Aman Pant
Delhi
Summary
Proven Marketing Manager with a 3+ year track record of developing successful campaigns at Interactive Avenues and ANS Commerce (Flipkart Group), enhancing brand awareness, and maximizing revenue. I've significantly improved campaign effectiveness through analytics. My strategic approach and ability to optimize digital efforts have consistently achieved audience targets.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Assistant Manager Media Planning & Buying
Interactive Avenues ( IPG Mediabrands )
Gurugram
04.2025 - Current
- Planned and executed digital media strategies for the East India Hotels( Oberoi & Trident), managing a monthly media budget of ₹1.5+ crore.
- Collaborated closely with the Center of Excellence (COE) team for monthly media planning, new campaign launches, and end-to-end campaign execution.
- Spearheaded digital initiatives to enhance brand visibility and drive awareness across key digital platforms.
- Handled campaign billing, invoicing, and budget reconciliation to ensure financial accuracy and compliance.
Marketing Manager
ANS Commerce ( Flipkart Group )
Gurugram
04.2024 - 03.2025
- Developed and supervised marketing campaigns and events to maximize income and achieve audience targets.
- Tracked budgets for all marketing initiatives and provided regular updates.
- Prepared marketing campaign budgets with finance personnel.
- Evaluated the effectiveness of marketing campaigns using analytics tools.
Senior Marketing Associate
ANS Commerce ( Flipkart Group )
Gurugram
04.2023 - 03.2024
- Tracked ROI for all digital campaigns in order to measure effectiveness of each strategy.
- Developed and implemented marketing strategies aligned with business goals.
- Optimized digital campaigns through A and B testing various elements such as headlines or images.
- Facilitated growth and increased brand awareness by working with sales team to build and maintain key business relationships.
Marketing Associate
ANS Commerce ( Flipkart Group )
Gurugram
12.2021 - 03.2023
- Analyzed and reported on website analytics to improve digital marketing efforts.
- Developed and implemented marketing campaigns to increase product awareness.
- Developed and promoted corporate branding in accordance with global initiatives and corporate objectives.
- Developed campaign and brand messaging strategies for social and paid media.
Marketing Intern
ANS Commerce ( Flipkart Group )
Gurugram
10.2021 - 12.2021
- Provided administrative support to the marketing team, including scheduling meetings and managing correspondence.
- Assisted in developing and implementing marketing strategies to increase brand awareness.
- Researched competitors' marketing strategies and tactics.
Student
Kraftshala Online
Delhi
07.2021 - 10.2021
- Selected as a part of a batch 62 students from all over India for The Marketing launchpad
- Completed 500+ hours of marketing training across 12 weeks (- 10 hours/ day ) covering modules such as Marketing strategy, FB Ads, SEO, Google Ads, etc
Education
BBA -
JIMS Engineering Management Technical Campus
Greater Noida01.2020
CBSE -
Somerville School
Delhi01.2017
Skills
- Meta Ads
- Google Ads
- Google Analytics
- Google Merchant Center
- Client Management
- Media planning
Certification
- Google Analytics, Google Analytics Academy, Feb 2021
- Social Media Marketing, HubSpot, Jan 2021,
- Fundamentals of Digital marketing, Google Digital Unlocked, June 2020
- Google Ads Display, Google Skillshop, Oct 2020
Hobbies and Interests
- Travelling, Exposed to different cultural settings & understand geographically influenced behaviors
- Trekking & Hiking
- Watching Football, Followed English Premier League And La Liga
Accomplishments
- Star Performer May 2023 - Highest Revenue achieved for the FY 2023-2024
- Football Team Captain 2015 - 2017 - Spearheaded school's football team into securing 3rd position in 30 teams during Inter-Zonal Football tournament organized by the Delhi Government
- School House Captain 2016-2017 - Led school house in multiple cultural & sports events effectively ranking 3rd
Timeline
Assistant Manager Media Planning & Buying
Interactive Avenues ( IPG Mediabrands )
04.2025 - Current
Marketing Manager
ANS Commerce ( Flipkart Group )
04.2024 - 03.2025
Senior Marketing Associate
ANS Commerce ( Flipkart Group )
04.2023 - 03.2024
Marketing Associate
ANS Commerce ( Flipkart Group )
12.2021 - 03.2023
Marketing Intern
ANS Commerce ( Flipkart Group )
10.2021 - 12.2021
Student
Kraftshala Online
07.2021 - 10.2021
BBA -
JIMS Engineering Management Technical Campus
CBSE -
Somerville School
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