Summary
Overview
Work History
Education
Skills
Accomplishments
Personal Information
Languages
Extracurricular Activities
Projects
Timeline
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APRAJITA R.

APRAJITA R.

Kolkata

Summary

Business-minded professional tackling any job task with gusto and precision. Determined Front Office Supervisor delivering exceptional service and responding to questions and inquiries quickly. Demonstrates positive attitude and readiness to adapt to different situations.

Overview

11
11
years of professional experience

Work History

Entrepreneur

SELF EMPLOYED
Kolkata
11.2021 - Current
  • Running an Apparel & Fashion Online SME
  • Analyzed industry trends to identify potential opportunities for growth.
  • Established pricing structures for products and services.
  • Maintained relationships with key clients to secure repeat business.

Digital Marketing Executive as Freelancer

Digital Seeds Pvt Ltd
Kolkata
08.2022 - 03.2024
  • Created, edited and published videos, posters, occasional offers and promotional content to increase fan page engagement and web growth
  • WhatsApp link generation, QRcode creation, Google review generation, AdWords campaign creation
  • Monitor social channels (Facebook, Instagram and YouTube) and engage with audiences
  • Assisted in the development of online advertising campaigns to generate leads and increase brand awareness.

Senior Executive-Online Sales| B2B Marketing

Infocom Network Limited
KOLKATA
03.2018 - 04.2020
  • Facilitated communication between different departments resulting in improved collaboration among teams.
  • Conduct comprehensive audits of website content, meta tags, title tags, and images to ensure alignment with SEO best practices and brand guidelines.
  • Maintain Google analytic report daily including customization, Audience, Behavior, Real Time, Acquisition, Conversion reports.

Executive-Internet Marketing/ Business Delivery

Indiamart Intermesh Limited
New Delhi
01.2013 - 10.2014
  • Worked for Client Website Promotion
  • Nurture and develop client relationship
  • Product Management for newly hosted website
  • Co-ordination with Development Team for solving out bugs
  • Root Cause Analysis for Retention Client Cases
  • SEO On-Page Optimization Audit: Broken link check, Website Analysis, Competitor Analysis, Keywords Selection, Meta Tagging, Content optimization
  • Product Keyword Research, Mapping and Analysis, Correcting HTML Tags of Client Websites

Education

MBA - Information Technology

G.L.I.M.R
01.2013

B.E. - IT

B.V.M.C.T.M
01.2011

Skills

  • Google AdWords Keyword Planner
  • Web Analytics
  • Kinemaster, Vimeo, Canva
  • HTML, SPSS
  • Social Media Management
  • Customer Acquisition
  • Customer Relations
  • Sales Tracking
  • Quality Assurance
  • MS OFFICE SUITE (ie Excel, PowerPoint, Access and Word)

Accomplishments

  • Received client accolades for problem solving & exceeding their expectation for online business promotion
  • Received shield in General Knowledge quiz in NEC
  • Participated in QUI-VIVE Business Quiz in DSM

Personal Information

  • Self Motivated Personality
  • Date of Birth: 02/10/1988
  • Gender: Female
  • Nationality: Indian
  • Marital Status: Married

Languages

  • English
  • Hindi
  • Bengali

Extracurricular Activities

1st prize in college drama, decoration and organizing committee (2007, 2010 & 2011) Active participation in school and college cultural activities and sports Participated in "Basics Robotics & Introduction of Autonomous Robotics" organized by "MITBOTS - Alumni IIT-DELHI"

Projects

PGDM, B2B Channels.com, Online Business Promotion, The Project was undertaken to study about Business Promotion in India for SMEs., Apr'12 - Jun'12 (45 days), Management Trainee Bachelor of Engineering, Hewlett Packard (HP), College Administration Website Designing, The Project was undertaken to our college (BVMCTM) in an effort to make it as attractive and dynamic as possible., Apr'11 - Aug'11 (4 months), Engineering Training

Timeline

Digital Marketing Executive as Freelancer

Digital Seeds Pvt Ltd
08.2022 - 03.2024

Entrepreneur

SELF EMPLOYED
11.2021 - Current

Senior Executive-Online Sales| B2B Marketing

Infocom Network Limited
03.2018 - 04.2020

Executive-Internet Marketing/ Business Delivery

Indiamart Intermesh Limited
01.2013 - 10.2014

MBA - Information Technology

G.L.I.M.R

B.E. - IT

B.V.M.C.T.M
APRAJITA R.