Overview
Work History
Education
Skills
Certification
Timeline
Summary
Research Projects
Community Services
Work Preference
Work Availability
Languages
Generic
Ananya Sinha

Ananya Sinha

Marketing
New Delhi,Delhi

Overview

7
7

Years of professional internship experience

Work History

Marketing Associate

KCL Data Science Society
London
10.2022 - 03.2024
  • Directing social media accounts and overseeing reach, showed outstanding communication skills and productive relationships with marketing networks, and contributed to society's development.
  • Scrutinized software, including Adobe InDesign and Canva, to draft graphics for marketing content and growth in social media engagement through targeted, on-trend content creation.

Head of Events

King's Business School Student Association
London
05.2022 - 05.2023
  • Supervised adherence to student-event requirements through effective delegation and prioritizing production phases, from concept to execution.
  • Coordinated marketing plans to set goals, identify the right audience, and boost profit for society. Discussed and enacted deadlines, and formulated post-event reports to measure the success metrics and performance of events.

Retail Marketing Intern

ITC Limited
New Delhi
06.2022 - 08.2022
  • Intended marketing under rural scenarios to draw strategies and analyses for discovered issues. Analyzed information and built new ways to resolve problems with processes, technology, and effective communication to improve overall efficiency by providing solutions within a formulated budget.
  • Devised working knowledge of industry trends and process improvements, and exceeded outstanding knowledge to execute high customer satisfaction levels and augment sales.

Chief Marketing Officer

EdBrand
New Delhi
05.2020 - 09.2021
  • Formulated marketing techniques for The Business Club of EdBrand. Handled marketing, social media, and outreach activities of the EdBrand Business Club and its events.
  • Drafted marketing materials and coordinated with design and social media teams to devise, review, and update all social media accounts.

Marketing Intern

MyCaptain
New Delhi
06.2020 - 07.2020
  • Augmented sales value by upselling and cross-selling new services to existing customers, and partnered with marketing managers to generate digital campaign strategies.
  • Mobilized brainstorming meetings to establish new advertisements and marketing outlets for rebranding efforts, and prepared market analysis to determine market opportunities, trends, and company threats.
  • Received a Letter of Acknowledgement for performing well in Sales and Marketing.

Digital Marketing and Content Writing Intern

NEWSORB360
New Delhi , Delhi
05.2020 - 06.2020
  • Created SEO-optimized content and executed social media campaigns, boosting audience engagement and increasing brand visibility by 20%.
  • Developed innovative digital content and collaborated with teams to ensure alignment with brand messaging, while tracking and adjusting strategies for optimal performance.

Human Resources Intern

EaseMyTrip
New Delhi
01.2019 - 01.2020
  • Interned in the Corporate Backend Department and delivered outstanding communication and organization skills to balance productive relations with staff and applicants, scrutinized opportunities for further personal growth, and offered assistance throughout recruitment processes.
  • Manipulated data for HR presentations using advanced abilities in Google Sheets and Excel and took ownership of allocated duties to handle multiple projects simultaneously to high standards within allotted timeframes through planning and organization.

Assistant Event/Assistant Production Manager

Yashi Films Pvt. Ltd.
07.2017 - 12.2019

Various Film Awards & Productions:

  • Managed logistics and event coordination for the International Bhojpuri Film Awards held in Singapore, Malaysia, and London, ensuring the smooth execution of large-scale events.
  • Collaborated with Dishum Broadcasting Pvt. Ltd. as Assistant Floor Manager for the 2017 and 2018 International Bhojpuri Film Awards.
  • Served as Assistant Production Manager for Yashi Films Pvt. Ltd., overseeing production schedules and managing teams for films Jai Hind (2019) and Maa Tujhe Salaam (2018).

