ANIL SINGH SHEKHAWAT
RETAIL MANAGER AND DIGITAL MARKETER
MUMBAI,Maharashtra
Summary
Goal-oriented manager with 11 years of experience in retail industry with proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.
Overview
8
8
years of post-secondary education
11
11
years of professional experience
Work History
CLUSTER MANAGER
RICHFEEL HEALTH AND BEAUTY PRIVATE LIMITED
MUMBAI, Maharashtra
09.2019 - 06.2020
- Managing 04 clinics with income of Rs.6.00 cr. pa.
- Scheduling Doctors and Center Head of the clinics.
- Managed team of 40 employees, overseeing hiring, training, and professional growth of employees.
- Managing sale and implementing new ideas to increase revenue.
- Inventory Management.
- Taking referrals from the existing clients to increase the client database and work on generating revenue from the referrals.
- Pitching renewals to the existing patient and also upselling the existing clients with other services and generating income.
- Auditing the operations so that the clinics are operating as per the SOP's.
- Taking corrective measures for increasing footfall in the clinic and scheduling appointments of the clients.
- Actively listened to customers' requests, confirming full understanding before addressing concerns.
- Coordinating with the Head Office team regarding the offer of the month.
- Sales planning, target deployment, incentive deployment and continuous monitoring.
- Shrinkage management across the clinics and audit variance confirmation.
- Coordinating with the accounts team for EBIDTA & Gross Margin of my clinics and what's the current status.
- Reason for leaving: - Company is restructuring and have taken certain cost cutting measures for which they have asked their middle management employees to resign to curb the cost of the company.
ASSISTANT MANAGER TERRITORY RETAIL OPERATIONS
KHADIM INDIA LIMITED
MUMBAI, Maharashtra
04.2018 - 04.2019
- Responsible to achieve Sales Target in w.r.t Pairs & Volume of 09 EBO Stores in Mumbai.
- With an average sale of 65 lakhs per month.
- Coordinating with the accounts team for EBIDTA & Gross Margin of my stores and what's the current status.
- Optimize stock holding capacity.
- Maintaining vigilance on store administration process - SCBR, Ledger Card, DSR, Progress Card, Petty Expenses and PICS Register.
- Maintenance and upkeep of stores in terms of infrastructure and aesthetics.
- Ensure proper usage, and maintenance of all VM components and proper organization of the SKUs.
- Sales planning, target deployment, incentive deployment and continuous monitoring.
- Analysis and amendment of norms.
- Liquidation of slow moving items, ensure introduction & availability of seasonal & new launches.
- Shrinkage management across the territory and audit variance confirmation.
- Ensure implementation of policies, goals, objectives and procedures for the stores set by the company.
- Plan and prepare work schedules and keep records of employees' work schedules.
- Recruitment and coach store staffs for improved customer handling and selling skills.
- Competition mapping and educating employees down the line with respect to the same.
- Institutional, Corporate sales and Expansion of new COOs.
- Managing and developing store employees to provide a delightful customer experience.
- Building a result oriented team and managing resource skillfully.
- Assume responsibility for opening and closing the store and securing all assets.
- Maintain an efficient ordering system to ensure that all necessary store supplies are available as needed.
- Maintain a clean and well-organized back stock area.
- Follow the instructions of manger-retail operations specific to inventory control: paperwork flow, timeliness of reporting receipt of goods, inventory transfers and other related inventory matters.
- Assist in protecting company assets through promoting awareness of loss prevention.
- Maintain acceptable inventory shrinkage measured as a percentage of sales.
- Maintain open and positive relations with all divisions of the company.
- Assist the manager-retail operations in formulating the annual fiscal business plan.
- Delegate work load appropriately and effectively.
- Provide the retail operations manager with a monthly update on the progress of the Store and staff.
- Maintain high merchandising values that reflect the organizational image by being creative, professional, inviting and expressive.
- Work with the manager retail operations and manager logistics to develop and implement the merchandising plan for each season.
- Looking out for new market to expand the brand as per target customer.
- Market research, taking a sense of the information needed for good market research, and where to go for to open new store.
- The overall process of expanding your business into a new market.
- Resolved problems, improved operations and provided exceptional service.
- Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting.
- Reason for leaving: - Had met with an accident in the month of Feb and had to quit in April as I needed some time to nurse the damage on my foot.
Store Manager
Skechers Retail India Private Limited
Mumbai, Maharashtra
02.2014 - 01.2017
- Maintaining P& L Account of the Store so that we can know is the store heading towards right direction for making profit and reducing the loss.
- Managing all floor activities, achieving targets, Calculating YOY Sale achievement with taking all the KPI's into consideration.
- Implementing new ideas to drive sales & increase footfalls.
- Doing Micro marketing to push up sales and Bring Brand Awareness in the Market.
- Timely co-ordination with the Head Office giving feedback on day to day transactions, reporting on schedule.
- Maintain feedback loop to designers! And buyers with customer comment cards and employee opinion.
- Working closely with the Merchandising team to insure continuous flow of Supply & Demand.
- Doing Stock Booking for both the Quarters considering the Market Situation.
- Planning & organizing promotional activities in store & in malls.
