Adarsh Kashyap
Noida
Summary
I aim to become one of the best performance marketers who can blend psychology, design, conversions and automation. My career began in 2021 as a Drupal developer, focusing on updating web pages and developing custom themes and modules. Transitioning to digital marketing in mid-2023, I completed various social media and performance marketing courses. In 2024, as a Digital Marketing Intern at 5thScape, I crafted content strategies and influencer marketing that increased Twitter impressions from 47k to 204k, engagement from 20k to 30k, and link clicks from 50 to 200. I also grew a Telegram community from 9,700 to 19,000 members in 40 days using automated bots and virtual events.I did not run any ad campign however, created few dummy campaigns by myself to understand the platform.
Overview
3
3
years of professional experience
2
2
Certification
Work History
Digital Marketing Intern
Shaurya Infosoft
Noida
04.2024 - 07.2024
Shaurya Infosoft - Digital Marketer Noida 04/2024 - 07/2024
The brand I worked on: 5thScape
Community Manager
1. Kept the community positive and communicated regularly to protect investors from scams.
2. Used automated bots to share timely information, growing Telegram followers from 9,000 to 19,000 in 40 days.
3. Ran engaging and professional contests to keep the community active.
Social Media Marketing
1. Strategized content for awareness, conversion, and engagement; collaborated with designers and freelancers.
2. Achieved 100k average reach per post, with over 1,000 comments and reposts.
3. Boosted engagement by redirecting Twitter followers to Telegram via giveaways and contests, managing influencer outreach, and content strategy in 90 days.
Prgrammer Analyst
Cognizant
10.2021 - 07.2023
Drupal Developer(CMS Platform)
•Worked as a Programmer Analyst for two years.
•Part of a Drupal project as a Drupal Developer.
•Created and managed content on the platform.
•Performed extensive unit testing on content changes
Education
Bachelor of Technology - Electrical and Electronics Engineering
Galgotias College of Engineering and Technology
Skills
Meta ads
Google Ads
Social Media Marketing
Competitor Analysis and Market Research
Content calendars and Ideation
Copywriting
Canva
Google Docs, sheets, slides
AI tools such as chatgpt,freepik,Ideogram
Certification
- Google Ads Search Certification, Udemy, https://udemy-certificate.s3.amazonaws.com/image/UC-3e64a3b1-4a5e-4073-a448-d064
- Performance Marketing, GrowthSchool, c739fdeb-8769-44b1-8ae9-135a3369abad
Affiliations
Beyond my work, I'm dedicated to fitness, regularly hitting the gym for physical and mental well-being. I'm also cultivating a reading habit, especially in growth mindset and self-development books, which fuels personal growth and enhances creativity in my professional life.
Languages
Hindi
Native language
English
Advanced (C1)
C1
Timeline
Digital Marketing Intern
Shaurya Infosoft
04.2024 - 07.2024
Prgrammer Analyst
Cognizant
10.2021 - 07.2023
Bachelor of Technology - Electrical and Electronics Engineering
Galgotias College of Engineering and Technology
- Google Ads Search Certification, Udemy, https://udemy-certificate.s3.amazonaws.com/image/UC-3e64a3b1-4a5e-4073-a448-d064
- Performance Marketing, GrowthSchool, c739fdeb-8769-44b1-8ae9-135a3369abad
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