Education

Bachelor of Science (Honours) - Economics And Management

King's College London, University of London
London
05-2024

Secondary, Higher Secondary Education - CBSE

Delhi Public School R.K. Puram
New Delhi
07.2021

Skills

  • Multi-Platform Digital Marketing and Promotion
  • Content Generation
  • Campaign Development
  • Trend Analysis
  • Social Media Engagement
  • Strategic Planning
  • Communication Skills
  • Team Management

Certification

  • Management of Fashion and Luxury Companies by Università Bocconi (2022)
  • Social change: how can marketing help? by Griffith University (2020)
  • Business Futures: Sustainable Business Through Green HR by RMIT University (FutureLearn) (2020)
  • Business Futures: Understanding Omni-channel Retailing and Supply Chains by RMIT University (FutureLearn) (2020)
  • ‘International Women's Health and Human Rights’ by Stanford on Coursera (2020)
  • 'Economics and International Business' and 'Human Resource Management' by International Business Management Institute, Berlin, Germany (2020)
  • ‘Entrepreneurship Workshop’ by MyCaptain (United Nations SDSN recognized Program, incubated at NSRCEL, IIM Bangalore) (2020)

Timeline

Marketing Associate

KCL Data Science Society
10.2022 - 03.2024

Retail Marketing Intern

ITC Limited
06.2022 - 08.2022

Head of Events

King's Business School Student Association
05.2022 - 05.2023

Marketing Intern

MyCaptain
06.2020 - 07.2020

Digital Marketing and Content Writing Intern

NEWSORB360
05.2020 - 06.2020

Chief Marketing Officer

EdBrand
05.2020 - 09.2021

Human Resources Intern

EaseMyTrip
01.2019 - 01.2020

Assistant Event/Assistant Production Manager

Yashi Films Pvt. Ltd.
07.2017 - 12.2019
  • Management of Fashion and Luxury Companies by Università Bocconi (2022)
  • Social change: how can marketing help? by Griffith University (2020)
  • Business Futures: Sustainable Business Through Green HR by RMIT University (FutureLearn) (2020)
  • Business Futures: Understanding Omni-channel Retailing and Supply Chains by RMIT University (FutureLearn) (2020)

Bachelor of Science (Honours) - Economics And Management

King's College London, University of London

Secondary, Higher Secondary Education - CBSE

Delhi Public School R.K. Puram

Summary

Highly motivated and results-driven marketing professional with a Bachelor of Science (Honours) in Economics and Management from King's College London. Possesses extensive experience in digital marketing, event coordination, and strategic campaign development. Demonstrated ability to enhance brand visibility and engagement through innovative social media strategies and content creation. Eager to leverage marketing expertise and leadership skills in a dynamic new role.

Research Projects

  • Rural Marketing Research Project under ITC: Key marketing strategies at Choupal Saagar (2022)

Conducted a research presentation on marketing strategies for ITC’s Choupal Saagar, focusing on rural marketing, price forecasting, and sales strategies. Collaborated with clients and departments to diversify products, initiate futures market sales, and enhance nationwide visibility, achieving high customer satisfaction and increased revenue.

  • Economics Research Paper: Income Impact of Mahatma Gandhi National Rural Employment Guarantee (MGNREGA) Scheme in Bihar (2020)

Conducted a detailed analysis of the income impact of the MGNREGA scheme on tribal households across seven districts in Bihar (2015-2020), focusing on employment trends, wage variations, and the effectiveness of plantation work in raising income levels and employment opportunities.

  • Business Research Project: The Bhojpuri Film Industry’s SWOT Analysis (2020)

Conducted a comprehensive research project on the Bhojpuri Film Industry, analyzing its origins, global market reach, SWOT, and growth potential, with insights into marketing strategies, industry revenue, and content challenges.

Community Services

  • Annually organise meal distributions (Community Langar) for the underprivileged during public festivals (2021-present)
  • Led a post-COVID-19 food drive and clothing donation camp, coordinating donations from society members (2022
  • Volunteered after-school and worked in diverse and innovative social welfare activities in organizations. Educated poor kids; taught primary subjects to underprivileged kids and observed a 10% change in academic results (2017-2019)
  • Appeared in the International Conference on Gender Alliance and launch of Bandhan Tod' (Break Your Shackles) Campaign against sexual harassment and child marriage (2018)

Work Preference

Work Type

Full TimeInternship

Work Location

On-SiteRemoteHybrid

Important To Me

Work-life balanceCompany CultureWork from home optionCareer advancement

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages

Hindi
Native language
English
Proficient (C2)
C2
Ananya SinhaMarketing