Summary
Overview
Work History
Education
Skills
PROJECTS
Certification
POSITION OF RESPONSITBILITY
Accomplishments
Timeline
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Anshika Kushwaha

B.tech , Motilal Nehru National Institute Of Technology Allahabad

Summary

Dynamic business analyst with strong analytical and problem-solving skills. Eager to gain hands-on experience and contribute value in a professional world. . Committed to driving impactful results through enthusiasm and dedication.

Overview

1
1
Certification

Work History

Marketing Manager Intern

Himalayan.org
Remote
12.2023 - 01.2024
  • Organized events to promote products or services to customers.
  • Updated databases with contact information of prospective clients and used data visualization for future client based prediction
  • Marketed products and services at their social media site.

Education

B.Tech - Mechanical Engineering

Motilal Nehru National Institute of Technology
Allahabad
06-2025

12th -

Heritage International School
Kanpur
03-2020

10th -

Modern Public School
Farrukhabad, U.P.
04-2017

Skills

  • Data Analysis & Data Visualization
  • SQL
  • Power Bi
  • Genrative AI
  • Python-NumPy
  • Pandas
  • Seaborn
  • Matplotlib
  • AWS
  • Tableau
  • Prompt Engineering
  • Excel
  • Statistics modeling
  • DBMS
  • Quicksight
  • MATLAB
  • Predictive Data Analysis

PROJECTS

Diamond Price Prediction

Tools Used - Python , Panadas ,Matplotlib , Seaborn, Estimated Data Analysis,Regression,Data Visulaization

  • Data cleaning & Explored contract types' impact on churn rate with Pairplot ,Violinplot and seaborn .
  • Using ML algorithms , Predictive Data Analysis & Estimated Data Analysis predicted the future Diamond price according to circumstances

Sales Insights Data Analysis Project in Power BI:

Tech Stack-SQL and Power BI. 

  • Data cleaning using SQL, connected database and developed an interactive Power BI Dashboard.

 • Key Insights- Revenue breakdown by cities and months/years, Sales breakdown by cities, top 5   customers by revenue and sales quantity, top 5 products by revenue.

Customer Segmentation for Retail Business Optimization

Python, ML algorithms

 Brief Description: - Applied machine learning techniques to perform customer segmentation for a retail business. The goal was to divide the customer base into distinct groups based on their behavior, preferences, and characteristics. By understanding different customer segments, the retail business can tailor their marketing strategies, improve customer experience, and optimize business operations.

Certification

BOSTON CONSULTING GROUP :Strategy Consulting Virtual Experience Program

META SMALL SCALE BUISNESS ACADEMY : Instagram Marketing ,Content Creation

POSITION OF RESPONSITBILITY

  • Convener at Entrepreneurship Cell
  • Hosted a webinar whose chief guest was Noor Uddin Fidai Sir
  • TEDxMNNIT Organising Lead
  • Co- cordinator at Culrav-Avishkar 2k24
  • Networking Lead at E-SUMMIT'24
  • Coordinator of Cisco ThingQbator
  • Coordinator at Enactus Marketing team (Social media marketing)
  • Coordinator of Dance Committee : Lead & collectively prepared dance performance for culrav 2k3
  • Hack 36 marketing team (Raised fund of Rs.50k+)

Accomplishments

  • Secured 3rd position against 300+ participants from 30+ colleges in E-Summit of IIT KANPUR in investing & strategy management.
  • Secured 2 nd position among 50 students in startup pitch competition in Avishkar2022
  • Selected among top 10 National Startup Hunt '21

Timeline

Marketing Manager Intern

Himalayan.org
12.2023 - 01.2024

B.Tech - Mechanical Engineering

Motilal Nehru National Institute of Technology

12th -

Heritage International School

10th -

Modern Public School
Anshika Kushwaha