Amit Kumar

• Developed end-to-end UX strategy to align with business and product goals
• Influenced product and business decisions through design-led strategy and stakeholder collaboration
• Translated qualitative and quantitative insights into actionable recommendations that enhanced product experience and increased user engagement
• Applied behavioral science and UX research methods (interviews, surveys, experiments) to uncover user motivations, decision patterns, and cognitive biases in digital products. Led and scaled multi-disciplinary design teams (8–10 designers), improving design consistency by 35%
• Delivered UX consulting across domains to drive scalable web and mobile experiences through AI-driven design approaches
• Leveraged AI tools (Figma AI, ChatGPT, Uizard) for rapid prototyping and UX workflows
• Onboarding Solutions Mobile & Web: An onboarding solution streamlines the process of integrating new employees into an organization. It typically involves digital platforms or software that automate administrative tasks like paperwork completion, training module delivery, and orientation scheduling. By
  digitizing these processes, onboarding solutions enhance efficiency, reduce errors, and ensure consistency
  across the organization. They also facilitate better communication between HR departments, managers,
  and new hires, fostering a smoother transition into the company culture. Additionally, onboarding solutions
  often offer analytics tools, allowing organizations to track progress and identify areas for improvement in
  their onboarding processes, ultimately leading to higher employee satisfaction and retention.
• Advantage Care Mobile (Fitness Mobile App): Fitness apps have revolutionized the way individuals approach health and wellness. They provide a comprehensive platform for users to access personalized workout routines, track activity levels, and monitor progress towards fitness goals. Through features like GPS tracking and heart rate monitoring, users can accurately measure their performance during various exercises and activities. Additionally, these apps often offer nutritional guidance, recipe suggestions, and community support, fostering a holistic approach to wellness. By making fitness more accessible and convenient, these apps empower users to take control of their health and embark on a journey towards a fitter, healthier lifestyle.
• Sales Incentive Mobile & Web: Sales incentives are rewards offered to salespeople for achieving specific targets or goals. These incentives can include bonuses, prizes, or recognition. They motivate sales teams to perform at their best, driving increased revenue and aligning individual efforts with company objectives.
• Hobby Club Mobile & Web: Corporate hobby clubs foster employee engagement and well-being by providing a platform for colleagues to bond over shared interests outside of work. These clubs organize activities such as art classes, sports leagues, or book clubs, promoting teamwork, creativity, and work-life balance within the company culture.

• Joined as Axtria's first dedicated UX Designer and built the design function from the ground up, then grew and led a team of 5 designers as the company expanded into new products.

• As the first UX hire, introduced user research, wireframing, and prototyping practices where none existed, embedding design thinking into product development from day one.

• Designed the UX for Axtria's flagship cloud-based commercial data management platform (DataMAx) from early concept; the dashboard and workflow experience helped it become a top performer, capturing significant market share among major pharma clients.

• Led UX for the sales planning and operations platform, turning complex territory and segmentation workflows into an intuitive interface for pharma sales ops teams.

• Designed the UX for an omnichannel engagement platform surfacing next-best-action recommendations, helping commercial teams decide how and when to engage healthcare providers.

• Led interaction design and information architecture, turning raw commercial data into actionable insights for non-technical business users.

• Built the company's first design system from scratch, standardizing components and patterns across every product line — directly enabling faster, more consistent delivery as Axtria scaled to multiple products.

• Extended the desktop analytics suite to iPad and mobile, giving field sales reps a touch-optimized experience.

• Led early discovery and prototyping for emerging product bets ahead of full investment.

• Executed responsive site design, interaction design, UI design, and prototyping with flow diagrams for eBerry, EdBook, IBL Classroom, and iB Pad
• Designed mobile and desktop app for e-education, enabling students to learn online with audio and video tutorials
• Developed and presented brand guidelines for all iBerry and eBerry products
• Built the customized OS with the name of eBerry OS

• Formulated future vision products for in home experiences .
• Defined features and user flow as product designer, ensuring alignment with user needs and business goals.
• Developed low and high fidelity wireframes, flow diagrams, UI designs, and motion designs for product interactions and branding guidelines.
• Designed website for sharing live music, videos, and pictures with friends and family, integrating synchronization tool for seamless data upload and download.
• Pioneered virtual desktop solutions at Nivio, facilitating access to popular applications anytime and anywhere.