Summary
Overview
Work History
Education
Skills
Custom Section
Hobbies and Interests
Timeline
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Arti Rajraman

Arti Rajraman

HYDERABAD

Summary

Accomplished enterprise analytics leader with 23+ years of experience, bringing a blend of operations, decision management, customer experience expertise while building scalable analytics capabilities with AI & ML. Leads with a strategic, outcomes-oriented, and people-first style—setting clear vision, building alignment across functional stakeholders, and converting complex customer and operational challenges into scalable, compliant, data-driven solutions. Deep expertise in advancing modern analytics capabilities, spanning digital transformation, customer journey, data science with AI/ML, and emerging GenAI and agentic AI applications, while strengthening responsible AI foundations through strong data discipline, evaluation rigor, and sustainable operating models. Recognized for developing high-performing teams and leadership pipelines, fostering a learning culture through enterprise-wide upskilling programs, and serving as a trusted partner and thought leader who elevates analytics maturity across the organization.

Overview

24
24
years of professional experience

Work History

Vice President, Decision Management & Analytics Capabilities

Synchrony Financial
06.2022 - Current
  • Lead a 95+ person analytics organization delivering digital transformation, customer/journey analytics, and data science initiatives across channels.
  • Delivered enterprise Digital Transformation, Customer Experience analytics and Data Science across channels, translating insights into prioritized initiatives supported by $80M+ Addressable Opportunity, $190M in Revenue and $10M in Loss Reduction.
  • Directed end-to-end development and deployment of advanced models (e.g., NPS prediction, complaint classification, journey insights) using NLP and predictive techniques.
  • Drove AI programs spanning conversational AI, sentiment, and code-generation use cases, leveraging AWS Bedrock/SageMaker to scale adoption.
  • Developing strategies and roadmaps to establish enterprise AI foundations, including evaluation frameworks, data capability layers and investement, cost models, and controls aligned to reponsible AI standards.
  • Partnered across a matrixed organization to align engineering, AI CoE, and business leaders on prioritization, capacity, and scalable delivery.
  • Established controls and governance aligned to regulatory and model risk standards.
  • Built high-performing teams through talent development, mentorship, retention and growth strategies with specific focus on building VP leadership pipelines, condusive learning environment with Great Places to Work at >90%, 18% Growth, 19% over 5 years of tenure.
  • Led enterprise-wide upskilling programs in analytics and AI to strengthen technical depth and readiness for emerging capabilities.
  • Formerly GE Capital-Retail Consumer Finance Hyderabad

Vice President, Quality Assurance and Speech Analytics

Synchrony Financial
07.2021 - 06.2022
  • Led a 20+ person Quality Assurance and Speech Analytics organization spanning risk/quality management, customer experience insights, and speech analytics capability.
  • Defined and executed the QA strategy to streamline processes, improve productivity, and align delivery to Synchrony’s operating priorities.
  • Drove technology-enabled QA transformation using Verint and Speech Analytics to generate actionable insights and process improvements.
  • Identified and scaled speech analytics use cases across Fraud, Customer Service, Collections, Marketing, and other functions to improve decisioning and customer outcomes.
  • Partnered across a matrixed organization—Enterprise Operations, Customer Engagement, suppliers, and senior leaders—to align resourcing, prioritize initiatives, and drive decisions.
  • Built and matured a high-performing QA and speech analytics team, strengthening capability, accountability, and delivery excellence.
  • Maintained and tuned speech analytics models and controls to meet regulatory requirements and internal standards.
  • Formerly GE Capital

Assistant Vice President, Speech Analytics

Synchrony Financial
01.2017 - 07.2021
  • Led a 10+ person Speech Analytics team delivering insights, reporting, and high-impact analytics projects using CallMiner.
  • Analyzed large volumes of structured and unstructured customer data to identify experience improvement opportunities and define actionable recommendations.
  • Measured effectiveness of changes through deep metric analysis and statistical techniques, including post-event validation of forecast assumptions and key drivers.
  • Applied text mining, segmentation, and classification techniques to convert qualitative and quantitative interaction data into business-ready insights aligned to objectives.
  • Served as the enterprise point of contact for Speech Analytics—use-case identification, proofs of concept, implementation, and impact analysis.
  • Partnered with senior leaders and stakeholders to drive prioritization and decision-making.
  • Led, mentored, and motivated senior analysts and AVPs; managed delivery across multiple concurrent, high-impact initiatives.
  • Established consistent stakeholder reporting and insight routines to improve transparency, adoption, and operational decisioning across divisions.
  • Formerly GE Capital