- Building a strong team with self-confidence, developing their personality & uplifting hidden talents.
- Promote and monitor quality service among staff through training and by acting as a positive role model.
- Create "seamless customer service" by making every effort to find merchandise for customers if an item is not in stock.
- Develop the store's "core" customer service.
- Inspire employees so that each person contributes to the productivity of the Store and achieve numbers.
- Maintain open and positive relations with all divisions in the company.
- Making a fresher to excellent Footwear Consultant by training them in VM, Styling Elements, Co-ordinates, Color blocking & Customer Service.
- Maintaining high standard of store ambiance, Housekeeping, Display & Store assets.
- Has got appraisal in EXCELLENT rating both the times in my tenure.
- Has set up entire Bandra Store and Operation, Also Opened Inorbit Malad Store.
- And have managed both the Stores effectively and efficiently.
- Reason for leaving- Growth in career.
Store Manager
Puma Sports India Pvt Ltd
MUMBAI, Maharashtra
04.2012 - 06.2013
- Assume responsibility for opening and closing the store and securing all assets.
- Maintain an efficient ordering system to ensure that all necessary store supplies are available as needed.
- Maintain a clean and well-organized back stock area.
- Follow the instructions of manger-retail operations specific to inventory control: paperwork flow, timeliness of reporting receipt of goods, inventory transfers and other related inventory matters.
- Assist in protecting company assets through promoting awareness of loss prevention.
- Maintain acceptable inventory shrinkage measured as a percentage of sales.
- Maintain open and positive relations with all divisions of the company.
- Assist the manager-retail operations in formulating the annual fiscal business plan.
- Delegate work load appropriately and effectively.
- Provide the retail operations manager with a monthly update on the progress of the Store and staff.
- Maintain high merchandising values that reflect the organizational image by being creative, professional, inviting and expressive.
- Work with the manager retail operations and manager logistics to develop and implement the merchandising plan for each season.
- Had Completed Shoe Specialist Training with A grade marks.
- Reason for leaving- Growth in my career.
STORE MANAGER
BEVERLY HILLS POLO CLUB, RPG Group LTD
MUMBAI, Maharashtra
03.2010 - 03.2012
- Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Approved regular payroll submissions for employees.
- Protected store from loss or theft by setting and enforcing clear security policies.
- Completed all point of sale opening and closing procedures, including counting contents of cash register.
- Had opened Malad Inorbit store and closed Malad Inorbit store and Inorbit Vashi Store with all supplies and proper and smooth handover of the store to the mall management within the timeline.
- Successfully attended the fabric & business development management training done by (RPG Group Ltd).
- Reason for leaving- BHPC retail operations from India was disconnected and got separation from the company to look for opportunity.
Customer Service Facilitator
ITC WILLS LIFESTYLE
MUMBAI, Maharashtra
10.2006 - 09.2009
- Maintaining display of the department by doing color blocking.
- Maintaining daily global count & make sure it tallies with the system count.
- Maintaining monthly STOCK TAKE by perpetual inventory control system of the store.
- Taking care of RTV & SAV of my department.
- Making Visual display of merchandise.
- To give regular feedback on all the sales to my senior supervisor.
- Maintaining daily sales figure.
Education
MBA - Marketing
Welingkar Institute of Management Study WE SCHOOL
Mumbai 10.2015 - 03.2018
B.com - Accounts
Kg Mittal College of Arts & Commerce
04.2001 - 03.2006
SSC - Maths
Infant Jesus High School, Maharashtra
Malad Mumbai 10.2000 - 10.2000
Digital Marketing Specialist - Digital Marketing
Signellent Technologies
Borivali Mumbai 06.2020 - 03.2021
Advance Excel - Advance Excel
Keerti Institute
Mira Road Mumbai 01.2017 - 03.2017
Skills
Team Management Budget Forecasting Inventory Management Store Operation Management Sales and Marketing Customer Service Manager Visual Merchandising Financial Operation Management Advance Excel Digital Marketing SMM SEM SEO Content Writing
undefinedTimeline
Digital Marketing Specialist - Digital Marketing
Signellent Technologies
06.2020 - 03.2021
CLUSTER MANAGER
RICHFEEL HEALTH AND BEAUTY PRIVATE LIMITED
09.2019 - 06.2020
ASSISTANT MANAGER TERRITORY RETAIL OPERATIONS
KHADIM INDIA LIMITED
04.2018 - 04.2019
Advance Excel - Advance Excel
Keerti Institute
01.2017 - 03.2017
MBA - Marketing
Welingkar Institute of Management Study WE SCHOOL
10.2015 - 03.2018
Store Manager
Skechers Retail India Private Limited
02.2014 - 01.2017
Store Manager
Puma Sports India Pvt Ltd
04.2012 - 06.2013
STORE MANAGER
BEVERLY HILLS POLO CLUB, RPG Group LTD
03.2010 - 03.2012
Customer Service Facilitator
ITC WILLS LIFESTYLE
10.2006 - 09.2009
B.com - Accounts
Kg Mittal College of Arts & Commerce
04.2001 - 03.2006
SSC - Maths
Infant Jesus High School, Maharashtra
10.2000 - 10.2000
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