Anish Krisna
Digital Marketing Manager And Data Analyst
Coimbatore
Summary
Creative Analytics Manager keen to expand beyond traditional tools and techniques to advance both internal business goals and data analytics pursuits. Derives excellence from personnel by providing exemplary leadership and technical expertise. Skilled creator of cohesive, productive teams exploiting every bit of available data.
Overview
7
7
years of professional experience
6
6
years of post-secondary education
2
2
Languages
Work History
Senior Digital Marketing Manager and Analytics Manager
DIMA Business Solutions
Coimbatore
02.2021 - Current
- Developed the right strategies for effective data analysis and reporting from Google Analytics dashboard.
- Implemented Account based marketing strategy using Linkedin Sale Navigator, Apollo and Expandi
- Developed and Executed successful On page SEO and Off page SEO strategies, and managed the content production team.
- Managed and maintains the popular E-commerce platform Amazon, Flipkart, and AliExpress.
- Specialized in all types of Amazon Ads - Sponsored product ads, Sponsored brands, Product display ads.
- Created landing pages for the Paid campaign in Social Media and Google PPC, Bing PPC.
Data Analyst PostgreSQL /Python Developer
Montreal Associate
09.2019 - 08.2020
- Marketing dashboard development and data presentation to clients.
- Improvement of Data Quality using SQL.
- Data Visualization of the data systems.
- Data handling and Predictive model development using Power BI and Tableau Software.
Digital Consultant
Brainsfeed
04.2019 - 07.2019
- Developed chatbot using RASA platform, Python and Tensor Flow
- Analyzed the user experience and solving the bugs related to User Interface
- Implemented machine learning algorithms to perform NLP.
Digital Manager
Uthrai
06.2016 - 12.2018
- Performed a key role in managing and developing new business e-commerce ideas to market goods and services digitally.
- Managed a product launch, designed and fulfilled go-to-market strategy.
- Developed website and android app for the Merchandisers and Promoters.
- Created and managed all the social media paid campaigns and improved customer conversion.
Marketing Intern
Classle knowledge Pvt Ltd
04.2014 - 05.2016
- Created content mainly blogs for the website and all social media platforms.
- Created videos content for clients and promoting on the website.
- Coordinated with the Software team to create a new and improved user interface website.
Education
M.S in Digital Marketing And Data Science -
Emlyon Business School
Paris, France 09.2018 - 09.2020
Bachelor of Electronic and Communication Engineer -
Anna University
Coimbatore, Tamil Nadu 08.2010 - 04.2014
Skills
Search Engine Optimization
PPC Ads and Amazon Ads
Content writing & management
Cold email marketing
Website management (WordPress)
Timeline
Senior Digital Marketing Manager and Analytics Manager
DIMA Business Solutions
02.2021 - Current
Data Analyst PostgreSQL /Python Developer
Montreal Associate
09.2019 - 08.2020
Digital Consultant
Brainsfeed
04.2019 - 07.2019
M.S in Digital Marketing And Data Science -
Emlyon Business School
09.2018 - 09.2020
Digital Manager
Uthrai
06.2016 - 12.2018
Marketing Intern
Classle knowledge Pvt Ltd
04.2014 - 05.2016
Bachelor of Electronic and Communication Engineer -
Anna University
08.2010 - 04.2014