Arpan Jain

Distributor Sales Executive (DSE) Stint - Kolkata (May-June)

• Shadowed DSE's from FC to LC, to understand market working, BTL calculation, HHT usage, billing and credit tracking
• Did Competition Benchmarking,Tasked 300+Outlet addition, focused on range selling

Sales Development Executive - Kolkata (July-Nov)

• Handled 8 Distributor & team of 13 salesman independently
• Optimizing beats to reduce walt to 1.6 days
• Achieving monthly Revenue target of 18L with growth of 18% YoY, through beat level planning
• Tasked Infra changes to improve market serviceability, Hygiene, Improved DB ROI
• Drove NPDs through Salon activation, merchandising & distribution drives

Area Sales Manager - South Bengal (Dec - Current)

• Handling Business of 46L/month, with 8 direct reportees (3 SDEs and 5 Territory Growth Officers) directly and 38 indirect reportees (DSEs & RDSEs)
• MOC, Manpower planning and Target Setting
• Reduced damage and expiry % in the market
• Successfully Pilot mini Rural Direct Stockist(mini RDS) model in the territory which will be scaled at national level
• Implemented REPL order system ie. reducing sales loss and Pristine billing
• Filling up DPL gap, appointed 12 new distributor servicing to 2400+ Outlet additions
• Created distributor investment tracker and converted RS/RDS with Poor investment to Average and Good investment