Amrita Sadhukhan

• Managed digital presence and led content strategies for real estate brands across residential and commercial projects, focusing on storytelling, brand positioning, and audience engagement.
• Wrote high-volume content, including social media captions, blogs, and campaign messages that matched business goals.
• Created and managed social media calendars and posts to maintain consistency across platforms.
• Provided content direction and briefs to the design team to ensure alignment with brand narrative.
• Ran Meta and Google Ads campaigns that targeted awareness and engagement.
• Monitored campaign performance using Google Analytics and prepared monthly performance reports.
• Coordinated with internal teams for campaign planning, execution, and communication.
• Developed content for events, awards, and website updates to strengthen brand identity.

Created educational content for IELTS preparation across Listening, Reading, Writing, and Speaking sections.Edited and refined content to ensure clarity, accuracy, and alignment with guidelines.

• Analyzed data and reported findings to improve quality assurance operations.
• Trained new team members on QA methodologies and tools to enhance team capabilities.
• Conducted internal audits to ensure compliance with established QA standards.