Ashish Gautam

Heading Decorative Paints Business of INR 1520 Cr Revenue for Rajasthan state as Regional Manager with a team of 7 Managers, 14 Sr. Execs, and 73 TSEs for Sales, Marketing, and Commercial Operations.

• Fastest growing region in the country at YTD June and YTD July level.
• Q1 MS Gain of 1.7%, despite 2 major entrants coming into the paints business with full operations.
• Launched the only and biggest secondary initiative in North India.
• Designed and implemented the most successful marketing initiative in Q1, which led to a major uptick in network enrollment.
• Gain MS to the tune of 2.5-3% in Jodhpur, Bikaner & Jaipur (3 most Competitive Geographies in entire Rajasthan)
• Have designed and implemented a unique program for Execs and Sr Execs for career progression.

Heading the Woodfinishes (Woodtech) & Waterproofing (SmartCare) division for Asian Paints in Delhi-NCR with a team of 13 Sales Execs,3 Sr Sales Exces (Sups), 26 DSRs

• Fastest growing region in the country YTD March in Italian Wood Coatings and PU+ Category (Prime Focus Category)
• Fastest Region to complete Annual Essential Goal of SmartCare (Waterproofing) in Dec itself with a Qtr to Spare
• Gained MS to the tune of 7-8% in Wood coatings and 6% in Waterproofing.
• Streamlined the supply chain and stock availability across NCR units by unified implementation of the Hub and Spoke model.
• Key POSM and SOP for WP lead management in Delhi Mainland.
• Topped country in Coveted 'National Go Beyond Championship' 2 times back to back.

Lead the Retail Business for Lucknow & Ayodhya units (13 Districts) for Asian Paints with a team of 9 Sales Execs, 2 Sr Sales Exces (Sups), 1 Admin Exec & 14 DSRs

• Changed the course of business for AP by doubling the dealers by adding 400+ dealers over 18 months and taking the tally to 800+ active dealers
• Grown the units from 190 Cr to 340 Cr in just 2 years
• Gained Market Share by 8-9%
• Increased Waterproofing Business 5 folds, PU+ (Italian WF) 3 folds, and implements (Tools & Mechanized Tools) to 3 times
• Taken the SPS (Direct to Home painting service) service to 17 Cr in 2 years in Lucknow city
• Added 14 dealers to the service
• Lead and managed 2 Vanto Projects at Divisional and National level: Breakthrough Project technology.

Headed the Retail Sales Operations for Asian Paints for Gorakhpur Unit (7 Districts) with a team of 6 Sales Execs, 1 Sr Sales Exec (Sup), 1 Admin Exec & 7 DSRs

• Fastest Growing unit in North India for 2 consecutive years - among the top 3 fastest growing units in India
• Added 180+ dealers in 2 years
• Business grew from 110 Cr to 180 Cr in just 2 years
• Gained Market Share by 4-5%
• Increased the Loyalty set by 6 dealers in Premium Club
• Streamlined the entire wholesale dynamic and ensured operational efficiency with long term sustenance
• Lead the Regional Vanto Project: Breakthrough work in Emulsions - Awarded with MD & CEO Awards

Sr Sales Exec (Supervisor) - Trade Marketing: SmartCare - Waterproofing Range (NCR + Haryana)

• Established the alternate channel for Tiling Solutions in Delhi with 5 Distributors (First in North India)
• Co-created the entire Interior Waterproofing space by Launching
• Best in class waterproofing product in the market
• Overachieved Budgets in both FYs by significant margins
• Handled a team of 17 DSRs
• Lead 2 biggest consumer awareness BTL programs successfully in NCR & Haryana.

Handled Roles of Project Sales Exec, Territory Sales Exec in Multiple geographies of Odhisa (Central, Western and Coastal Odhisa) and Jharkhand (Jamshedpur & 2 more districts)

• Significant market share gain in Project Sales: Streamlined direct billing acs with zero network dependency
• Handled Dealer network: Lead highest network expansions
• Highest performance ratings in 4 out of 5 years
• Multiple Awards at Regional, Divisional and National Level for out-performance and recognition at all levels
• Awarded with Presidential Roll of Honor and Wall of Fame for winning the biggest vols challenge at country level.