Anivesh Kumar
Performance Marketer
Delhi
Summary
Specialized Performance Marketer eager to contribute to team success through hard work, attention to detail, and excellent organizational skills. A clear understanding of platforms like Google ads, Facebook ads and Advance excel. Motivated to learn, grow and excel in Marketing Industry.
Overview
1
1
year of professional experience
3
3
years of post-secondary education
4
4
Certifications
Work History
Performance Marketer Executive
Group M
Delhi
12.2021 - Current
- Prepared performance analysis reports on media properties, presenting findings to Client.
- Carried out day-to-day duties accurately and efficiently.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
- Analyzed campaign performance weekly to spot trends, test strategies and optimize plans.
- Designed overall media campaign objectives, defining project goals and outlining limitations.
- Prepared Quarterly business report and performed audit for always on campaigns, presenting findings to Client.
Education
Digital Marketing - Marketing
Kraftshala Marketing Launchpad
Delhi 08.2021 - 12.2021
Bachelors of Commerce - Marketing
Delhi University
Delhi 04.2018 - 05.2021
Skills
Google Ads
Certification
Meta Certified Media Planning Professional
Timeline
Meta Certified Media Planning Professional
06-2022
Google Ads search Certification
05-2022
Flipkart Ads - Search Advertising Certified
04-2022
Amazon Sponsored Ads Certification
01-2022
Performance Marketer Executive
Group M
12.2021 - Current
Digital Marketing - Marketing
Kraftshala Marketing Launchpad
08.2021 - 12.2021
Bachelors of Commerce - Marketing
Delhi University
04.2018 - 05.2021
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