Ankita Dixit
Delhi
Summary
Results-driven marketing professional with a proven track record in marketing management and campaign development. Skilled in overseeing all stages of initiatives, fostering strong relationships, and promoting products through innovative, forward-thinking strategies. Expert at analysing market trends and seizing growth opportunities to drive brand success.
Overview
6
6
years of professional experience
Work History
Product Manager
Mankind Pharmaceuticals
Delhi
08.2025 - Current
- Directed strategic marketing initiatives for Drogyna , Letrohope and LRZIN enhancing brand awareness and driving sales growth.
- Directed development and execution of key brand-focused projects, aligning them with overall business goals.
- Differentiated brand from competitors through strategic communication initiatives, strengthening market positioning.
- Handled Divisional Projects like- Enhanced Sonoschool , Brand specific Campaign etc.
Assistant Product Manager
Intas Pharmaceuticals Pvt. Ltd.
Ahmedabad
06.2023 - 07.2025
- Brand Management: Led strategic marketing initiatives for Menotas Group, Cetrolix Group, Utreva Gel, and Coriosurge, enhancing brand visibility and increasing market share.
- Digital Marketing: Directed multi-platform digital campaigns targeting the audience, optimising engagement and online visibility.
- Brand Content: Oversaw the development and execution of key brand-focused projects.
- Project Leadership: Managed IFS Sanjivini Project from concept to completion, delivering on time and aligning with project goals.
- Webinar Coordination: Organised Perfection Series Webinar, facilitating seamless execution and achieving high audience engagement.
- Conference Leadership: Led the Genesis Conference and National IVF Conferences, facilitating discussions among healthcare professionals.
- Programmeme Coordination: Organised the World IVF Day Program, promoting awareness of fertility issues.
Product Executive
Torrent Pharmaceuticals
Ahmedabad
03.2022 - 06.2023
- Brand Management: Developed and executed strategic marketing initiatives for Nexpro IT and Ursetor, enhancing brand performance.
- Campaign Management: Led the Sky Ruler, Sarjan, and Shigram Campaigns, driving engagement and brand visibility.
- Event Leadership: Led coordination of TYSA Zonal and National Programs, ensuring seamless operations and participant engagement.
- Program Coordination: Oversaw Liver Wellness Program, achieving effective execution and maximising outreach.
Business Development Manager
Boehringer Ingelheim
Lucknow
05.2021 - 03.2022
- Brand management: Managed Jardiance sales, driving market growth and enhancing product visibility.
- Scientific Communication: Shared scientific content based on new findings and articles to support my Brand.
- Event coordination: Executed HF Launch Meeting, achieving high levels of attendee engagement and satisfaction.
- Coordinated health camps across hospitals to assess risk percentages. across multiple hospitals, focusing on risk percentage assessments.
Management Trainee
Delcure Lifescience
Lucknow
04.2020 - 06.2020
- Conducted market research projects to analyse advertising impact on OTC drug purchases.
- Collaborated with senior managers to plan and implement operational strategies.
Education
PHARMACEUTICAL MBA -
IIHMR UNIVERSITY
JAIPURBACHELOR OF PHARMACY -
KIET SCHOOL OF PHARMACY
GHAZIABADPRE- UNIVERSITY EDUCATION -
LUCKNOW PUBLIC SCHOOL
LUCKNOWSkills
- Market Analysis
- Digital marketing strategy
- Brand Development
- Advanced Excel
- Analysis
- Strategy
- Problem solving
- Time Management
- Presentation
Accomplishments
- Achieved 113% of portfolio goals.
- Consistently reached 100% on all products each quarter.
Awarded for Exceeding Sales Targets
Timeline
Product Manager
Mankind Pharmaceuticals
08.2025 - Current
Assistant Product Manager
Intas Pharmaceuticals Pvt. Ltd.
06.2023 - 07.2025
Product Executive
Torrent Pharmaceuticals
03.2022 - 06.2023
Business Development Manager
Boehringer Ingelheim
05.2021 - 03.2022
Management Trainee
Delcure Lifescience
04.2020 - 06.2020
PHARMACEUTICAL MBA -
IIHMR UNIVERSITY
BACHELOR OF PHARMACY -
KIET SCHOOL OF PHARMACY
PRE- UNIVERSITY EDUCATION -
LUCKNOW PUBLIC SCHOOL