Arsh Baliyan
Summary
Dynamic marketing professional with experience at Innovative Specialty Ingredients, excelling in sales strategy and customer relationship management. Proven ability to enhance brand visibility and engagement through effective market research and content creation. Adept at collaborating with teams to drive results and optimize marketing campaigns, consistently exceeding targets.
Ambitious Marketing Intern possessing detailed understanding of latest marketing trends and techniques paired with familiarity of job-related software. Versed in planning and hosting marketing events and preparing reports and presentations. Imaginative and creative team player committed to resolving multifaceted issues despite challenges of changing priorities.
Overview
3
3
years of professional experience
7
7
years of post-secondary education
1
1
Certification
Work History
Digital Marketing Intern
Schbang
Hybrid
02.2025 - 04.2025
- Assisted in creating engaging content for social media platforms.
- Conducted market research to identify emerging trends and audience preferences.
- Collaborated with team members on digital marketing campaigns and strategies.
- Worked on the brand Dominos India and assisted in pointing out loopholes in marketing and advertising and suggested them all the adjustments and improvements with the help on my team by collaboration through presentations and weekly projects.
Sales and Business Development Manager
Innovative Specialty ingredients PVT LTD
05.2023 - 05.2024
- Gather and analyze market data, including insights on market trends, competitor activity, and customer feedback.
- Collaborate with the head of sales to formulate sales strategies and forecasts.
- Represent ISIPL at industry events, trade shows, and conferences.Meet and exceed sales targets by promoting and selling the company's pharmaceutical and nutraceutical ingredients.
- Develop new customer accounts while also maintaining and growing existing ones.
- Serve as the primary point of contact for assigned key accounts, building strong, long-term relationships with customers and their R&D teams.
- Identify new market opportunities and develop strategies to increase market share.
- Prepare and deliver company and product presentations to potential and existing customers.
- Maintain accurate sales reports and customer records using CRM systems.
Marketing and sales intern
Innovative Specialty ingredients PVT LTD
Baddi
09.2022 - 01.2023
- Assisted sales team in preparing product presentations and promotional materials.
- Conducted market research to identify potential customer segments and trends.
- Contributed to the development of marketing strategies that noticeably increased brand visibility and customer engagement.
- Managed pharmaceutical raw material sales and lead generation,collaborating closely with the Production Manager to optimize processes.
Sales Intern
Eazydiner PVT LTD
Gurugram
07.2022 - 09.2022
- Assisted sales team with customer inquiries and product information.
- Conducted market research to identify potential customer segments.
- Supported preparation of promotional materials for sales campaigns.
- Maintained accurate records of customer interactions and feedback.
- Collaborated with team members to develop effective sales presentations.
- Participated in training sessions to learn sales techniques and strategies.
- Engaged with customers to build relationships and enhance service experience.
- Directed cold calling activities to offer product solutions to large and small companies and generate new customers.
Education
MBA - Entrepreneurship
University of East London
London, United Kingdom 09.2024 - 09.2025
Strategic Marketing And AI
Master's Union
05.2024 - 05.2025
MBA - Digital Marketing
Shoolini University
Solan, India 08.2021 - 05.2023
Bachelor in Computer Application - Computational Science
Galgotias University
Greater Noida, India 04.2018 - 05.2021
Skills
- Content creation
- Market research
- Sales strategy
- Customer relationship management
- Brand management
- Digital marketing
- Presentation skills
- Team collaboration
- Lead generation
- Problem solving
- Effective communication
- Time management
- Networking skills
- Trend identification
- CRM management
- Keyword research
- Search engine optimization
- Affiliate marketing
- Networking strategies
- Marketing automation
- Marketing research
- Customer engagement
- Google analytics
- Web analytics tools
- HTML and CSS basics
- Social media expertise
- Conversion rate optimization
- Social media marketing
- Performance optimization
- Project management
- Social media management
- Pay-per-click advertising
- Customer segmentation
Certification
- Aha! Product management professional Certificate (issued- Jul 2025) - AHA!
- Product management first steps(Issued jul 2025) - IIBA
- Product Management: Building a Product Roadmap (Issued Jul 2025) - Project Management Institute
- Product Management: Building a Product Strategy (Issued Jul 2025) - Project Management Institute
- Strategic Marketing and Al (Issued Jul 2025) - Masters' Union
- Technical Product Management (Issued Jul 2025) - IIBA
- Project management foundations (Issued Oct 2024) - LinkedIn Learning
- Blockchain and Cryptocurrency Explained (Issued Jun 2022) - Coursera
- The Future of Payment Technologies (Issued Jun 2022) - Coursera
- Fundamentals of Social Media Advertising (Issued May 2022) - Coursera
- Qualitative Research (Issued May 2022) - Coursera
- Create Customer Personas in Canva (Issued Apr 2022) - Coursera
Affiliations
- Nas Io, AI school for entrepreneurs
- Adventure Sports Enthusiast
- Professional Traveller
Timeline
Digital Marketing Intern
Schbang
02.2025 - 04.2025
MBA - Entrepreneurship
University of East London
09.2024 - 09.2025
Strategic Marketing And AI
Master's Union
05.2024 - 05.2025
Sales and Business Development Manager
Innovative Specialty ingredients PVT LTD
05.2023 - 05.2024
Marketing and sales intern
Innovative Specialty ingredients PVT LTD
09.2022 - 01.2023
Sales Intern
Eazydiner PVT LTD
07.2022 - 09.2022
MBA - Digital Marketing
Shoolini University
08.2021 - 05.2023
Bachelor in Computer Application - Computational Science
Galgotias University
04.2018 - 05.2021