Summary
Overview
Work History
Education
Skills
Accomplishments
Professional Snapshot
Personal Information
Timeline
Hi, I’m

Ashutosh Ganesham

Gurgaon
Ashutosh Ganesham

Summary

Dynamic Sr. Key Account Manager with a proven track record at Meesho, excelling in supplier relationship building and data analysis. Adept at driving marketplace growth and mentoring teams, I leverage strong negotiation skills to identify new business opportunities and enhance category management, consistently achieving sales targets and fostering robust client partnerships.

Overview

7
years of professional experience

Work History

Meesho
Bengaluru

Sr.Key Account Manager-Bengaluru
11.2021 - Current

Job overview

  • Driving marketplace growth in the category.
  • Supplier Relationship Building.
  • Catalogue Monitoring.
  • PD, OC,OCPD, NMV, OOS, High ObyV Cat. ASP Monitoring.
  • Driving VRS and Sales Exercise for the Category.
  • Working closely with the merchant to get the catalogue live.
  • Constantly following up with the manufacturer and supplier for sourcing trend-wise products as per demand.
  • Mentorship and team handling.

AJIO -Reliance Retail Ltd

Key Accounts–Ecommerce Division
12.2020 - 10.2021

Job overview

  • Reaching Out universe of Merchant & signing them up for Meesho Market Place
  • Ensuring Order Processing & Data Analysis
  • Generate Category Information
  • Seller Acquisition Plan
  • Maintaining & Growing Business Relations
  • Ensuring Final Order Processing
  • DOD Management for respective accounts of sellers
  • Meeting with Sellers to do range & Promotion Planning
  • Monitoring Seller Performance
  • Coordinating with Logistics for Order Updates
  • On-Boarding of Sellers as per Target Plan
  • Discount & Banner Implementation
  • Vendor Management & On Boarding as per Plan

Relaxo

Category Merchant
03.2019 - 12.2020

Job overview

  • Seasonal Buying within framed Timeline
  • Tracking Sales and analyses performance & subsequently taking measures to maintain/boost sales targets & achieving Sell through
  • Inward Mapping & Allocations/Tracking & Availability of products based on NOD Tools-Gaps Across all EBOs.
  • Managing replenishment for stores based on stock performance.
  • Managing Stock ageing efficiently so that Freshness in the Stores can be ensured
  • Monitor Stock vs. Clearance and ensuring best clearing stores are not out of stock.
  • Controlling inventory levels through regular sales/sell thru analysis and stock liquidation, discounting management
  • Category-Portfolio Management
  • Seasonal Planning, Inventory management
  • Seasonal Product Allocations, Inter-Transfer season wise
  • Analyzing-Product/Past Sale Trend Performance, also with-Sell thru, GP.
  • Order Management for Import, in-house Division for respective Category

Liberty DLF Cyber City
Gurgaon

Category Merchant
04.2017 - 03.2019

Job overview

  • Accountable for regional merchandising plan, Gaps & Grid Wise Working, Norms Review Identifying customer needs by analyzing sales & stock data
  • Monitoring Sell Through Performance & liquidation of slow moving Merchandise.
  • Stock liquidation plan & Secondary target setting for Outlet.
  • Working Closely with Channel Partner for Seasonal planning product ranges, Quality Issue & Ensure replenishment for all stores.
  • Store Correction through DCS Wise analysis & monitoring slow movers, Norms Updating, Tracking of Pendency
  • Responsible for Outstanding Amount Classification ABC –as per SOP
  • Seeding- AIO planning & Analysis of fast & slow movers.

Khadims India Ltd

Executive
12.2014 - 01.2017

Job overview

  • Execution & follow-up of all promotional activities as per retail plan.
  • Conducted various Products training session to staff for better performance
  • Ensured Quality of product, retail-marketing activities

Education

FDDI-(Min. Of Comm.Govt. of India)

B.sc from Merchandising & Technology
01.2015

University Overview

GPA: 7.2

CBSE

Class XII from Science
01.2011

University Overview

GPA: 65.5

CBSE

Class X from General
01.2009

University Overview

GPA: 70.2

Skills

  • Supplier relationship building
  • Category management
  • Operations strategy
  • Data analysis
  • Inventory management
  • Team building
  • Negotiation skills

Accomplishments

  • Meesho MBS Award ,2024
  • Meesho Ninja's Award,2022
  • Meesho Prime Player Award in the Apparel Category, 2022
  • Highest PD Conquerors Award ,2021
  • Top 10 KAMs in the list for weighted disc conversion

Professional Snapshot

An energetic & highly creative E-Commerce Professional with 6+Yrs of experience working for Various E-Commerce Market Places Quick learner with a detailed understanding of the interplay between business & Category has been proven experience creating displays that are consistent with a brand or category image. A honest, Trustable, accountable and competent team player with a flexible approach to work. Proven one of the Top Performer for Meesho Kids Category Business Growth in terms of Highest OC Weighted Conversion & Successfully Driven Mega Blockbuster Diwali sale OC Coverage. Received Meesho Prime Player Award 2022. Highest OC weighted Convertor (Exceptional Supplier converted). Highest Weighted Discount Convertor at overall Super Port Level. Highest PD Convertor.

Personal Information

  • Passport Number: P813786
  • Date of Birth: 08/14/94

Timeline

Sr.Key Account Manager-Bengaluru

Meesho
11.2021 - Current

Key Accounts–Ecommerce Division

AJIO -Reliance Retail Ltd
12.2020 - 10.2021

Category Merchant

Relaxo
03.2019 - 12.2020

Category Merchant

Liberty DLF Cyber City
04.2017 - 03.2019

Executive

Khadims India Ltd
12.2014 - 01.2017

FDDI-(Min. Of Comm.Govt. of India)

B.sc from Merchandising & Technology

CBSE

Class XII from Science

CBSE

Class X from General
Ashutosh Ganesham