ANKUR PANDEY

Dedicated and detail-oriented, with 8 years of experience in the creation of promo codes, cashback campaigns, or their related campaign configurations.aigns across diverse categories. Skilled in end-to-end campaign management, from planning and execution to monitoring and optimization using tools like CleverTap, WebEngage, and SQL. Proven ability to manage complex business queries, resolve campaign-related issues efficiently, and collaborate cross-functionally to drive performance.
Passionate about delivering impactful user experiences and contributing to business growth. Seeking an opportunity in a dynamic environment where I can apply my expertise, make meaningful contributions, and grow beyond the numbers on a payroll.

• Collaborated with cross-functional teams (marketing, tech, and customer support) to reduce campaign turnaround time by 40%.
• Identified and fixed critical cashback and catalog issues, preventing potential revenue loss and improving overall campaign reliability.
• Conducted end-to-end quality checks (QC) for all campaign setups, ensuring 100% error-free execution in a high-volume, fast-paced environment.
• Recognized for maintaining high accuracy in campaign configuration using platforms like CleverTap and WebEngage, contributing to a consistent campaign success rate.

• Keen interest in consumer behavior psychology and its impact on digital campaign effectiveness.
• Regular reader of blogs and podcasts on growth marketing, martech, and customer experience trends.
• Practice journaling and structured planning, which supports strong organization and multi-tasking in a fast-paced work environment.
• Passion for mentoring peers, sharing campaign learnings, and contributing to team knowledge growth.