Summary
Overview
Work History
Education
Skills
Technical Skills
Community Service
Certification
Reference
Timeline
Generic

ARUN K JOHNSON

Kannur,KL

Summary

Postgraduate in Business administration,specialized in Marketing and HR,experience with well known and reputed brands across kerala both mission and corporate hospitals. Ability to take initiatives and interact with all levels of management. Head of marketing and Build marketing team for the hospital. Go getter,highly enthusiastic,passionate about Referrals,corporate , community engagements and MVT( Medical Value Travel)

Overview

9
9
years of professional experience
1
1
Certification

Work History

Senior Marketing Manager

Sreechand Specialty Hospital
11.2023 - Current
    • Analyzed performance of marketing program to identify the best opportunities for efficiency and effectiveness
    • Crisis management and Referral team building
    • Community engagement activities
    • Managed all social media forums, including the company website, social networking applications branding and digital initially
    • Improvement of credit business including insurance,corporate and TPA
    • Hub and spoke model introduction for Sreechand ,Kambil unit inaugurated on June 2024
    • Responsible for Budget and achievement

Senior Manager-Healthcare Promotions

KIMS Health
07.2023 - 11.2023


  • Responsible for KIMS Health Cancer Centre marketing activities
  • Building,Guiding and monitoring Referral,Branding,Corporate team for KCC
  • Assisting Top level for strategic planning and implementation
  • Responsible for Budget and Marketing
  • Reporting to CEO-KIMS Health Cancer Centre


Manager- Business Development and Marketing

Avitis Institute Of Medical Sciences
06.2022 - 07.2023
  • Heading Marketing Department
  • Guiding and Monitoring referral
  • Corporate
  • Digital and Branding team

Manager - Marketing

Sreechand Specialty Hospital
07.2021 - 06.2022
  • Heading Marketing
  • Market updates and preparations of plans,reports and assisting top level for organizational achievements
  • Guiding and monitoring referral,corporate,branding team
  • Responsible for Sales and Branding

Assistant Manager- Trade and District

Meitra Hospital
04.2021 - 07.2021
  • Heading marketing activities for Meitra United Hospital and Meitra Care Clinic
  • Initiating and implementation of marketing activities as instructed from H.O
  • Referral marketing team made for Kasargode verticals
  • Coordinating of all activities just after the inauguration and responsible for Budget achievement of MUH and MCC
  • Liaison with different levels of management and hospitals for efficiency and effectiveness

Assistant Manager

Sreechand Specialty Hospital
03.2020 - 04.2021
  • Heading Referral Marketing and Credit Business
  • Responsible for Budget making and achievement
  • strategic marketing plan formulation and made marketing team for the hospital

Senior Executive -Referral Marketing

Meitra Hospital
01.2019 - 03.2020
  • Initiating marketing activities
  • strategic market plan formulation
  • coordinating activities

Managing Own Start up

Takisha Holidays Pvt Ltd
12.2017 - 12.2018
  • Spearheading Operations,Marketing,HR for the Medical Tourism Company
  • Responsible for MOU with hospitals like Aster DM, Rajagiri Hospital
  • Planning,execution and delegation for facilitators
  • Responsible for International Marketing

Assistant Manager

ST.Gregorios Medical Mission Hospital
06.2017 - 11.2017
  • Heading Marketing and Credit Business
  • Business Development department introduction on an ongoing mission hospital.
  • Initiated a competitive study and SWOT analysis for the first time for hospital
  • Introduced referral marketing schemes for PET Scan for Nuclear Medicine
  • Process Improvement Initiatives
  • Strategic Alliances of Insurance and TPA
  • Branding
  • In - house- Outreach Clinic

Executive

KIMS Hospital
05.2015 - 06.2017
  • Insurance/TPA relations
  • ATL & BTL , Branding,PR
  • Sales Planning & Marketing Budgeting
  • Planning & Executing various CSR initiatives
  • CME

Education

MBA - MARKETING AND HR

SB COLLEGE CHANGANASSERRY
Kottayam
03.2015

BBA -

SES COLLEGE SREEKANDAPURAM
Sreekandapuram
03.2013

Skills

    • Strategic Planning
    • Community engagement
    • Market Research
    • Brand Management
    • Digital Marketing
    • Campaign Development
      • Data Analysis
      • Leadership
      • Communication
      • MVT( Medical Value Travel)
      • Team Management

Technical Skills


  • Microsoft PowerPoint
  • Microsoft Excel
  • Microsoft Word
  • AI and Social media marketing


Community Service

  • KCYM Secretary
  • Catechism Teacher
  • Rotary club member

Certification

  • Digital Marketing using Chat GPT and AI

Core Qualification

Reference

Fr.Luke Madaserry 

Associate DirectorFinance  -Tellichery Social Service Society 

9446531822


Mr.Abraham UP

Program Manager -Malabar Social Service Society

9447432019

Timeline

Senior Marketing Manager

Sreechand Specialty Hospital
11.2023 - Current

Senior Manager-Healthcare Promotions

KIMS Health
07.2023 - 11.2023

Manager- Business Development and Marketing

Avitis Institute Of Medical Sciences
06.2022 - 07.2023

Manager - Marketing

Sreechand Specialty Hospital
07.2021 - 06.2022

Assistant Manager- Trade and District

Meitra Hospital
04.2021 - 07.2021

Assistant Manager

Sreechand Specialty Hospital
03.2020 - 04.2021

Senior Executive -Referral Marketing

Meitra Hospital
01.2019 - 03.2020

Managing Own Start up

Takisha Holidays Pvt Ltd
12.2017 - 12.2018

Assistant Manager

ST.Gregorios Medical Mission Hospital
06.2017 - 11.2017

Executive

KIMS Hospital
05.2015 - 06.2017

MBA - MARKETING AND HR

SB COLLEGE CHANGANASSERRY

BBA -

SES COLLEGE SREEKANDAPURAM

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