Summary
Overview
Work History
Education
Skills
Notable Achievements
Additional Role
Timeline
Generic

ALLEN JOHN

CALICUT

Summary

Dynamic Department Manager with expertise in team development and commercial strategy. Leads initiatives that enhance operational excellence and drive sales growth. Cultivates strong partnerships and executes successful promotional campaigns to elevate customer engagement.

Overview

4
4
years of professional experience

Work History

Department Manager

Decathlon Sports India
Bangalore
04.2025 - Current

April 2025 - Present

  • Led, coached, and developed team members, fostering a culture of operational excellence.
  • Manage inventory planning, merchandising, and business performance through KPI monitoring.
  • Built and maintained relationships with partners, sports communities, and business stakeholders to enhance collaboration and drive engagement.
  • Coordinate promotional campaigns and customer engagement initiatives to increase footfall.
  • Lead commercial operations with responsibility for sales growth, profitability, and customer experience.
  • Develop and execute commercial strategies to achieve revenue and business objectives.
  • Analysed sales performance and market trends to identify and leverage growth opportunities.

Sales Manager

Decathlon Sports India
Kerala
03.2022 - 03.2025
  • Delivered exceptional customer service, achieving sales targets through attentive client interactions.
  • Built long-term customer relationships through personalized product recommendations.
  • Participated in local community initiatives to promote brand awareness. to drive customer acquisition and strengthen brand presence.
  • Supported visual merchandising and commercial campaigns, enhancing customer experience in daily retail operations.

Education

Bachelor of Science -

St Josephs College Devagiri
Calicut
01-2020

Skills

  • Commercial strategy
  • Sales forecasting
  • KPI analysis
  • Inventory management
  • Visual merchandising
  • Promotional campaign coordination
  • Customer relationship management
  • Strategic Partnerships & Alliances
  • Partner onboarding & Negotiation
  • Team leadership
  • Training and mentoring
  • Problem solving
  • Conflict resolution

Notable Achievements

  • Achieved the 2nd Highest Turnover Growth for Basketball in India among 130 stores during July & August 2024.
  • Onboarded 10+ coaches and strategic partners, expanding the local sports ecosystem.
  • Collaborated with Gokulam Mall for Gokulam Galleria Smash, the first badminton mall tournament organized by Decathlon Kerala.
  • Managed a large-scale running event with 600+ participants.
  • Collaborated with DTPC during Beypore Fest 2023 to organize beach football tournaments and engagement activities.
  • Collaborated with HiLite Mall for Customer engagement events & product expo
  • Promoted internally from Sales Advisor to Department Manager based on performance and leadership.\
  • Trained 150+ teammates across Kerala & Karnataka for last 3 years

Additional Role

  • Store User Engagement Referent
  • City Product Trainer - Kerala,Karnataka

Timeline

Department Manager

Decathlon Sports India
04.2025 - Current

Sales Manager

Decathlon Sports India
03.2022 - 03.2025

Bachelor of Science -

St Josephs College Devagiri
ALLEN JOHN