Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

ANAYA KURODE

Bengaluru

Summary

A curious generalist with 3+ years experience in systems thinking, research and strategy. I like to connect dots across disciplines to design solutions for big, messy, social and climate challenges.

Overview

6
6
years of professional experience
2
2
Certifications

Work History

Design Associate

Good Business Lab
Bengaluru
05.2024 - Current

People Centric Energy Transition

  • An ongoing two year project on just transition in fossil fuel dependent regions of India- specifically, alternative livelihoods during the energy shift.
  • My work here is largely systems thinking, research, stakeholder engagement and visual design.
  • This work fed into an energy transition framework, toolkit and strategic playbook currently being prepared for wider publication.
  • I also designed the playbook to make dense research accessible to different audiences.

Biomass Fuel Transition

  • An ongoing project on introducing biomass as a transition fuel from coal in the textile supply chain.
  • My work here is largely systems thinking, research, stakeholder engagement and visual design.
  • My major contribution is mapping the biomass ecosystem through structural flow, behavioural models, coordination and influence/power flow.
  • This work will feed into a report and support a parallel RCT study- a pilot examining whether linking farmers to aggregators can reduce crop burning and improve farmer income.

Attrition Diagnostics Study

  • A project to understand rising attrition across Nike retail stores in India, and what could be done about it.
  • I co-led the qualitative research stream- field visits across multiple cities, in-depth interviews with floor staff, store managers and backend teams, followed by thematic analysis.
  • Using the Theory of Planned Behaviour, we surfaced behavioural and location-specific patterns behind regional attrition differences.
  • I designed and ran client-facing brainstorming workshops to validate findings and co-develop strategic directions.
  • Qualitative findings were integrated with the team's quantitative and admin data, delivered as a strategic report and presentation to the client.
  • Parallely, I owned all visual communication- stylescape, data visualisation, report layout, and the final presentation deck.
  • A research organisation working at the intersection of climate impact and social impact

Product Designer

CarbonCraft
Hubli
10.2022 - 12.2023

New Product Development, Wall Cladding (Carbon Wall)

  • I led this product from scratch. From concept, material research, prototyping to the final launch.
  • The idea: instead of buying art for your walls, what if the wall was the creative tool
  • Three geometric tile shapes, arrangeable in any configuration, letting users design their own patterns.
  • Understanding how CarbonCraft's carbon-based material behaved across different shapes and thicknesses.
  • Multiple prototyping rounds with tile manufacturers.
  • User research to validate the concept.
  • Building the full brand- visual identity, social media, videos, and retail sample kits.
  • I also managed all stakeholder coordination- with manufacturers, users and retail partners, throughout the process.

Collaboration with Godrej for 'Conscious Collective' Event

  • I led CarbonCraft's collaboration with Godrej for the ‘Conscious Collective’ event (a Godrej Design Lab initiative), as the single point of contact between both organisations.
  • Defining the brief and designing the experience centre layout.
  • Managing fabrication and coordinating with fabricators, Godrej designers, and third-party event planners.
  • Developing branding and collaterals and setting up on-site.
  • Putting up an interactive installation.
  • Engaging directly with visitors to gather real-time feedback.

Incubation at NSRCEL (IIM Bangalore)

  • I wrote the grant that got CarbonCraft into NSRCEL, securing the placement and funding.
  • I was the main point of contact throughout the nine-month Impact Orbit programme.
  • Represented CarbonCraft in sessions with mentors and founders.
  • Presented the company's work and participated in entrepreneurship workshops.
  • The learnings fed directly into how we approached projects and decisions internally.
  • Clean tech, material innovation start-up converting carbon emissions into building materials

Industrial Design Intern

Nirantharaa
Bengaluru
09.2021 - 12.2021

Spatial Design Intern

Vidhi Centre For Legal Policy
Bengaluru
04.2020 - 06.2020

Education

B.Des - Public Space Design

Srishti Institute of Art, Design And Technology
Bengaluru
07.2021

Skills

  • Adobe Creative Cloud
  • Figma
  • MIRO
  • Asana
  • Insight Maker
  • MS Excel
  • AutoCAD
  • SketchUP
  • Cinema 4D

Certification

Part of IIT Kanpur’s JETNET Program

Timeline

Design Associate

Good Business Lab
05.2024 - Current

Product Designer

CarbonCraft
10.2022 - 12.2023

Industrial Design Intern

Nirantharaa
09.2021 - 12.2021

Spatial Design Intern

Vidhi Centre For Legal Policy
04.2020 - 06.2020

B.Des - Public Space Design

Srishti Institute of Art, Design And Technology
ANAYA KURODE