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Abhinay Barsaiya
Gurgaon,Haryana
Summary
Abhinay Barsaiya Experienced Key Account's and Business development Manager having 4+ years of experience with a demonstrated history of working in FMCG,e-commerce and telecommunications industry. Skilled in marketing,sales, acquisition, revenue generation,ATL &BTL, managing key accounts, Customer Relationship Management (CRM), Brand Management, Digital Marketing and Project Management. Strong sales professional with a Master of Business Administration (MBA) focused in Marketing and Finance from Symbiosis Institute of Telecom Management. Personal Info
Overview
4
4
Certifications
6
6
years of post-secondary education
4
4
years of professional experience
Work History
Area Sales Manager
PepsiCo - Varun Beverages Ltd
08.2019 - Current
- Drive Secondary value sales and revenue growth profitably by marketing,leveraging the growth opportunities in different SKU's by PepsiCo.
- GTM Working and Marketing – Increasing reach and distribution by planning new distributors, hubs and spokes in white areas using village data cluster mapping including marketing activities i.e Perfect Village.
- Conducting ATL and BTL activities strategically in the allocated areas for better brand visibility and acceptance in rural as well as urban town.
- Analyzing competition trends, products and their marketing strategies and tackle them to prevent the market share in the allocated territory.
- Team Management – Managing team of 8 Customer Executives by evaluating their performances weekly and managing DBR's effectively.
Manager - Business Development
OYO
05.2019 - 07.2019
- Identifying potential partners and executing the 3-step process of auditing, negotiating and transforming hotels into a fully operational OYO rooms property.
- Responsible for P&L business in Goa - manage revenue, Marketing, operational expenses to deliver a strong top and bottom line.
- Leading and managing a team of Operations personnel to ensure the delivery of customer experience of the highest standard.
- Responsible for end-to-end business development of the assigned area; includes planning, execution and building home supply.
- Engaging with different stakeholders - vendors, property owners, local and central cross functional teams to deliver the best operational excellence.
Marketing Consultant
Nearbuy.com
06.2018 - 04.2019
- Acquisition of the key merchants PAN India in F&B and Events domain and onboarding them with nearbuy platform.
- Have to keep the track of the clients business initiatives, marketing activities,future plans and analyze its impact on the business.
- Developing long term relationship with acquired and prospective merchants to ensure repeat business.
- Responsible to increase the overall revenue by 10% every month.
- To prospect and consult with local businesses on negotiable offers for Nearbuy subscribers.
Assistant Manager
Reliance Communications Ltd
08.2016 - 10.2017
- End-to-end management of Key accounts; Starting from acquisition of Enterprise customers, to understanding their nature of business for Providing enterprise class cloud services, and post service provisioning period.
- Designing customized solutions for key customers and handling negotiation from multiple stakeholders for the implementation from technical and commercial pointview.
- Responsible for developing long-term relationships with portfolio of assigned customers in the B2B space and increase revenue of Rs 1.2Cr by 10% every quarter ensuring customer satisfaction and engagement by interfacing with other functions.
- Conducting competitor analysis by keeping abreast of market trends and competitor moves to achieve market share metrics.
- Governing the sale of entire product portfolio of voice,data and Cloud for the Strategic Accounts.
Siemens Ltd
04.2015 - 05.2015
- To increase the efficiency of the project, time management, identifying risks etc.
- Review of Order Cost Control (OCC)report of 5+ project; National and international projects.
- Working with senior management on $66 million project in collaboration with Powergrid.
- Received appreciation for hardwork, punctual by mentor.
Education
Master of Business Administration (MBA) - Marketing
Symbiosis Institute Of Telecom Management
06.2014 - 03.2016
Bachelor of Technology (B.Tech) - Electronics Engineering
Rajiv Gandhi Proudyogiki Vishwavidyalaya
06.2009 - 05.2013
Skills
B2B Enterprise Sales
Key Account Management
Negotiation
MS OfficeStrategic Planning
Analytical problem solver
Certification
Internet Of Things
Interests
Travelling New places
Gymming
Timeline
Area Sales Manager
PepsiCo - Varun Beverages Ltd
08.2019 - Current
Manager - Business Development
OYO
05.2019 - 07.2019
Marketing Consultant
Nearbuy.com
06.2018 - 04.2019
Assistant Manager
Reliance Communications Ltd
08.2016 - 10.2017
Siemens Ltd
04.2015 - 05.2015
Master of Business Administration (MBA) - Marketing
Symbiosis Institute Of Telecom Management
06.2014 - 03.2016
Bachelor of Technology (B.Tech) - Electronics Engineering
Rajiv Gandhi Proudyogiki Vishwavidyalaya
06.2009 - 05.2013