secondary network strategies to enhance distribution efficiency.
Coordinated events with financiers and influencers to promote brand and increase sales volume.
Internet marketing and Sales Manager - 2Wh
Bajaj Auto ltd.
Pune, India
05.2007 - 10.2008
Drove e-commerce business development for automobile sales through 33 dealerships across India.
Scaled online sales from 30 vehicles monthly from 5 dealerships to 600 vehicles monthly from 33 dealerships across India.
Facilitated partnerships with HDFC Bank and ICICI Bank for payment gateway implementation on Bajaj Auto Ltd. website.
Associate trainer (Faculty)
P.T. Education Pvt. Ltd.
Nagpur, India
07.2004 - 06.2005
Trained MBA aspirants in logical reasoning and quantitative aptitude.
Conducted seminars at various colleges to enhance organizational visibility.
Orchestrated partnerships with colleges for campus placement interview preparation.
Education
Master of Business Administration - Marketing and Operations
Nirma Institute of Management
Ahmedabad, India
2007
Mechanical Engineering
Priyadarshini College of engineering and Arch.
Nagpur, Maharashtra
2004
Skills
Consumer Centricity
Strategic Business Planning
Innovation
Problem solutioning
Leadership skills
Forecasting and market analysis
Team and project management
Channel and Institutional sales
Data analytics
Languages
English
Proficient
C2
Hindi
Proficient
C2
Marathi
Proficient
C2
Accomplishments
Recognitions: Hyundai Motor India Ltd.
Future Leader Program 2018-2021
Executive Development Program 2015-2018
Exemplary Sales Performer of the year –2014
National Best ASM – Second Runner Up 2014
Best performance and Competency rating “S” - 2016 and 2018
Achievements:
Successfully launched Prime Taxi variants in Commercial segment in 2025
(Market research - Conceptualization - Pricing - Launch)
Increased contribution of Institutional sales from 31% in 2023 to 40% in 2025 with growth across all Institutional segments – Corporate, CSD, Leasing, Commercial (Taxi) Sales.
All India Highest NPS score 99.2% for Area Office.
Timeline
Head of Section : Institutional Sales
Hyundai Motor India Ltd
08.2023 - Current
Area Sales Head : Vidarbha and Chhattisgarh
Hyundai Motor India Ltd.
04.2018 - 07.2023
Area Sales Manager
Hyundai Motor India Ltd.
09.2011 - 03.2018
Area Sales Manager - 2 wheeler
Bajaj Auto ltd.
11.2008 - 09.2011
Internet marketing and Sales Manager - 2Wh
Bajaj Auto ltd.
05.2007 - 10.2008
Associate trainer (Faculty)
P.T. Education Pvt. Ltd.
07.2004 - 06.2005
Master of Business Administration - Marketing and Operations