Adnan Shaikh
Summary
Results-driven Digital Marketing Professional with over 4 years of experience in performance marketing, CRM automation, SEO, and lead generation. Proven track record in building scalable marketing systems and optimizing digital campaigns. Expertise in automating lead management workflows and collaborating with cross-functional teams to enhance business growth through data-driven strategies.
Overview
1
1
Certification
4
4
years of professional experience
Work History
Product & Digital Marketing Manager
Heseos Technology
PUNE
11.2025 - Current
- Oversaw digital marketing function, including paid acquisition, marketing operations, and CRM automation to enhance overall strategy.
- Planned and optimized Meta Ads campaigns with monthly budgets ranging from 80K – 100K.
- Achieved 34:1 ROAS through continuous optimization of campaign performance.
- Reduced Cost Per Lead (CPL) by 41% through campaign optimization and audience refinement.
- Doubled qualified lead volume while improving lead quality and sales conversion.
- Integrated Meta Lead Ads with Trackwick CRM through APIs, enabling real-time lead capture and automated region-wise lead assignment.
- Designed and implemented automated workflows in Trackwick (Trackolap CRM) to improve lead management and data validation.
- Partnered with Sales and Leadership teams to streamline lead tracking and reporting, boosting marketing effectiveness.
Digital Marketing Executive
Superior Hydrolique Pvt Ltd
PUNE
07.2025 - 11.2025
- Managed 360° digital marketing initiatives for the SuperFlow brand.
- Executed SEO, Google Ads, Meta Ads, website optimization, and content marketing.
- Enhanced brand visibility in domestic and international markets through targeted digital strategies.
- Executed B2B email marketing campaigns and LinkedIn organic marketing initiatives, driving a 10% increase in B2B engagement.
- Coordinated design teams to create brochures, product creatives, and social media content aligned with marketing objectives.
Operations Associate
Awign
Bangalore
12.2024 - 03.2025
- Streamlined operational processes using data insights, contributing to improved efficiency.
- Coordinated with vendors and stakeholders to execute projects seamlessly, ensuring alignment with client objectives.
- Managed marketing operations for Fortune 500 client campaigns, enhancing campaign effectiveness.
Digital Marketing Executive
Technoswift
PUNE
08.2022 - 11.2024
- Generated qualified leads by executing Google Ads, Meta Ads, and LinkedIn Ads campaigns.
- Improved website rankings and organic visibility through extensive work on technical SEO, on-page SEO, and off-page SEO.
- Planned and executed Email Marketing campaigns using Mailchimp.
- Enhanced conversion rates by supporting landing page optimization and analyzing consumer behavior.
- Managed campaign analytics using Google Analytics, Google Search Console, and HubSpot.
- Collaborated with content and design teams to execute integrated digital marketing campaigns.
Education
BBA - Marketing & Sales
Savitribai Phule Pune University
06-2022
Skills
- Digital marketing strategy
- Paid media acquisition
- SEO optimization
- CRM automation
- Lead generation
- Campaign performance analysis
- Lead management
Certification
- Product Management Certification - Airtribe
- Digital Marketing Certification - PIIDM
Timeline
Product & Digital Marketing Manager
Heseos Technology
11.2025 - Current
Digital Marketing Executive
Superior Hydrolique Pvt Ltd
07.2025 - 11.2025
Operations Associate
Awign
12.2024 - 03.2025
Digital Marketing Executive
Technoswift
08.2022 - 11.2024
BBA - Marketing & Sales
Savitribai Phule Pune University