Summary
Overview
Work History
Education
Skills
Certification
Interests
Product Management
Software
Quote
Timeline
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Anurag Kumar

Anurag Kumar

Senior Business Development & Marketing Head

Summary

Seasoned manager with over 8 years of experience, demonstrating proficiency in efficiently managing and enhancing operations through motivational strategies and rigorous policy enforcement. Possesses expertise in implementing cutting-edge industry practices, navigating market trends, and ensuring adherence to regulatory standards. Acknowledged for leadership characterized by a blend of analytical acumen and strategic business planning, consistently fostering effective problem-solving.

Overview

8
8
years of professional experience
2
2
Certificates

Work History

Senior Business Development & Marketing Head

Magicbricks Realty Services Ltd.
Bengaluru
03.2021 - Current
  • Assisted with day-to-day operations, working efficiently and productively with all team members.
  • Adaptable and proficient in learning new concepts quickly and efficiently.
  • Proven ability to develop and implement creative solutions to complex problems.
  • Delivered services to customer locations within specific timeframes.
  • Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
  • Proven ability to learn quickly and adapt to new situations.
  • Exercised leadership capabilities by successfully motivating and inspiring others.
  • Cross-trained existing employees to maximize team agility and performance.
  • Defined clear targets and objectives and communicated to other team members.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
  • Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.

Senior Key Account Manager

Indiamart Intermesh Ltd.
Noida
08.2018 - 03.2021
  • Delivered sales presentations and pitches to clients, upper management and junior sales associates for demonstration.
  • Cultivated productive relationships with business representatives and consulted closely to uncover needs and match to available solutions.
  • Met or exceeded sales goals for big accounts by bringing in over 65 new accounts and upselling big deals to existing clients.
  • Worked with customers to develop strategic business and account plans.
  • Sold new products and services and developed new accounts to maximize revenue potential.
  • Mentored junior account management professionals to develop skills and increase company revenue.
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Improved account management by predicting potential competitive threats and outlining proactive solutions.
  • Built and maintained strong client relationships to drive business growth.
  • Developed and delivered presentations to key customers to position products and services.

Sales and Marketing Head

Perfectice Eduventure Pvt. Ltd.
Noida
07.2015 - 07.2018
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Created and managed social media campaigns to increase brand engagement.
  • Mentored local personnel on best practices and protocols to maximize productivity.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Coordinated with design and media teams to develop high-quality creative assets.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.

Education

MBA - Marketing

Baddi University
Baddi (H.P)
08.2013 - 2015.06

BBA - Marketing

Presidency College
Bengaluru
05.2010 - 2013.06

High School Diploma -

Bihar State Education Board
Patna
04.2008 - 2010.04

Skills

Marketing material development

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Certification

Product management

Interests

Building Relationship

Playing Cricket

Cooking

Meeting New Peoples

Product Management

I possess a keen interest in Product Management, having pursued a PM program at Duke University. Currently, I am actively engaged with the Magicbricks product team, diligently acquiring insights into its operational dynamics and addressing challenges associated with problem-solving.

Software

Jira

Wireframe

Miro

Notion

Roadmapping

Salesforce

Quote

"Stay hungry, stay foolish is the only way to experience more things in this life."

Timeline

Management Development Program

06-2021

Senior Business Development & Marketing Head

Magicbricks Realty Services Ltd.
03.2021 - Current

Senior Key Account Manager

Indiamart Intermesh Ltd.
08.2018 - 03.2021

Sales and Marketing Head

Perfectice Eduventure Pvt. Ltd.
07.2015 - 07.2018

MBA - Marketing

Baddi University
08.2013 - 2015.06

BBA - Marketing

Presidency College
05.2010 - 2013.06

High School Diploma -

Bihar State Education Board
04.2008 - 2010.04

Product management

2021-08
Anurag KumarSenior Business Development & Marketing Head