Anindita Bhattacharjee
Summary
Dynamic Senior E-commerce Brand Specialist with proven expertise in optimizing product listings, and expanding market reach across multiple platforms. Skilled in e-commerce strategy development and customer service excellence, I drive impactful catalog enhancements and successful product launches, ensuring high-quality standards and visibility in competitive marketplaces.
Overview
4
4
years of professional experience
Work History
Senior Catalog Specialist- Brand Management
Mokobara Lifestyle Private Limited
04.2024 - Current
- Managed product listings across multiple marketplaces, including D2C, Amazon, and Flipkart Myntra, Nykaa and Tatacliq.
- Executed onboarding of new channels, such as Firstcry, to expand market reach.
- Facilitated international expansion to Amazon UAE, Saudi Arabia, and Noon.
- Developed strategies for quick commerce platforms like Blinkit and Swiggy Instamart.
- Updated product catalog to maintain accuracy and relevance.
- Collaborated with stakeholders for successful monthly product launches and marketplace strategies.
- Identified and corrected errors in product catalog to enhance quality.
- Optimized catalog content by product photoshoots for improved search visibility and rankings.
Catalog Associate
Amazon Development Centre India (Pvt) Ltd
09.2021 - 03.2024
- Review web sites/ ad Creative/ video for content quality based on Content Guidelines.
- Escalating questions/issues from the team regarding the process and cascading updates to the team.
- Preparing & Maintaining Training documents, SOPs & any other documents.
- Preparing weekly process reports & sending out to the concerned people.
- Monitoring workflow and re-assignment in the team & handling shift-issues, daily stand-ups, updates and escalations.
- Worked on new process launch prototype and pilot programs for Moderation 2.
- Support and mentor new hires in the team.
Instructional Designer
Edufic Digital
06.2021 - 09.2021
- Scripting narratives and inputs for e-learning platforms, corporations, and EdTech companies.
- Making storyboards, adding visuals to the scripts.
Education
Bachelor Of Arts - Communicative English
Gokhale Memorial Girls College
09.2021
Skills
- Microsoft Office proficiency
- Canva design skills
- Video editing expertise
- Social media moderation
- Product listing management
- E-commerce platform experience
- Marketplace strategy development
- Catalog optimization techniques
- Standard operating procedure writing
- Customer service excellence
- E-commerce planning strategies
Timeline
Senior Catalog Specialist- Brand Management
Mokobara Lifestyle Private Limited
04.2024 - Current
Catalog Associate
Amazon Development Centre India (Pvt) Ltd
09.2021 - 03.2024
Instructional Designer
Edufic Digital
06.2021 - 09.2021
Bachelor Of Arts - Communicative English
Gokhale Memorial Girls College
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