Summary
Overview
Work History
Education
Skills
Websites
CORE STRENGTHS
Timeline
Generic

ASIM VERMA

Lead Analyst
Gurugram

Summary

Hands-on analytics leader transforming petabyte-scale data into revenue growth, cost savings, and innovative product insights for high-growth tech firms. Expert in SQL, R, Python, Spark, and AWS with a proven track record of accelerating ARR, automating decision loops, and guiding executive teams with data-driven strategies.

Overview

9
9
years of professional experience

Work History

Lead Analyst

AIRTEL DIGITAL
Gurugram
09.2022 - Current
  • Led testing and implementation of enhanced buffer windows, reducing the video rebuffer ratio to less than 0.5%.
  • Currently leading the design and development of an in-house, real-time video analytics platform, replacing costly third-party tools, using metadata and event structures to transform SDK events in Druid with Theta functions—delivering session-level analytics and projected cost savings of crores.
  • Developed an IPTV video player funnel capturing session-level metrics for 40 million daily views.
  • Quantified network latency impact via R data.table, enabling targeted edge-node upgrades, and a 10% boost in low-bandwidth user experience.
  • Reduced annual licensing costs by INR 2 Cr via a custom R Shiny dashboard, replacing Conviva insights, and enabling real-time operational drill-downs.
  • Expanded concurrent experiments from 4 to 10, with peer code review protocols, reducing false-positive rates by 35%, and doubling delivery velocity.

Senior Manager, Analytics & Automation

DELHIVERY
Gurugram
06.2021 - 09.2022
  • Engineered Presto-on-S3 ETL processing 2 billion rows daily, cutting compute costs by 40% and SLA from 4 hours to 20 minutes; recognized as a well-architected internal pattern.
  • Developed a dynamic margin engine to safeguard profit margins on Flipkart lane-haul network; solution adapted for new SaaS offerings.
  • Rolled out AWS QuickSight dashboards for 50+ users aligned with Salesforce V2MOM goals.
  • Built a cohort-level Customer Lifetime Value (CLTV) model improving ROAS by 18%, facilitating rapid budget reallocation.
  • Managed and mentored a team of 3 analysts, achieving 100% on-time OKR delivery and a 30% promotion rate.

Senior Business Analyst

BIGSHYFT (Info Edge)
Noida
10.2018 - 06.2021
  • Created a candidate assessment scoring system raising offer-to-interview conversion from 9% to 22%, contributing INR 10 Cr to annual GMV.
  • Delivered an NLP-powered CV parser in R, increasing shortlisting efficiency by 12% and cutting recruiter screening time by 35%.
  • Launched an R Shiny feedback portal accelerating product iteration cycles by 4x before migrating to a React + Flask-based microservice.

Business Analyst

ZOMATO
Gurugram
04.2018 - 10.2018
  • Built personalised restaurant recommender systems increasing UAE Gold member click-through rates by 30%.
  • Led UI funnel analysis resulting in a 2% reduction in checkout drop-offs within one month.
  • Automated Periscope dashboards, saving 20 hours/week of analyst effort and enabling near real-time operational decisions.

Data Analyst

KNOWLARITY
Gurugram
10.2016 - 04.2018
  • Automated partner payouts using R, reducing processing time from 10 days to 10 minutes, saving INR 10 Lakh monthly.
  • Developed an 85%-accurate sales forecasting model enabling proactive capacity planning and a 5% reduction in CAPEX.
  • Led CRM migration of 100k+ records with less than 0.1% data loss and zero downtime.

Education

Computer Science

Amity University
01.2016

Semester Abroad -

Iowa State University
01.2014

Skills

  • SQL

  • Python

  • R

  • Spark

  • Trino/Presto

  • Druid

  • AWS (S3, Lambda, EMR, Redshift, Athena)

  • Tableau

  • QuickSight

  • R Shiny

  • Git

Websites

CORE STRENGTHS

  • Player Analytics & Streaming QoE Optimization (buffer ratio, error attribution, bandwidth correlation)
  • Real-Time Data Engineering (Druid, Spark, Theta Sketch, Trino, Presto)
  • Product & Growth Analytics (A/B testing, funnel analysis, CLTV modeling)
  • Cloud & DevOps (AWS S3, Lambda, EMR, Redshift, Athena)
  • Advanced Data Visualization & BI (Tableau, Looker, QuickSight, R Shiny)
  • Leadership & Agile Execution (Scrum, OKRs, team mentoring)

Timeline

Lead Analyst

AIRTEL DIGITAL
09.2022 - Current

Senior Manager, Analytics & Automation

DELHIVERY
06.2021 - 09.2022

Senior Business Analyst

BIGSHYFT (Info Edge)
10.2018 - 06.2021

Business Analyst

ZOMATO
04.2018 - 10.2018

Data Analyst

KNOWLARITY
10.2016 - 04.2018

Computer Science

Amity University

Semester Abroad -

Iowa State University

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ASIM VERMALead Analyst