Arnav Mahajan
Bengaluru
Summary
Arnav is a highly skilled Product Manager with expertise in the B2B SAAS and Fintech products. Arnav's expertise includes developing automated Fintech onboarding applications and product-led growth initiatives for SAAS and Fintech products. He has a proven track record of effectively managing timelines, resources, and deliverables. His experience as a co-founder of Swifter demonstrates his ability to drive company growth and manage product development. He has successfully led the acquisition and merger process, ensuring a smooth transition and integration of product and technology teams. Arnav's experience at companies like BrowserStack and Freshworks showcases his ability to drive product-led growth strategies and lead product growth functions. Arnav holds an MBA in Technology and Marketing from SVKM's Narsee Monjee Institute of Management Studies and a Bachelor's degree in Computer Science from MPSMTE, Mumbai.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Lead PM
Treez Inc
01.2023 - Current
- Helped increase the utilization of non-cash payment methods from 29.7% to ~36% within 6 months. Fintech revenue now contributes to as much as SAAS revenue for Treez.
- Currently leading the integration of two products, ensuring a seamless and efficient transition for both internal teams and external stakeholders.
- Spearheaded the integration of the consumer module into Treez, streamlining operations and enhancing the user experience.
- Developed a fully automated KYC/KYB onboarding application, enabling Treez to own the underwriting information and improving the efficiency of the onboarding process.
- Collaborated closely with cross-functional teams to ensure successful integration and implementation of new features and functionalities.
- Maintained clear and consistent communication with stakeholders, providing regular updates on project progress and addressing any concerns or issues.
- Implemented agile project management methodologies, effectively managing timelines, resources, and deliverables.
- Ensured accuracy and clarity in all documentation and communication, avoiding jargon and technical terms for better understanding by non-technical stakeholders.
Co-Founder
Swifter
12.2020 - 06.2023
- Co-founded Swifter and successfully built and managed the product and engineering functions, driving the company's growth and success.
- Achieved a significant milestone of $50k in annual recurring revenue (ARR) within 2 years of inception before the company was acquired by Treez Inc.
- Managed the whole engineering org, product roadmaps, product development, and product planning, ensuring alignment with business goals and customer needs.
- Developed strategic partnerships to enhance product offerings and expand market reach, contributing to increased revenue and market share.
- Led the hiring process for engineering talent, building a high-performing team that delivered innovative solutions and drove business growth.
- Successfully led the acquisition and organization merge during the acquisition, ensuring a smooth transition and integration of operations.
- Maintained clear and effective communication with stakeholders, ensuring alignment and transparency throughout the acquisition process.
Associate Product Marketing Manager
BrowserStack
06.2019 - 10.2020
- Led the product-led growth strategy, driving significant increases in user acquisition and revenue generation for "Browserstack Automate" product.
- Led and managed inorganic growth functions, including CAC/LTV reporting and management for Google Ads, Adroll, Facebook, and Twitter Ads.
- Achieved a healthy 5-month payback period and an 80% year-over-year growth rate through a strategic mix of all the above channels.
- Collaborated with cross-functional teams to develop and execute in-app marketing campaigns, aligning messaging and targeting to maximize impact.
Marketing Analyst
Freshworks Inc. (formerly Freshdesk)
06.2017 - 03.2019
- Designed and executed comprehensive marketing strategies for Freshservice ITSM in India, APAC, and LATAM regions, resulting in a 20% increase in brand visibility and customer engagement.
- Developed and implemented targeted marketing campaigns for Freshsales CRM in the UK, AnZ, and India regions, driving a 15% growth in customer acquisition and revenue.
- Successfully onboarded and managed affiliates, expanding the reach of Freshworks' products and services and generating additional leads and conversions.
- Conducted market intelligence, competitor analysis, and market research, providing valuable insights that informed strategic decision-making and product development.
- Implemented growth hacking techniques and branding initiatives, resulting in a 10% increase in website traffic and lead generation.
- Managed lead generation and forecasting, utilizing performance analytics and reporting tools such as Sisense, CRM, and Google Analytics to track and optimize campaign performance.
- Oversaw web management and analytics, conducting A/B testing, heatmaps, and form and funnel analytics to optimize user experience and conversion rates.
- Collaborated with the marketing engineering team to integrate and implement various tools for improved marketing reporting and performance measurement.
Marketing Intern
WebEngage
04.2016 - 09.2016
- Assisted in the development and execution of SEO and SEM initiatives, resulting in increased website traffic and improved search engine rankings.
Education
Master of Business Administration - MBA, Technology, Marketing -
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
01.2017
Bachelor of Technology (B.Tech.), Computer Science -
MPSTME, Mumbai
01.2015
High School, Mathematics and Computer Science -
Army Public School, Kaluchak
01.2010
Skills
- Product Roadmaps
- Product Validation
- User Story Creation
- P&L Management
- Pricing Strategies
- Agile Software Development
- End to End Feature Delivery
- Customer Empathy
Certification
- BAI BSA/AML Banking compliance certification for IT
- Adwords for businesses
- Hubspot Inbound Marketing
Timeline
Lead PM
Treez Inc
01.2023 - Current
Co-Founder
Swifter
12.2020 - 06.2023
Associate Product Marketing Manager
BrowserStack
06.2019 - 10.2020
Marketing Analyst
Freshworks Inc. (formerly Freshdesk)
06.2017 - 03.2019
Marketing Intern
WebEngage
04.2016 - 09.2016
Master of Business Administration - MBA, Technology, Marketing -
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Bachelor of Technology (B.Tech.), Computer Science -
MPSTME, Mumbai
High School, Mathematics and Computer Science -
Army Public School, Kaluchak
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