AISHWARYA AGGARWAL
Partner Marketing, Growth & Program Management
Gurugram,Haryana
Summary
Partner Marketing – Program and Growth leading 750+ institutional partner renewal and engagement across a national ecosystem. Drives application-generation campaigns for ₹30 Cr+ in combined program value, using digital, social, email, and partner channels to lift lead volume and conversion. Optimizes funnel performance through keyword research, audience targeting, and conversion tracking, while promoting programs, bootcamps, events, and student success stories.
Overview
2
2
Certifications
4
4
years of professional experience
Work History
Partner Marketing – Program and Growth
National Entrepreneurship Network (NEN)
02.2026 - Current
- Managed and renewed 750+ institutional partner network, enhancing retention and ensuring sustained program participation across ecosystem.
- Run multi-channel digital campaigns across social, email, and partner channels to generate leads, registrations, and engagement, applying Google Ads, keyword research, audience targeting, and conversion tracking to performance marketing.
- Executed multi-channel digital campaigns across social, email, and partner channels to generate leads and registrations, leveraging Google Ads, keyword research, audience targeting, and conversion tracking.
- Manage and renew a 750+ institutional partner network, driving retention and sustained program participation across the ecosystem.
- Lead social media promotion for programs, bootcamps, events, and student success stories/testimonials to build ecosystem visibility.
Senior Associate – Program and Training Management
National Entrepreneurship Network (NEN)
03.2024 - 02.2026
- Delivered 65 nationwide AICTE-MIC DEO bootcamps, ensuring quality and alignment with stakeholder expectations across institutions.
- Delivered 70 programs end-to-end — owning content development, trainer allocation, assessments, and budgets.
- Closed 10 MoUs and exceeded performance targets by 200%, while managing international faculty orientation cohorts across India, the Philippines, and Indonesia.
- Closed 10 MoUs, surpassing performance targets by 200%, while coordinating international faculty orientation cohorts across India, the Philippines, and Indonesia.
Consultant – Entrepreneurship and Program Execution
National Entrepreneurship Network (NEN)
10.2022 - 03.2024
- Co-developed and deployed national entrepreneurship curriculum across institutions, featuring 14-week program on business modeling, idea validation, and go-to-market strategy, enhancing student entrepreneurial skills.
- Facilitated 20+ workshops to cultivate entrepreneurial mindset and engagement across campuses, fostering a culture of innovation.
- Facilitated workshops for entrepreneurs, enhancing business model understanding and strategic planning skills.
- Conducted market research to identify emerging trends, informing client strategies for sustainable growth.
- Developed tailored training programs to improve entrepreneurial skills and increase participant engagement.
Teaching Assistant – Faculty Development and E-Cell
National Entrepreneurship Network (NEN)
04.2022 - 10.2022
- Coordinated program delivery and session planning, enhancing faculty engagement across E-Cell network.
- Conducted research and data analysis to identify areas for enhancing entrepreneurship program outcomes.
- Assisted in developing curriculum materials for entrepreneurship workshops.
- Coordinated logistics for seminars, ensuring timely execution and participant satisfaction.
- Supported instructors by preparing classroom resources and managing administrative tasks.
Education
Master of Arts - Economics
Vardhman College, Mahatma Jyotiba Phule Rohilkhand University (MJPRU)
10-2021
Bachelor of Arts (Hons) - Economics
Dyal Singh College, University of Delhi
05-2018
Skills
Campaign Execution
Google Ads
Meta Ads
Audience Targeting
Keyword Research
Lead Generation
Budget & Campaign Monitoring
Conversion Tracking
Demand Generation
Marketing Funnel Optimization
CRO
Lead Nurturing
Conversion Optimization
A/B Testing
Customer Journey Analysis
Campaign Performance Analysis
CTR
CPC
CPL
Performance Reporting
Data Analysis
Google Analytics
Market Research
Competitive Analysis
CRM (Wordpress, Mailchimp,Hubspot)
Stakeholder Management
Cross-functional Collaboration
Certification
Performance Marketing Certification – Tutedude
Timeline
Partner Marketing – Program and Growth
National Entrepreneurship Network (NEN)
02.2026 - Current
Senior Associate – Program and Training Management
National Entrepreneurship Network (NEN)
03.2024 - 02.2026
Consultant – Entrepreneurship and Program Execution
National Entrepreneurship Network (NEN)
10.2022 - 03.2024
Teaching Assistant – Faculty Development and E-Cell
National Entrepreneurship Network (NEN)
04.2022 - 10.2022
Bachelor of Arts (Hons) - Economics
Dyal Singh College, University of Delhi
Master of Arts - Economics
Vardhman College, Mahatma Jyotiba Phule Rohilkhand University (MJPRU)