ARUN K JOHNSON
Kannur,KL
Summary
Postgraduate in Business administration,specialized in Marketing and HR,experience with well known and reputed brands across kerala both mission and corporate hospitals. Ability to take initiatives and interact with all levels of management. Head of marketing and Build marketing team for the hospital. Go getter,highly enthusiastic,passionate about Referrals,corporate , community engagements and MVT( Medical Value Travel)
Overview
9
9
years of professional experience
1
1
Certification
Work History
Senior Marketing Manager
Sreechand Specialty Hospital
2023.11 - Current
- Analyzed performance of marketing program to identify the best opportunities for efficiency and effectiveness
- Crisis management and Referral team building
- Community engagement activities
- Managed all social media forums, including the company website, social networking applications branding and digital initially
- Improvement of credit business including insurance,corporate and TPA
- Hub and spoke model introduction for Sreechand ,Kambil unit inaugurated on June 2024
- Responsible for Budget and achievement
Senior Manager-Healthcare Promotions
KIMS Health
2023.07 - 2023.11
- Responsible for KIMS Health Cancer Centre marketing activities
- Building,Guiding and monitoring Referral,Branding,Corporate team for KCC
- Assisting Top level for strategic planning and implementation
- Responsible for Budget and Marketing
- Reporting to CEO-KIMS Health Cancer Centre
Manager- Business Development and Marketing
Avitis Institute Of Medical Sciences
2022.06 - 2023.07
- Heading Marketing Department
- Guiding and Monitoring referral
- Corporate
- Digital and Branding team
Manager - Marketing
Sreechand Specialty Hospital
2021.07 - 2022.06
- Heading Marketing
- Market updates and preparations of plans,reports and assisting top level for organizational achievements
- Guiding and monitoring referral,corporate,branding team
- Responsible for Sales and Branding
Assistant Manager- Trade and District
Meitra Hospital
2021.04 - 2021.07
- Heading marketing activities for Meitra United Hospital and Meitra Care Clinic
- Initiating and implementation of marketing activities as instructed from H.O
- Referral marketing team made for Kasargode verticals
- Coordinating of all activities just after the inauguration and responsible for Budget achievement of MUH and MCC
- Liaison with different levels of management and hospitals for efficiency and effectiveness
Assistant Manager
Sreechand Specialty Hospital
2020.03 - 2021.04
- Heading Referral Marketing and Credit Business
- Responsible for Budget making and achievement
- strategic marketing plan formulation and made marketing team for the hospital
Senior Executive -Referral Marketing
Meitra Hospital
2019.01 - 2020.03
- Initiating marketing activities
- strategic market plan formulation
- coordinating activities
Managing Own Start up
Takisha Holidays Pvt Ltd
2017.12 - 2018.12
- Spearheading Operations,Marketing,HR for the Medical Tourism Company
- Responsible for MOU with hospitals like Aster DM, Rajagiri Hospital
- Planning,execution and delegation for facilitators
- Responsible for International Marketing
Assistant Manager
ST.Gregorios Medical Mission Hospital
2017.06 - 2017.11
- Heading Marketing and Credit Business
- Business Development department introduction on an ongoing mission hospital.
- Initiated a competitive study and SWOT analysis for the first time for hospital
- Introduced referral marketing schemes for PET Scan for Nuclear Medicine
- Process Improvement Initiatives
- Strategic Alliances of Insurance and TPA
- Branding
- In - house- Outreach Clinic
Executive
KIMS Hospital
2015.05 - 2017.06
- Insurance/TPA relations
- ATL & BTL , Branding,PR
- Sales Planning & Marketing Budgeting
- Planning & Executing various CSR initiatives
- CME
Education
MBA - MARKETING AND HR
SB COLLEGE CHANGANASSERRY
Kottayam03.2015
BBA -
SES COLLEGE SREEKANDAPURAM
Sreekandapuram03.2013
Skills
- Strategic Planning
- Community engagement
- Market Research
- Brand Management
- Digital Marketing
- Campaign Development
- Data Analysis
- Leadership
- Communication
- MVT( Medical Value Travel)
- Team Management
Technical Skills
- Microsoft PowerPoint
- Microsoft Excel
- Microsoft Word
- AI and Social media marketing
Community Service
- KCYM Secretary
- Catechism Teacher
- Rotary club member
Certification
- Digital Marketing using Chat GPT and AI
Core Qualification
Reference
Fr.Luke Madaserry
Associate DirectorFinance -Tellichery Social Service Society
9446531822
Mr.Abraham UP
Program Manager -Malabar Social Service Society
9447432019
Timeline
Senior Marketing Manager
Sreechand Specialty Hospital
2023.11 - Current
Senior Manager-Healthcare Promotions
KIMS Health
2023.07 - 2023.11
Manager- Business Development and Marketing
Avitis Institute Of Medical Sciences
2022.06 - 2023.07
Manager - Marketing
Sreechand Specialty Hospital
2021.07 - 2022.06
Assistant Manager- Trade and District
Meitra Hospital
2021.04 - 2021.07
Assistant Manager
Sreechand Specialty Hospital
2020.03 - 2021.04
Senior Executive -Referral Marketing
Meitra Hospital
2019.01 - 2020.03
Managing Own Start up
Takisha Holidays Pvt Ltd
2017.12 - 2018.12
Assistant Manager
ST.Gregorios Medical Mission Hospital
2017.06 - 2017.11
Executive
KIMS Hospital
2015.05 - 2017.06
MBA - MARKETING AND HR
SB COLLEGE CHANGANASSERRY
BBA -
SES COLLEGE SREEKANDAPURAM