ANSHUL SAKLANI

Marketing & Business Development

• Marketing, Outreach & Tie-ups with the schools.
• Managing and overseeing the day to day management of the Marketing Team.
• Presenting & participating in new business contract negotiations with the schools and other partners.
• Making business plans and strategies to reach out to the schools of Delhi/NCR and build up positive rapport with them partners.
• Managing and designing the proposals, marketing materials and executing the marketing activities inside the schools to maximise the outreach among the students of the premier schools.
• Evaluating new opportunities to ensure resources focus on the best opportunities.

Digital Marketing & Branding

• Continuously developing company’s brand building strategies, increasing awareness in the marketplace by offline brandinng activities(ATL, BTL).
• Managing Designing of the marketing materials by the creative team for both social media and offline marketing.
• Running social media campaigns on Facebook, Instagram & Youtube.
• Running ad campaigns on Google AdWords.

Inside Sales

• Managing both the inside Sales and Marketing team of three study centers.
• Overseeing the day to day management of the sales team to achieve the desired targets.
• Continuously developing selling strategies.
• Training the team time to time, with the new strategies, pitch and plans.
• Evaluating new opportunities to ensure resources focus on the best opportunities.
• Monitoring competitors and reviewing my brand’s offering in light of competitors developments.
• Set weekly goals for inside sales representatives.
• Conducted research, gathered information from multiple sources and presented results.

• Presenting the Flagship Program i.e.
• School Integrated Model to the decision makers of the A category schools.
• Conducting Study Vault test in the schools to extract business for after school programs.
• Planning and executing marketing plans which includes, dealing, negotiating etc, with the vendors.
• Managing team of field sales executives, and ensuring the work done and revenue target achieved.

• Formulating strategies & Expansion plan for both Franchise Business and Schools.
• Approaching and Presenting, Vikalp Mathematics Experiential Learning Programme to the schools.
• Preparing Proposal with Quotation, negotiation on the price with the school authorities and closing the schools.
• Maximize sales and expansion opportunities and ensuring that the new franchises are setup in the potential areas.
• Setup professional franchise division creating business plan and promotion of the brand.
• Negotiating terms and conditions of each franchise agreement.
• Responsible for maximizing the revenue and profit of the franchises.
• Rising funds from the corporates, and introducing Vikalp programme in their adopted schools.

• Approaching and fixing meetings with the decision makers of the schools.
• Coordinating and conducting, career Seminars in schools of Delhi/NCR.
• Generating business from the coaching institutes by creating tie-ups.
• Managing team of counselors, in counseling & enrolling the students from the schools and coaching tie-ups.
• Database Generation of potential customers, creating awareness about brand by planning and conducting marketing activities.
• Recruiting, Training and Managing the team of over 250+ people in a marketing and promotion activity.
• Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
• Coordinated innovative strategies to accomplish objectives and boost long-term profitability.

• Supervisor of the die cast in production of glass bottles.

• Studied the functioning of the automobile parts.