Anish Krisna
Digital Marketing Manager And Data Analyst
Coimbatore
Summary
Creative Analytics Manager keen to expand beyond traditional tools and techniques to advance both internal business goals and data analytics pursuits. Derives excellence from personnel by providing exemplary leadership and technical expertise. Skilled creator of cohesive, productive teams exploiting every bit of available data.
Overview
7
7
years of professional experience
6
6
years of post-secondary education
2
2
Languages
Work History
Senior Digital Marketing Manager and Analytics Manager
DIMA Business Solutions
Coimbatore
2021.02 - Current
- Developed the right strategies for effective data analysis and reporting from Google Analytics dashboard.
- Implemented Account based marketing strategy using Linkedin Sale Navigator, Apollo and Expandi
- Developed and Executed successful On page SEO and Off page SEO strategies, and managed the content production team.
- Managed and maintains the popular E-commerce platform Amazon, Flipkart, and AliExpress.
- Specialized in all types of Amazon Ads - Sponsored product ads, Sponsored brands, Product display ads.
- Created landing pages for the Paid campaign in Social Media and Google PPC, Bing PPC.
Data Analyst PostgreSQL /Python Developer
Montreal Associate
2019.09 - 2020.08
- Marketing dashboard development and data presentation to clients.
- Improvement of Data Quality using SQL.
- Data Visualization of the data systems.
- Data handling and Predictive model development using Power BI and Tableau Software.
Digital Consultant
Brainsfeed
2019.04 - 2019.07
- Developed chatbot using RASA platform, Python and Tensor Flow
- Analyzed the user experience and solving the bugs related to User Interface
- Implemented machine learning algorithms to perform NLP.
Digital Manager
Uthrai
2016.06 - 2018.12
- Performed a key role in managing and developing new business e-commerce ideas to market goods and services digitally.
- Managed a product launch, designed and fulfilled go-to-market strategy.
- Developed website and android app for the Merchandisers and Promoters.
- Created and managed all the social media paid campaigns and improved customer conversion.
Marketing Intern
Classle knowledge Pvt Ltd
2014.04 - 2016.05
- Created content mainly blogs for the website and all social media platforms.
- Created videos content for clients and promoting on the website.
- Coordinated with the Software team to create a new and improved user interface website.
Education
M.S in Digital Marketing And Data Science -
Emlyon Business School
Paris, France 2018.09 - 2020.09
Bachelor of Electronic and Communication Engineer -
Anna University
Coimbatore, Tamil Nadu 2010.08 - 2014.04
Skills
Search Engine Optimization
PPC Ads and Amazon Ads
Content writing & management
Cold email marketing
Website management (WordPress)
Timeline
Senior Digital Marketing Manager and Analytics Manager
DIMA Business Solutions
2021.02 - Current
Data Analyst PostgreSQL /Python Developer
Montreal Associate
2019.09 - 2020.08
Digital Consultant
Brainsfeed
2019.04 - 2019.07
M.S in Digital Marketing And Data Science -
Emlyon Business School
2018.09 - 2020.09
Digital Manager
Uthrai
2016.06 - 2018.12
Marketing Intern
Classle knowledge Pvt Ltd
2014.04 - 2016.05
Bachelor of Electronic and Communication Engineer -
Anna University
2010.08 - 2014.04