ARNAV SAXENA

Sales development professional with over 2 years of experience in SaaS sales and enterprise prospecting. Demonstrated success in generating qualified leads and driving 80-85% revenue growth through strategic account expansion. Achieved 85-90% of sales targets by effectively qualifying leads and collaborating with account executives in a fast-paced environment.

• Date of Birth: 11/29/97
• Gender: Male

• Fundamentals of Sales and Marketing, Goldman Sachs 10,000 Women, 11/2022, No Expiration Date
• Value-Added Course on Marketing Toolkit
• B2B Selling Skills
• 25 Sales Strategies for B2B and B2C

• Participated in college-level cultural activities.
• Active participation in various sports at college and school levels.
• Sports representative at the undergraduate level.
• Active participation in social concern activities like blood donation campaigns, plantation campaigns and environment protection campaigns.
• Participated in inter-school basketball tournaments in years 2010-2011 & 2012-2013 at the district level.
• Member of the alumni committee team.

• Mundra Solar Pvt Ltd., 05/2021 - 06/2021, Conducted a comprehensive benchmarking analysis of financial ratios for Mundra Solar Pvt. Ltd., comparing them with key competitors. Gained valuable insights into real-world business practices and the operational strategies employed by the company to achieve its business objectives.
• REVO-HAB TECHNOLOGIES, 12/2021, Undertook the social concern project to observe and analyze the challenges faced by the MSME and suggest solutions for the same. In the organization, I was assigned with marketing and business development duties, in which I had acquired sales for the company. This helped me gain experience in the field of marketing and sales, and gave me the opportunity to utilize the relevant skills I learned.

1) Square Brand Communication Group, Delhi, 04/2023 - 05/2023, 

• Executed digital marketing campaigns across channels, including social media, email, and search engine marketing, enhancing brand visibility and generating leads.
• Managed and updated website content while optimising SEO strategies, improving search engine rankings and increasing organic traffic.
• Developed content calendars and created engaging content, including blog posts, social media posts, and email newsletters, to attract and retain target audiences.
• Performed daily operational tasks with a focus on quality and efficiency.
• Developed innovative strategies to enhance team collaboration and project outcomes.

2) HindRishi Ayurveda, Gurugram, 01/2023 - 02/2023, 

• Collaborated with marketing team to create compelling content and visuals for social media channels and e-commerce platforms, attracting and engaging customers.
• Managed e-commerce platforms and optimised product listings and descriptions, enhancing online visibility and sales conversion rates.
• Monitored and analysed website traffic and customer behaviour using analytics tools, identifying opportunities for optimisation and improvement.
• Conducted market research to identify emerging trends and consumer preferences in the wellness industry, informing product development and marketing strategies.
• Contributed to content development for social media campaigns aimed at wellness enthusiasts.
• Conducted market research to identify trends in natural health products.

3) Three Buddies India Pvt Ltd, Ghaziabad, 12/2022-01/2023 

• Developed and implemented sales strategies that expanded market reach and increased revenue.
• Conducted market segmentation analysis, identifying potential leads for targeted sales outreach.
• Participated in customer prospecting and lead nurturing activities to strengthen pipelines and meet sales targets.
• Conducted market research to identify customer preferences and trends.
• Supported the marketing team in creating promotional materials and executing marketing campaigns to drive brand awareness and customer acquisition
• Assisted in developing marketing materials for product promotions.
• Collaborated with sales team to streamline communication processes.

4) Ampersand Beverages, Banaglore, 10/2022-11/2022

• Successfully secured 40 sales within a 60-day period and generated additional leads.
• Visited MRP stores across Bangalore to engage with store managers/owners, pitch products, and align on expectations.
• Expanded market presence of Ek Aur, a new non-alcoholic cocktail mixers brand, by increasing product visibility in retail stores.
• Executed promotional activities, including 2+1 offer, and addressed concerns raised by store managers to enhance product visibility.
• Managed order processing, including preparing invoices and delivery challans, and ensured accurate and timely product delivery.
• Maintained and updated inventory records to ensure accurate stock levels.
• Assisted in developing marketing materials for product promotions.
• Conducted market research to identify customer preferences and trends.
• Collaborated with sales team to streamline communication processes.

5) AdYogi, Gurugram, 06/2022 - 07/2022, 

• Spearheaded digital marketing campaigns utilizing HubSpot tools to optimize lead generation and customer engagement.
• Collaborated with cross-functional teams to develop and execute targeted marketing campaigns across various digital platforms.
• Crafted engaging social media content for wellness products and services, boosting audience interaction and brand visibility.
• Conducted market research and competitor analysis to identify trends and opportunities that informed marketing strategy enhancements.
• Analyzed campaign performance metrics and provided actionable insights to enhance campaign effectiveness and ROI
• Supported development of email marketing campaigns aimed at attracting potential customers, enhancing outreach efforts.

• English
• Hindi