Ashima Sharma
Delhi NCR
Summary
Strategic HR leader with 17+ years of experience driving people strategy, organizational culture, and HR transformation within large-scale, service-driven industries. Skilled in aligning HR practices with business goals, enhancing employee engagement, and fostering high-performance teams. Adept at leading end-to-end employee lifecycle management, implementing gold-standard HR processes, and leveraging data-driven insights for decision-making. Recognized for collaborative leadership, employee-centric approach, and ability to deliver scalable HR solutions aligned with dynamic business environments, including the airline industry.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Associate Vice President – HR
SBI Life Insurance Co. Ltd.
12.2015 - Current
- Directed onboarding-to-exit HR processes for 3 key verticals (Bancassurance, Retail Agency, Institutional Alliances, non-sales functions), ensuring seamless employee experience and compliance.
- Reduced attrition from 25% to 10% by implementing retention initiatives, improving engagement scores to 80%+.
- Designed and executed performance management cycles, leadership development programs, and succession planning frameworks.
- Established continuous listening mechanisms; analyzed engagement data to improve employee satisfaction and workplace culture.
- Led grievance handling and employee relations, minimizing litigation risks while ensuring empathetic resolution.
- Leveraged HR analytics dashboards for attrition, hiring, and performance trends; provided insights for leadership decisions.
- Collaborated with COEs in L&D, Rewards, and Talent Acquisition to deliver integrated HR solutions and digitalized policies.
Deputy Manager – HR
Future Generali India Life Insurance Co. Ltd.
01.2015 - 01.2017
- Supported employee engagement, performance management, and capability development across business functions.
HR Consultant
Birla Sun Life Insurance Co. Ltd.
02.2011 - 12.2015
- Managed HRBP responsibilities across talent acquisition, performance management, employee relations, and L&D.
- Conducted organizational health checks; implemented initiatives improving engagement and productivity.
- Designed and executed zero-cost employer branding campaigns, improving talent attraction and retention.
- Partnered with leadership on succession planning and HR transformation initiatives.
DGM – Corporate Communication & HR
Reliance Money
01.2007 - 01.2009
- Spearheaded HR operations and corporate communication, strengthening employee engagement and brand presence.
Education
MBA - Human Resources
Pune University
01.2007
B.A. - English Hons & Psychology
Sophia College
01.2005
Skills
- Employee Lifecycle Management
- Performance Management
- Rewards
- Succession Planning
- Leadership Development
- Employee Engagement
- Experience Strategy
- Grievance Handling
- Employee Relations
- Change Management
- Organizational Development
- HR Analytics
- Data-Driven Decision Making
- Diversity
- Equity
- Inclusion
- Cross-Functional Collaboration
- HR COEs
- Capability Building
- Strategic People Initiatives
Accomplishments
- Reduced hiring cost by 30% and optimized time-to-fill through innovative sourcing.
- Built and nurtured cross-functional high-performance teams driving business growth.
- Designed and implemented an L&D roadmap, enhancing workforce readiness.
- Consistently positioned HR as a strategic partner aligning people strategy with business goals.
Certification
- HR Analytics, IIM Rohtak
- Certified Soft Skills Trainer, 2019
- Pursuing PMP & SHRM Certification
Timeline
Associate Vice President – HR
SBI Life Insurance Co. Ltd.
12.2015 - Current
Deputy Manager – HR
Future Generali India Life Insurance Co. Ltd.
01.2015 - 01.2017
HR Consultant
Birla Sun Life Insurance Co. Ltd.
02.2011 - 12.2015
DGM – Corporate Communication & HR
Reliance Money
01.2007 - 01.2009
B.A. - English Hons & Psychology
Sophia College
MBA - Human Resources
Pune University
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