ADRIJA ACHARJEE
Student
Asansol
Summary
I am a B.Com (Hons.) graduate committed to leveraging my academic training and skills in a professional setting. My experience as an Influencer Marketing Executive has equipped me with strategic planning, communication, and collaborative skills that drive impactful marketing campaigns. I am eager to contribute positively to a reputable organization while continuously upgrading my skills.
Overview
3
3
Languages
Work History
Influencer Marketing Executive
Hobo.Video
Asansol, West Bengal
07.2024 - 09.2024
- Planned, implemented, and managed influencer marketing campaigns to boost brand visibility.
- Identified and collaborated with influencers to engage target audiences effectively.
- Combined strategic thinking, creativity, and communication skills to drive campaign success.
- Focused on elevating brand presence through impactful influencer partnerships.
Education
B.Com - Accountancy Honors
Bidhan Chandra College (Kazi Nazrul University)
Asansol, West Bengal07-2022
Higher Secondary -
Ushagram Girls’ High School (WBCHSE)
Asansol, West Bengal05-2019
Matriculation -
U.G.M.K Girls’ High School (WBBSE)
Asansol, West Bengal05-2017
Skills
Effective communication
Accounting Knowledge: Basic knowledge of Accounts, Taxation, and GST
Accounting Software Proficiency: Experience in using accounting software like Tally
Social media strategy
Influencer marketing
Editorial calendar management
Blogging
KEY ACHIEVEMENTS
- Successful Campaign Execution: Executed 12 successful influencer campaigns increasing brand visibility by 30%.
- Enhanced Engagement Rate: Collaborated with 15 influencers which boosted monthly engagement by 35%.
- Cost Optimization: Managed campaign budget effectively and reduced costs by 20%.
- Content Strategy Development: Developed content strategies leading to a 25% increase in audience reach.
Timeline
Influencer Marketing Executive
Hobo.Video
07.2024 - 09.2024
B.Com - Accountancy Honors
Bidhan Chandra College (Kazi Nazrul University)
Higher Secondary -
Ushagram Girls’ High School (WBCHSE)
Matriculation -
U.G.M.K Girls’ High School (WBBSE)