Operations Analytics Lead

Synchrony Financial
01.2008 - 01.2017
  • Led a 45+ FTE Operations Analytics team spanning reporting, analytics, automation, and process improvement; owned capacity planning and productivity delivery.
  • Drove process efficiency and continuous improvement through analytical solutions, KPI management, and productivity planning.
  • Ensured functional reporting met turnaround time and accuracy targets; identified and delivered productivity opportunities.
  • Led automation initiatives using SAS and SQL; partnered with database teams to optimize data feeds, tables, and overall data reliability.
  • Managed stakeholders across operations and business analytics, providing transparent project updates, issue escalation, and solutions aligned to business needs.
  • Coordinated end-to-end project delivery (research, design, build, testing, implementation) and managed vendor reporting/analytics partnerships.
  • Built team capability through hiring/staffing planning, goal setting, performance management, mentoring, and targeted development plans; managed attrition focus.
  • Maintained strong documentation, audit readiness, and quality checks; ensured compliance with regulatory and control requirements.
  • Formerly GE Capital

Operations Assistant Manager

Synchrony Financial
01.2007 - 01.2008
  • Led and coached a 20-agent customer service team supporting Private Label and Dual credit card products, driving consistent, high-quality customer experience.
  • Owned team performance management through regular huddles, assessments, and monthly 1:1 reviews with targeted feedback and improvement plans.
  • Identified individual training needs, delivered coaching, and shared best practices to elevate capability and meet business goals.
  • Managed quality and compliance—EOM quality scores, target vs. achieved reporting, cross-center calibration participation, and correct system/tool usage.
  • Controlled workforce productivity and retention by monitoring service levels and real-time adherence, reducing unscheduled absenteeism and shrinkage, and supporting structured appraisals and attrition management.
  • Formerly GE Capital

Customer Service Representative to Assistant Manager, Operations

Aviva 24/7
01.2002 - 01.2007
  • Progressed from Customer Service Representative to Process Trainer to Assistant Manager, Operations, supporting UK-based voice processes in insurance and entertainment.
  • Managed day-to-day service delivery for teams of ~18–20 agents, ensuring internal and client SLAs were consistently met.
  • Drove performance management through daily monitoring, data analysis, and structured coaching/feedback to improve service quality and productivity.
  • Led new-hire training and on-the-floor coaching; created and refreshed training modules tailored to products and process changes.
  • Partnered with clients/stakeholders on updates, performance reviews, and improvement actions; supported decision-making for service delivery.
  • Owned key people processes including recruitment, appraisals, team motivation, and retention actions.
  • Supported regulatory compliance and played a key role in process migration (including training in Norwich, UK) to enable smooth transition and ramp-up for a new delivery center.

Education

Masters in Data Science -

Deakins

Bachelors in Business Administration -

Amity

PGP in AI & ML -

Texas McCombs

Skills

  • AIML
  • LLMs
  • Generative AI
  • Agentic AI
  • Statistical Modeling
  • NLP
  • AWS
  • Bedrock
  • SageMaker
  • Azure
  • Python
  • SAS
  • SQL
  • Statistical Tools for Data Modeling
  • Tableau
  • Business Intelligence
  • Excel
  • PowerPoint
  • Evaluation frameworks
  • Cost optimization
  • Effective Coaching
  • Behavioral Coaching
  • Train the Trainer
  • High Impact Presentations
  • Skill Workshops

