ASHISH K. BERRY

The role sits within EMEIA - Alliance and Ecosystem Relationship team that provides alliance management oversight for the top EY alliances. Specifically, I work as part of the EMEIA Alliance team working directly with Global Go-to-Market Alliance Leadership, counterparts within Alliance Partner and EY’s alliance practice and account executives to coordinate and deliver upon of the objectives of the alliances.

Primary responsibilities include:

• Execute EMEIA alliance strategy and objectives jontly working with the Alliance Partner and cross functional EY teams
• Facilitate top to top EMEIA relationships and program management to mobilize on big strategic bets, accelerate field engagement, and drive action including executing EMEIA Governance Activities
• Drive results through disciplined, industrialized EMEIA wide governance with clear accountability across EMEIA level Service Line/practice, sectors, accounts/regions and Alliance partner counterparts
• Execute EMEIA Business Reviews, feeding insights into Global Alliance Leadership
• Deploy alliance partner programs into EMEIA, driving local activation and compliance
• Deliver alliance intelligence with complete and accurate Financial reporting (impact/influence)
• Activate new countries and regions ensuring proper governance is in place, e.g. supporting business plans, executive relationships, operating cadence and enabling alliance contracts
• Drive Compliance with internal policies and requirements
• Leverage Globally defined Marketing messaging and materials for EMEIA level execution. Work with Area/Region Brand Marketing & Communication executives to execute EMEIA Alliance marketing activities
• Contributing to the Global Alliance and Ecosystem Relationship network by contributing content, knowledge sharing, and market insights

• Spearheaded Go-to-Market strategy execution efforts, orchestrating comprehensive plans to drive market penetration and revenue growth.
• Developed and nurtured strategic alliances with key partners, fostering collaborative relationships to capitalize on market opportunities and expand market presence.
• Led cross-functional teams in the successful execution of strategic initiatives, ensuring alignment with organizational objectives and timelines.
• Implemented robust business operations frameworks, streamlining processes and enhancing operational efficiency.
• Directed Chief of Staff functions, providing strategic support to executive leadership and facilitating decision-making processes.
• Collaborated with senior leadership to define and execute business strategies, driving alignment across departments and ensuring cohesive execution.
• Delivered measurable results, including increase in market share and revenue growth, through effective strategy implementation and alliance management.
• Continuously monitored market trends and competitive landscape to identify emerging opportunities and drive proactive business strategies.

• Led critical strategic projects and global program implementation, fostering cross-functional collaboration and alignment.
• Partnered with executive management and stakeholders, overseeing growth strategy, governance, and cross-functional initiatives.
• Ensured accuracy and integrity of data for leadership reporting and performance monitoring against targets.
• Developed and monitored governance mechanisms for sales and pipeline management, driving accountability and consistency.
• Coordinated with global leadership on program inception, deployment, and reporting, driving efficiency and effectiveness.
• Facilitated program transformation through automation and digitization of tools and methodologies, optimizing operations.

Project Management Office Lead - EY India

• Drove Go-to-Market strategy for key EY India programs, including Strategic Solutions, Alliances, and Sector Growth Strategy.
• Developed and maintained project plans, overseeing risk and issue tracking, mitigation, and prioritization.
• Monitored project performance and coordinated updates with internal teams to ensure accurate project status reporting.
• Facilitated project meetings and communication, establishing effective internal relationships across teams.
• Translated strategic plans into actionable initiatives, driving tangible benefits for the firm through operational excellence.
• Led India Business Development Operations, Strategy & Planning in collaboration with the All India Business Development Leader.
• Built cross-geographic relationships and leveraged global best practices for sector acceleration strategy.
• Served as Project Coordination Lead for the CRM application, managing deployment, system enhancements, and local governance standards.
• Led data migration projects and provided IT interface for Internal Strategy Consulting assignments, ensuring compliance with prescribed formats and requirements.

• Supporting the Markets leader in Service Line/Sector/Market Segment performance reporting - business operations – Reports, Dashboards, Governance
• Key Account Management and performance reporting including insight analysis
• Competitive analysis and research report to support Account Strategy for the key accounts of the firm
• Master data management of the CRM
• Managing the Assessment of Service Quality (now Client Experience) program for the firm - Client feedback surveys, focus interviews, KPI development and monitoring

• Program managing the deployment of the Assessment of Service Quality (now Client Experience) program for the firm - Client feedback surveys, focus interviews, KPI development and monitoring
• Preparation of the Ernst & Young Quality Policy and Governance Framework
• Firm level performance reporting covering Service Lines, Sectors, Sub Solutions on a monthly basis
• Master data management of the CRM

• Providing second and third level technical support to customers on inbound as well as outbound calls for a US based computer manufacturer (EXL client).

• Handling a team of 25 – 30 executives along with 2-3 mentors across 3 shifts.