Akshay Fotedar
Bengaluru
Summary
Excel in creating strategic narratives, and collaborating with people to bring these narratives to life. Over seven years as an operator across SaaS, FMCD, financial technology, and auto sectors.
Overview
10
10
years of professional experience
Work History
Associate Vice President
Mobisy Technologies
01.2021 - Current
- Led 0-1 journey of Bizom ONDC seller app, from MVP t0 20+ enterprise logos, 80+ SME logos and 800+ daily orders
- Launched and currently managing O2O expansion platform for D2C brands, onboarding 8 brands, 10 distribution partners, and generating $500K in GMV
- Closed $200K grant for deploying satchetized credit products, aimed at 4M Indian retailers
- Conceptualized, implemented and deployed an agricultural input marketplace for a global food corporation in India, generated $100k in revenue
- Doubled TCV for mid-market account cohort, from $2M to $4M
- Secured company's first $1M+ ACV account
- Developed and managed first $1M+ ACV account through farming initiatives
- Co-created Series B investment memo with CEO, & managed financial modeling and investor engagement with Chief of Staff and IB
- Owned product partnerships, onboarded 10+ partners, and launched 12+ joint offerings
Assistant Manager, Merchandising
VIP Industries
05.2019 - 01.2021
- Directed sales operations and strategy for the General Trade Channel, achieved annual revenue of $55M
- Reduced O2O product leakages by 80%
- Revamped sales network expansion strategy, generating 10% incremental revenue in January and February 2020
Intern
VIP Industries
04.2018 - 06.2018
- Created SOP for assessment of feasibility before entering new markets across India
Senior Executive, Corporate Affairs
Oxigen Services
01.2017 - 04.2017
- Wrote consumer and merchant-facing communication for Oxigen Micro-ATM
- Orchestrated collateral creation and deployment for mission-critical projects in tandem with cross-functional teams
Sales Executive
NBS International, A Mahindra Group Company
05.2015 - 12.2016
- Led team of sales consultants for two-wheeler sales, generating $200K+ in sales
- Handled BTL activations for all automotive products, managed a monthly budget of $20K
- Reduced average CPE for BTL activations by 80% over a period of 6 months, from $12 to $2.4
Intern
CoHo.in
03.2014 - 08.2014
- Onboarded 300+ accommodation providers and seekers in NOIDA and Greater NOIDA
- Tested user & seller flows and populated databases for website and Android app launch, with over 1000 property partners and 2000+ users live in the first 10 days
Education
Fellow - Product-led Growth
GrowthX
Bengaluru01.2022
PGDM - Marketing
Institute of Management Technology
Ghaziabad, India03.2019
B.Tech. - Electronics and Communication Engineering
Amity University
Noida, India07.2014
Skills
- GTM Strategy
- Partnership Development
- Consultative & Concept Sales
- Rapid Experimentation
- Resilience
- Adaptability
- Problem-solving
Timeline
Associate Vice President
Mobisy Technologies
01.2021 - Current
Assistant Manager, Merchandising
VIP Industries
05.2019 - 01.2021
Intern
VIP Industries
04.2018 - 06.2018
Senior Executive, Corporate Affairs
Oxigen Services
01.2017 - 04.2017
Sales Executive
NBS International, A Mahindra Group Company
05.2015 - 12.2016
Intern
CoHo.in
03.2014 - 08.2014
Fellow - Product-led Growth
GrowthX
PGDM - Marketing
Institute of Management Technology
B.Tech. - Electronics and Communication Engineering
Amity University
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