Custom Section

  • Enterprise Analytics & AI Strategy (Vision to Value realization)
  • GenAI & Agentic AI Delivery (Use-Case to Scale) — recognized as a Top 7 GenAI Leader in India
  • Data Science (Model Development to Evaluation to Governance)
  • Customer & Journey Analytics / Digital Transformation (Insights to Action)
  • Matrix Leadership & Executive Stakeholder Alignment (influence across business, product, engineering, risk)
  • Responsible AI, Governance & Controls (policy, evaluation, compliance)
  • Platforms, Data Foundations & Capability Building (scalable tools, standards, reusability)
  • Team Leadership & Talent Development (large team management, building leadership pipelines, upskilling)

Hobbies and Interests

  • Painting
  • Music
  • Reading
  • Sports

Timeline

Vice President, Decision Management & Analytics Capabilities

Synchrony Financial
06.2022 - Current

Vice President, Quality Assurance and Speech Analytics

Synchrony Financial
07.2021 - 06.2022

Assistant Vice President, Speech Analytics

Synchrony Financial
01.2017 - 07.2021

Operations Analytics Lead

Synchrony Financial
01.2008 - 01.2017

Operations Assistant Manager

Synchrony Financial
01.2007 - 01.2008

Customer Service Representative to Assistant Manager, Operations

Aviva 24/7
01.2002 - 01.2007

Masters in Data Science -

Deakins

Bachelors in Business Administration -

Amity

PGP in AI & ML -

Texas McCombs

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Adplatform<ul><li>Roles and Responsibilities</li><li>Hiring and team building</li><li>Managing team’s career progression and performance reviews</li><li>Managing Performance improvement plan and firing</li><li>Mentoring</li><li>Product roadmap planning and execution</li><li>Accountability of the entire delivery execution including the risk mitigation planning.</li><li>Stakeholder management</li><li>Adhering to Apple Privacy and Security Guidelines for platform</li><li>Design and implementation of new architectures and solutions to manage all online services for AdXchange in Apple Ads.</li><li>Design and implementation of new architectures and solutions deliver Budget experimentation in Apple Ads</li><li>Design and implementation of new architectures and solutions to manage data for Ad Platform.</li><li>Creating and maintaining all the data and analytics and revenue pipelines for Ad Platforms</li><li>Driving the solution for data ingestions and data processing across Ad platform</li><li>Defining the Strategy for data governance and data access</li><li>Collaboration with business to deliver relevant data and insight for our strategy and decisions.</li><li>Managing storage, processing, copy/synchronization etc. appropriate to scale</li><li>Enabling machine learning and algorithm groups by proving them right frameworks and data</li><li>Advancing team’s design methodology and quality programming practices and evangelize those techniques across Ad platform.</li><li>Deliveries</li><li>Setup 8+ member team to design and deliver Budget Allocation and Budget experimentation.</li><li>Leading Ad Delivery services team, responsible for delivering various capabilities like query understanding, targeting, fraud etc.</li><li>Delivered and Lead Design for observability for budget, and data platform in Ad platform.</li><li>Setup 11+ members high performing team to handle various business needs such as analytics and micro services for Display Advertising as well as Data Platform</li><li>Instrumental in driving Data Platform throughout the SDLC from inception, design, development, testing and deployment.</li><li>Instilled a strong team culture of high-quality delivery by constructive feedback, cross collaboration, focus and motivation.</li><li>Delivered Realtime and Batch Platform with various integrations</li><li>Delivered new DIP design for Data Platform</li><li>Delivered design of all the components of Data processing platform</li><li>Transitioned Display data work to India seamlessly and delivered many critical business impacting features and organizational security initiatives.</li><li>Closely worked with various stakeholders to understand the requirements which resulted into efficient remote work culture.</li><li>Seamless Display execution and set up best practices for 24X7 production on-call.</li><li>Tools and Technologies</li><li>AWS, S3, Kafka, Spark, Hadoop, EMR, Hive, Scoop, Flume, Cassandra, Airflow, Oozie, Gobblin, Schema Store, Icloud, Grafana, Kubernetes, Vertica, Alation, snowflake, druid, Iceberg, Java, Scala, IntelliJ, Oracle, MySql, Git, RIO, Spinnaker, Elastic cache, Grpc, Agile.</li></ul> at Apple - Adplatform

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Arti Rajraman