Summary
Overview
Work History
Education
Skills
Timeline
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AKASH VARMA

AKASH VARMA

Associate Growth Marketing Manager
Ahmedabad

Summary

Growth and Product Marketing professional with 6+ years of experience in SEO, paid acquisition, affiliate programs, content strategy, product positioning, GTM launches, and lead-gen tools. Currently working as Associate Growth Marketing Manager at Saleshandy, contributing to company-wide growth and directly driving $700K+ in ARR via marketing-led initiatives. Skilled at managing $10K+ monthly ad budget, scaling inbound engines, launching micro-tools, and leading cross-functional growth teams.

Overview

8
8
years of professional experience
3
3
Languages

Work History

Associate Growth Marketing Manager

Saleshandy
11.2021 - Current
  • Directly contributed $700K+ ARR via SEO, paid media, affiliates, and growth tools.
  • Product portfolio impact:
    • Saleshandy V3 — Growth to $170K+ MRR
    • TrulyInbox (launched 2023) — Growth to $20K+ MRR in 18 months
    • Lead Finder (launched 2024) — Growth to $20K+ MRR in first year
  • Managed $10K+ monthly paid media budget across Google & LinkedIn Ads.
  • Partnered with product & engineering to drive GTM, positioning, and product marketing campaigns.
  • Revamped Saleshandy & TrulyInbox websites/blogs (Core Web Vitals +41% organic traffic).
  • Launched People Directory (50+ daily sign-ups) & Agency Directory (40 paid partners; $6K MRR).
  • Built Email Verifier and initiated Email Deliverability Test (in progress) to capture leads.
  • Increased MQLs 4× (~300 → 1,200+/mo); reduced CAC by 20%.
  • Built and led a 5-member growth team (SEO, paid, CRO, affiliate, content).

Digital Marketing Executive

Nividous Software Solutions Pvt. Ltd.
01.2021 - 11.2021
  • Managed complete On-page & Off-page SEO activities to grow organic visibility.
  • Achieved 100% YoY organic traffic growth and increase in lead submissions.
  • Executed Google Ads lead-gen campaigns with improved ROI.
  • Created SEO-friendly video, infographics, and presentations.
  • Planned & executed webinars to support brand awareness & pipeline.
  • Enhanced social media presence on Twitter & LinkedIn with higher engagement.

Sr. SEO Executive

Prefotech Solutions Pvt. Ltd.
09.2017 - 01.2021
  • Conducted SEO analysis, audits, and prepared client implementation reports.
  • Researched keywords, competitors, and executed on-page optimization.
  • Developed and implemented link-building strategies.
  • Social media optimization & lead generation via Facebook/LinkedIn.
  • Guided content team for SEO-friendly copy.
  • Worked on video creation & promotion for campaigns.
  • Maintained client brand reputation through monitoring & corrective SEO.

Education

B.E. - Electronics & Communication

L.D.R.P. Institute of Technology & Research
Gandhinagar
01.2014

HSC - Science

Gujarat Board
Bhavnagar
01.2009

SSC -

Gujarat Board
Bhavnagar
01.2007

Skills

  • Growth Strategy & Demand Generation

  • Product Marketing & GTM Strategy

  • SEO & Content Marketing

  • Paid Media (Google Ads, LinkedIn Ads)

  • Conversion Rate Optimization (CRO)

  • Affiliate & Partnership Marketing

  • Team Leadership & Collaboration

  • Stakeholder & Cross-functional Alignment

Timeline

Associate Growth Marketing Manager

Saleshandy
11.2021 - Current

Digital Marketing Executive

Nividous Software Solutions Pvt. Ltd.
01.2021 - 11.2021

Sr. SEO Executive

Prefotech Solutions Pvt. Ltd.
09.2017 - 01.2021

B.E. - Electronics & Communication

L.D.R.P. Institute of Technology & Research

HSC - Science

Gujarat Board

SSC -

Gujarat Board

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AKASH VARMAAssociate Growth Marketing Manager