Ankur Mishra
Faridabad
Summary
Country Manager at Whirlpool Corporation, leading international operations in six emerging markets. Specializes in sales strategy and cross-functional collaboration, resulting in substantial market growth and profitability. Demonstrated expertise in P&L management and customer relationship development, utilizing strong negotiation skills to strengthen partner networks.
Overview
14
14
years of professional experience
Work History
Country Manager - International Business
Whirlpool Corporation
Gurugram
01.2025 - Current
- Spearheaded Whirlpool's international business (90Cr) across six emerging markets, managing end-to-end P&L and strategy.
- Led cross-functional teams in Sales, Marketing, Product Management, Supply Chain, and Service to foster profitable growth.
- Drove market expansion through strategic partnerships and consumer-centric initiatives.
- Managed comprehensive marketing strategies to enhance brand visibility and market penetration.
Deputy Manager - Key Accounts
Whirlpool Corporation
Gurugram
06.2019 - 12.2024
- Managed ₹35 Cr portfolio with full accountability for revenue, margins, and growth across designated markets.
- Developed and executed market-specific Go-to-Market strategies in Sri Lanka, optimizing channel design and product placement.
- Led annual and quarterly business planning, including demand forecasting and pricing framework design.
- Served as primary contact for global trade partners; conducted Quarterly Business Reviews to drive alignment.
- Conducted comprehensive market research using EXIM data and in-market visits to identify trends and opportunities.
- Created localized marketing strategies, driving ATL/BTL campaigns across digital and traditional platforms.
- Managed end-to-end product lifecycle for launches, pricing operations, and phase-outs tailored to regional preferences.
- Collaborated with sourcing and logistics teams to ensure timely deliveries and inventory optimization.
Assistant Manager- Key Accounts
Johnson Controls- Hitachi India Pvt. Ltd
02.2018 - 06.2019
- Company Overview: Manufacturer And Marketer of Home Appliances, North India Regional Office
- Franchisee Network Management: Onboarding, training & performance monitoring of franchisee partners. Ensured adherence to brand service SOPs and SLAs.
- Customer Satisfaction (CSAT): Improved TAT (Turnaround Time) and First-Time Fix Rate. Handled escalations and VOC (Voice of Customer) feedback.
- Service Revenue & Cost Control: Pushed AMC/Extended Warranty sales. Controlled parts consumption and optimized technician deployment.
- Compliance & Quality Audits: Regular audits for process adherence. Ensured documentation and regulatory compliance.
- Team & Technician Management: Managed field engineers (FEs) and support staff. Conducted skill training, productivity reviews, and performance evaluations.
- Manufacturer And Marketer of Home Appliances, North India Regional Office
Senior Executive- After Sale Operations
TATASKY LTD
10.2015 - 03.2017
- Company Overview: Indian Subscription-Based Satellite Television (DTH) Service Provider
- Planning Revenue generations activities Like Add on Packs etc.
- Implemented processes for customer calls connect.
- Monitoring Service partner's performance via agreed KPI such as response and resolution Time, FVT etc.
- Analysis of the turnaround time in execution of spares orders.
- Worked on creating & optimizing process flows which resulted in lesser escalations and repeat calls.
- Analyzing the reasons for delay in servicing for better control and taking timely actions to correct the situation when required.
- Responsible for Service Partners ROI (P&L).
- Ensuring induction, training & retention of technicians and backend.
- Indian Subscription-Based Satellite Television (DTH) Service Provider
Assistant Manager- Sales Operations
Godrej & Boyce Mfg. Co. Ltd
09.2014 - 06.2015
- Company Overview: Manufacturer And Marketer of Home Appliances & Kitchen Appliance, India Headquarter
- Handling Regional Key Account for all categories of Godrej with a team of 49 Retail Executives and 3 TLs with a yearly business of 60 Cr.
- Responsible for Primary and Secondary drive, scheme management, Business Plan and TOT, Driving Mix.
- Manufacturer And Marketer of Home Appliances & Kitchen Appliance, India Headquarter
Executive
IFB Industries ltd
Verna-Goa
01.2012 - 08.2014
- Achieved aggressive revenue targets of 50 crore while enhancing profitability for Top Loader Washing Machine category across India.
- Drove market share growth in key regions through targeted strategies and effective execution.
- Led end-to-end product lifecycle from conceptualization to launch management and discontinuation.
- Expanded product portfolio to align with evolving consumer preferences and market trends.
- Conducted benchmarking against competitors, identifying value-adding improvements and differentiators.
- Executed strategic plans for product positioning, market penetration, and sales growth.
- Implemented dynamic pricing strategies ensuring competitive positioning and sustainable profitability.
- Collaborated with sales teams to maintain optimal stock availability across branches.
Education
Certified in Import & Export Management - International Business Operations
IIFT
New Delhi, India03-2022
Bachelors in Engineering - Electronics And Communications Engineering
Maharishi Dayanand Univeristy-Rohtak,Haryana
Faridabad06-2010
Skills
- Sales strategy and management
- Cross-functional coordination
- Market development and expansion
- Operations and channel management
- Key account and trade partner management
- Pricing and portfolio strategies
- Customer relationship management
- International sales expertise
- Trend analysis and negotiation
- P&L oversight
Languages
Hindi
Personal Information
- Age: 36
- Date of Birth: 01/16/89
- Marital Status: Married
Timeline
Country Manager - International Business
Whirlpool Corporation
01.2025 - Current
Deputy Manager - Key Accounts
Whirlpool Corporation
06.2019 - 12.2024
Assistant Manager- Key Accounts
Johnson Controls- Hitachi India Pvt. Ltd
02.2018 - 06.2019
Senior Executive- After Sale Operations
TATASKY LTD
10.2015 - 03.2017
Assistant Manager- Sales Operations
Godrej & Boyce Mfg. Co. Ltd
09.2014 - 06.2015
Executive
IFB Industries ltd
01.2012 - 08.2014
Certified in Import & Export Management - International Business Operations
IIFT
Bachelors in Engineering - Electronics And Communications Engineering
Maharishi Dayanand Univeristy-Rohtak,Haryana
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