Ajitanshu Singh
Delhi
Summary
Creative and data-driven marketing enthusiast with nearly 2 years of hands-on experience in digital marketing, social media content creation, and audience engagement. Skilled in trendspotting, campaign development, and leveraging platform algorithms to maximize reach and interaction across Instagram and Twitter/X. Proven ability to identify viral content, collaborate cross-functionally with design and copy teams, and use insights to drive impactful campaigns. Adept at understanding digital consumer behavior and delivering measurable results across diverse roles in startups and enterprise environments. Currently pursuing an MBA in Marketing with a strong foundation in tech and analytics.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Marketing Intern
MOZO HUNT
Delhi
06.2023 - 08.2023
- Identified viral trends early, boosting post reach by 40% across Instagram and Twitter.
- Created 50+ high-engagement memes and reels, increasing audience interaction by 36%.
- Collaborated with design/copy teams to launch 15+ campaigns aligned with digital trends.
- Analyzed competitor pages to inform content strategies.
- Monitored performance metrics weekly to optimize publishing schedules.
Business Development Associate
BYJU'S
Delhi
02.2022 - 04.2022
- Converted 15% of 200+ leads by tailoring digital product pitches using trend-based insights.
- Participated in weekly consumer behavior meetings to optimize sales outreach.
- Incorporated trending content into client conversations to build engagement.
- Assisted in mapping customer feedback into actionable product insights.
Marketing Executive
ELMEF Testing & Calibration Laboratories Pvt. Ltd.
Indore
07.2020 - 11.2021
- Revamped social content formats, driving 60% YoY engagement increase on LinkedIn.
- Implemented industry-specific campaign formats, increasing lead flow by 30%.
- Created competitor performance audits to realign digital messaging strategy.
- Developed cross-functional digital content with technical and marketing teams.
Education
MBA - Marketing
CMS Business School
Bangalore, Karnataka07-2024
Bachelor of Computer Application (BCA) -
Bangalore University
Bangalore01.2020
Skills
- Trendspotting
- Audience Engagement
- Social Media Strategy
- Content Ideation
- Campaign Planning
- Post Analytics
- Digital Consumer Behavior
- Platform Algorithms
- Instagram & X (Twitter)
- Competitor Analysis
Certification
- Design Thinking - Infosys
- Business Communication - Infosys
Projects
Online Cake Ordering System - DBMS Project, Built an online cake ordering platform using JavaScript, PHP, and MySQL on WAMP Server., 08/01/19, 11/30/19
Activities
- Tech Business Incubator - Event Organizer
- Acharya Habba College Fest - Coordinator
- Rural Development & Social Awareness Campaigns Volunteer
Languages
Hindi
First Language
English
Upper Intermediate
B2
Timeline
Marketing Intern
MOZO HUNT
06.2023 - 08.2023
Business Development Associate
BYJU'S
02.2022 - 04.2022
Marketing Executive
ELMEF Testing & Calibration Laboratories Pvt. Ltd.
07.2020 - 11.2021
MBA - Marketing
CMS Business School
Bachelor of Computer Application (BCA) -
Bangalore University