Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Ankita Mahajan

Mukerian,PB

Summary

Dedicated [Industry] professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Innovative Marketing leader with [Number]+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader. Implements strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches. Proactive and achievement-oriented [Job Title] bringing [Number] years of marketing and leadership experience with special emphasis helping [Industry] clientele. Effectively increases social media reach and client digital profile to catapult company forward with sustained growth. Articulate communicator, natural leader and organized manager. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Hardworking and passionate job seeker with strong organizational skills eager to secure entry-level [Job Title] position. Ready to help team achieve company goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.

Overview

1
1
year of professional experience
1
1
Certification

Work History

Digital Marketing Proffestion

Attryb
Bengaluru
01.2023 - 05.2024
  • Managed multiple successful PPC campaigns to drive traffic and increase sales on e-commerce platforms.
  • Developed innovative digital marketing strategies that aligned with overall business objectives and KPIs.
  • Analyzed web analytics data to identify trends and optimize performance for improved user experience and conversion rates.
  • Enhanced customer engagement with the development of a comprehensive content marketing strategy, including blog posts, infographics, and video content.
  • Created engaging visual content using graphic design software such as Adobe Creative Suite, enhancing brand image across all digital channels.
  • Established a consistent online presence through regular updates on company''s blog, leading to an increase in organic traffic.
  • Coordinated social media advertising efforts across various platforms, ensuring consistency in messaging while maximizing ad spend efficiency.
  • Managed online reputation by monitoring reviews, comments, and mentions on social media platforms; addressed any negative feedback promptly and professionally.
  • Streamlined internal communication processes through the implementation of team collaboration tools such as Slack or Trello, increasing overall productivity among team members.
  • Conducted competitor analysis to identify gaps in the market and opportunities for growth, enabling strategic planning and execution of targeted marketing campaigns.
  • Collaborated with cross-functional teams to ensure cohesive messaging across all digital channels.
  • Assisted in the development of an online community, fostering relationships with key industry influencers and strategic partners.
  • Increased lead generation through the creation of targeted email marketing campaigns and engaging social media content.
  • Optimized conversion rates by A/B testing landing pages and implementing data-driven improvements.
  • Utilized Google Analytics to track campaign success, making necessary adjustments for continuous improvement in ROI.
  • Implemented influencer marketing initiatives to effectively reach target audiences and expand brand reach.
  • Boosted brand visibility by implementing effective SEO strategies and optimizing website content.
  • Designed responsive email templates for mobile devices which improved open rates and click-through rates for email campaigns.
  • Developed creative multimedia assets for use in digital advertising campaigns, driving increased click-through rates and conversions.
  • Modernized web pages and updated social media presence as part of comprehensive strategies to enhance customer engagement.
  • Created and managed social media campaigns to increase brand engagement.
  • Conducted market research to identify new opportunities and target markets.
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
  • Devised content strategy to effectively engage target audiences.
  • Coordinated with design and media teams to develop high-quality creative assets.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Optimized email campaigns to increase open and click-through rates.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Improved website visibility through development and implementation of SEO strategies.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.
  • Mentored local personnel on best practices and protocols to maximize productivity.
  • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
  • Wrote and distributed press releases to increase brand visibility.

Education

Master of Arts - Economics

Government College
Hoshiarpur, India

Bachelor of Arts - Economics, Math, Computer Science

Jagdish Chandra D.A.V. College
Dasuya, India

Skills

  • Brand strategy
  • Keyword Research
  • Search Engine Optimization
  • Google Analytics
  • Conversion Rate Optimization
  • Digital Marketing

Certification

  • Certified [Job Title], [Company Name] - [Timeframe]

Languages

English
Upper intermediate (B2)
Hindi
Bilingual or Proficient (C2)
Punjabi

Timeline

Digital Marketing Proffestion

Attryb
01.2023 - 05.2024

Master of Arts - Economics

Government College

Bachelor of Arts - Economics, Math, Computer Science

Jagdish Chandra D.A.V. College
Ankita Mahajan