Arpit Pareek
Marketing and Sales Growth Specialist
Mumbai
Summary
IT Digital Marketer and Sales Specialist with 12+ years of experience in IT and AI sales, Marketing, Account management, and Project management across the US, UK, and Indian markets. Skilled in team leadership and driving successful strategies for complex technology solutions, with a strong educational foundation from the University of Westminster, London (2021)
Overview
12
12
years of professional experience
4
4
years of post-secondary education
2
2
Certifications
Work History
IT Consultant - Sales and Marketing
04.2024 - Current
- Sales Enablement: Collaborating with IT companies in the UK, India, Europe and the US to optimize sales processes, develop go-to-market strategies, closing deals, and create sales playbooks, driving revenue growth by 30%
Growth Partner- Marketing
Constellation- Salisbury Digital
09.2021 - 02.2024
- Created Apollo/LSN campaigns to acquire new clients and expand target accounts
- Collaborated with teams to design marketing strategies and sales outreach, utilizing tools like Lusha, Apollo.ai, and LinkedIn Sales Navigator
- Optimized sales funnels and lead qualification processes to boost conversion rates
Business Head - Marketing & Sales
EvolutionCo Digital & Interactive
10.2019 - 02.2020
- Executed Targeted Campaigns: Designed and implemented digital marketing strategies, increasing lead generation by [X]% in 4 months
- Client Engagement: Fostered relationships with potential clients, driving conversions and contributing to revenue growth by closing deals
- Market Research: Analyzed industry trends and competitor strategies to identify and capitalize on growth opportunities.IT sales and marketing
BDM - Marketing & Sales
Azrulink Technologies India pvt ltd
12.2015 - 10.2019
- Global Sales Strategy: Created and executed strategic sales plans for 360 IT solutions, expanding the global customer base and entering new markets
- IT sales and marketing, digital marketer
- Digital Platforms: Utilized LinkedIn Sales Navigator, ZoomInfo, Lusha, and Apollo.ai for client sourcing and engagement
- Marketing Campaigns: Managed organic and paid SEM campaigns tailored for global audiences, ensuring visibility and maximizing ROI
Business Development - Digital & IT sales
Genius Consultants ltd
03.2013 - 12.2015
- Maximize sales opportunities by generating a continuous flow of prospects, through LinkedIn other social media platforms
- IT sales
- Mapping the clients using LinkedIn to understand the hierarchy of the company to reach the discussion maker
- IT sales HRIMS - Cloud - Cyber security - IT Staffing, 360 Digital marketing
- Implement and execute email campaigns to nurture leads and customers
Education
Masters - Business Analyitics & Intelligence
UNIVERSITY OF WESTMINSTER
01.2021 - 12.2021
MBA - Sales & Marketing core modules
ICFAI BUSINESS SCHOOL
01.2013 - 12.2013
Bachelor of computer Application - undefined
University of Gyanvihar
01.2011 - 12.2011
Leading Sustainability: High Impact Leadership - undefined
UNIVERSITY OF CAMBRIDGE
01.2021 - 12.2021
Skills
- Strategic sales planning
- Lead generation
- End to end sales
- B2B Marketing
- Team leadership
- Collaboration skills
- Requirement gathering
- Documentation
- B2B marketing strategy
- Market research
- Targeting
- Digital B2B campaigns
- Brand building
Certification
Leading Sustainability: High Impact Leadership, University of Cambridge, London, 05/21
Hobbies
Playing football and travelling
Timeline
IT Consultant - Sales and Marketing
04.2024 - Current
Growth Partner- Marketing
Constellation- Salisbury Digital
09.2021 - 02.2024
Masters - Business Analyitics & Intelligence
UNIVERSITY OF WESTMINSTER
01.2021 - 12.2021
Leading Sustainability: High Impact Leadership - undefined
UNIVERSITY OF CAMBRIDGE
01.2021 - 12.2021
Business Head - Marketing & Sales
EvolutionCo Digital & Interactive
10.2019 - 02.2020
BDM - Marketing & Sales
Azrulink Technologies India pvt ltd
12.2015 - 10.2019
Business Development - Digital & IT sales
Genius Consultants ltd
03.2013 - 12.2015
MBA - Sales & Marketing core modules
ICFAI BUSINESS SCHOOL
01.2013 - 12.2013
Bachelor of computer Application - undefined
University of Gyanvihar
01.2011 - 12.2011
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