Akash Degala
Hyderabad
Summary
Results-oriented Marketer with a proven track record of driving brand awareness, engagement, and ROI. Skilled in developing and executing data-driven strategies across multiple social platforms. Strong analytical abilities and a passion for storytelling to create compelling content for target audiences. Collaborative team player with the ability to build lasting relationships with influencers. Seeking a challenging role to leverage expertise and contribute to the growth of a dynamic organization.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Assistant Manager - Marketing & Communications
Woxsen University
Hyderabad
04.2023 - Current
- Executed content creation and social media management across a diverse range of social media channels.
- Developed high-performing campaigns for MBA, BBA, and B.Tech programs by creating visually engaging social media and Google Ads.
- Proactively monitored online reputation by utilizing social listening tools to detect potential crises.
- Conceptualized and implemented multiple successful university events. Developed custom booths for educational expos across India.
- Conceptualized and developed marketing collaterals, while efficiently managing inventory and logistics for timely distribution to center heads across India
Business Development Associate
CareerLabs
Bengaluru
07.2022 - 03.2023
- Proven track record in generating revenue through B2C and B2B sales of higher education products in the southern Indian market.
- Provided career counseling to students, made cold calls to prospect customers, and facilitated negotiation of deals.
- Developed and implemented strategies to increase sales and market share.
- Conducted research on potential customers, competitors, and industry trends.
Freelancer
Remote
Pune
02.2022 - 10.2022
- Vink Media Solutions (Feb 2022 - Oct 2022): Managed social media content strategy, including creation, monitoring, and consistency maintenance.
- SalesTrotters (Feb 2022 - May 2022): Conducted SEO optimization tasks such as web content optimization, blog revisions, and keyword research.
Internships
.
08.2021 - 02.2022
- Digital Marketing Intern | RetrieveAI (Nov 2021 - Feb 2022): Contributed to SEO initiatives, developed WordPress websites, created and managed social media content, and oversaw social media handles.
- Digital Marketing Intern | Wealthfundas (Sep 2021 - Oct 2021): Developed effective social media strategies and managed daily social media operations.
- Growth Hacking Intern | John's Business School (Jun 2021 - Aug 2021): Coordinated marketing efforts, negotiated contracts, conducted market research, and established a campus ambassador network.
Education
Diploma Marketing Management, General -
Nizam College
01.2023
Bachelor of Business Administration - BBA, Business Analytics -
St. Joseph's Degree & PG College
06.2022
Class 10, CBSE -
St. Andrews School
06-2017
Skills
- Social Media Management
- Content Development
- SEO & SEM
- Content Marketing
- Google Analytics
- Copywriting
- Advertising Platforms (Google Ads, Facebook Ads, LinkedIn Ads)
- Marketing Automation Tools
- CRM Systems
- Data Analysis
- Performance Metrics Tracking
- Growth Strategy Development
- Event Organizing
- Public Speaking
- Vendor Management
- Sales
Certification
- Microsoft Office Specialist: Microsoft Office 2016, Microsoft
- Google Ads Display Certification, Google
- EdX Verified Certificate for Introduction to Project Management, University of Adelaide
- EdX Verified Certificate for Digital Marketing Analytics: Tools and Techniques, University System of Maryland
Languages
English
First Language
Telugu
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
Timeline
Assistant Manager - Marketing & Communications
Woxsen University
04.2023 - Current
Business Development Associate
CareerLabs
07.2022 - 03.2023
Freelancer
Remote
02.2022 - 10.2022
Internships
.
08.2021 - 02.2022
- Microsoft Office Specialist: Microsoft Office 2016, Microsoft
- Google Ads Display Certification, Google
- EdX Verified Certificate for Introduction to Project Management, University of Adelaide
- EdX Verified Certificate for Digital Marketing Analytics: Tools and Techniques, University System of Maryland
Diploma Marketing Management, General -
Nizam College
Bachelor of Business Administration - BBA, Business Analytics -
St. Joseph's Degree & PG College
Class 10, CBSE -
St. Andrews School
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