Amrithavarshini Vethirajan

As a business student from Chennai, I participated in an exchange program at LeTourneau University in the USA. There, I received a comprehensive education in management, marketing, finance, and entrepreneurship. The university emphasized practical learning through internships and industry partnerships. I experienced engaging classes, personalized faculty attention, and real-world application of theoretical knowledge. Additionally, I visited Eastman Company, gaining valuable insights into their production processes.

Led data-driven initiatives that optimized operational efficiencies and decision-making in a fast-paced industry. Analyzed large datasets with statistical methods and data visualization tools to extract actionable insights for strategic decisions. Developed and implemented data quality assurance processes, enhancing the accuracy and reliability of business intelligence reports for senior management.

• Spearheaded innovative marketing strategies, boosting customer engagement and brand awareness in a dynamic startup. Collaborated with the sales team to develop targeted promotional campaigns, increasing leads and conversions. Enhanced brand awareness through creative content and strategic partnerships, positioning SitesGo as a prominent market player