Avnish Parihar
Chandigarh
Summary
- DGM Retail Operations Max | ABM Pantaloons | SM Pantaloons and ADIDAS | Ex Indian Military Academy .
- Experienced Area Manager with a proven track record of success in implementing strategic approaches to drive profitability and sales.
- Recognized for performance excellence in operations and customer service.
- Successful at motivating, training and developing team members to drive profitability in highly competitive environment.
- Seeking opportunities to leverage my expertise and contribute to organizational growth.
KEY ACHIEVEMENTS
Max Tenure :
- Recognized with the Best Area Manager Award Pan India for FY 19-20.
- Promoted to DGM in April 2023 after successfully clearing the Development Assessment Centre.
- Led Project on Max Transformation Team for North : Tier 3 Project at VIP Road Zirakpur and Pathankot .
- Led the North Region for Fashion on Wheels Project during Covid Period in FY 21 .
- Planned and launched a highly profitable store in Jalandhar, overseeing all aspects from site finalization to achieving a remarkable day 1 sale of 13.5 Lacs. Opened 4 NSO Stores back to Back in 2023.
Pantaloons Tenure :
- Promoted to ABM in 2014. Ranked 2nd nationwide in DAC - Development Assessment Centre - for ABM Role .
- Awarded Best ABM award for Sales and Profitability for two consecutive FY in EUPHORIA – Annual Award Meet at North Zone .
- Designed and launched the national "Customer Service Charter" in collaboration with the HO L&D team across all four Zones.
- Successfully created modules for key projects such as Shaksham, Daksh, and Pragati, facilitating career growth from FA to ADM, DM to SM, and SM to ABM roles.
SM Role :
- Award-winning leader recognized at the HO Annual Meet for outstanding performance as the Best Store Manager nationally for Saket in FY14.
- Managed Saket Store in complex situation during Transition FY 2013 -14 – Operating Under Future Group and ABG Group and still delivering 23% LTL.
- Best SM at Zone level in FY 12-13 at Zone Level : Saket did 50 Lacs in single day and Highest number of Internal promotions from any store .
Overview
23
23
years of professional experience
Work History
Deputy General Manager
Max Lifestyle International Private Limited
Chandigarh
04.2023 - 02.2024
- Responsible for business operations resulting in annual revenue of 150 Cr.
- Managed the operations of 16 stores spanning across 1.5 Lac SFT of Retail Space in the Upper North region, comprised of Punjab, J&K, HP, and Haryana.
- Team Size: 300 employees. Managed the team of 16 Store Managers along with 4 Cluster Support Functions ( CHR -1 , CVM -2 , CMM - 1 ) .
Senior Area Manager
Max Lifestyle International Private Limited
Chandigarh
05.2018 - 03.2023
- Managed and steered the performance of 8 stores producing a total revenue amounting to 77 Crores during FY18.
- Increased the Cluster's store presence by nearly double, reaching a total of 14 stores, while boosting annual turnover from 77 Crores in FY18 to 135 Crores in FY23.
- Created strategies for the growth and development of SMs (5), DMs (11), Inventory (5), and Head Cashiers (6) to support expansion objectives.
- Enhanced Women Western Contribution in Punjab by implementing space optimization and layout changes, resulting in a significant increase from 18% to 22%.
- Conducted REFIT in Elante Chandigarh and Wave Mall Jammu for FY22 recovery rates resulting in 96% and 94% respectively compared to North Regional Recovery of 83% and Punjab Cluster Recovery of 86%
Area Business Manager
Aditya Birla Fashion & Retail Limited
New Delhi
04.2014 - 05.2018
- Delivered exceptional results managing a 130 Cr Annual Turnover across Delhi, Ghaziabad, and Jaipur. Total Store Count : 11 Pantaloons Stores
- Managed premium Pantaloons outlets at various locations, including Select Citywalk Mall, Saket, Ambience Mall, Vasant Kunj, and Unity One Malls in Janakpuri and Rohini.
- Played an instrumental role in the Saket Resizing Project by minimizing space utilization from 24k SFT to 8k SFT with Annual Turnover Reduction from 55 Cr to 35 Cr.
- Boosted profitability of the North region and Delhi cluster by reducing Vasant Kunj Store's area from 32k SFT down to 8.5k SFT, which had a direct impact on lowered OC costs.
Store Manager
Pantaloons Retail India Ltd.
New Delhi
04.2010 - 03.2014
- Successfully managed operations of Pantaloons Saket the North Region's highest turnover store worth 55 Cr.
- Navigated Future Group to ABG transition during FY 13 despite Mall challenges due to legal implications in ownership change sub-clause.
- Effectively handled Pantaloons store operations at different malls, including Select Citywalk Mall - Saket, Shalimar Bagh - West Delhi, Ambience Mall - Gurgaon, and Sahara Ganj - Lucknow.
Department Manager
Pantaloons Retail India Ltd.
New Delhi
06.2006 - 03.2010
- Successfully steered the Men's Casual Department towards prosperity at Select Citywalk Mall in Saket, Crossriver Mall in Shahadara and Sahara Mall in Gurgaon.
- Collaborated in designing and implementing SOPs for the North Region as a Core Team member under Mr. Paul Miller in 2008 along with VM Model Store Concept rolled out as Pilot Project in Saket Store .
Store Manager
Adidas India Private Limited
New Delhi
01.2001 - 06.2006
- Managed retail operations of Adidas stores at Preet Vihar New Delhi , as a Store Manager.
Education
B.Sc -
GGDSD College of Baijnath under HPU
01.1998
XII -
Sainik School Sujanpur Tihra
01.1995
X -
Sainik School Sujanpur Tihra
01.1993
Skills
- Project Management & Planning
- Business Development
- P&L Management & Budget Forecasts
- Team building and Staff motivation & Team Trainings
- Budgeting and cost control strategies
- Sales planning and implementation
- Problem Resolution & Performance Improvement
- Inventory Control
- Time and Resource Optimization
- Revenue and Market Expansion
- Time and Resource Optimization
- Revenue and Market Expansion
Accomplishments
- Best Area Manager Award Pan India, FY 19-20
- Promoted as DGM, 04/01/23
- Appreciated for concluding high Profitable Store at Jalandhar, Day 1 Sale of 13.5 Lacs.
- Awarded for Developing Highest numbers of SMs and DMs Internally.
- PAN India 2nd Rank in DAC, For first Batch of ABM Role.
- Awarded Best ABM award for Sales and Profitability, For two consecutive FY in EUPHORIA.
- Designed 'Customer Service Charter' with HO L&D team.
- Won award in HO Annual Meet for 'Outstanding Leader'.
- Best SM at Zone level in FY 12-13.
- Awarded Best ABM award for Sales and Profitability, For two consecutive FY in EUPHORIA.
- Designed 'Customer Service Charter' with HO L&D team.
- Won award in HO Annual Meet for 'Outstanding Leader'.
- Best SM at Zone level in FY 12-13.
Work Preference
Work Type
Full TimeWork Location
On-SiteImportant To Me
Career advancementCompany CultureHealthcare benefitsPersonal development programsWork-life balanceTimeline
Deputy General Manager
Max Lifestyle International Private Limited
04.2023 - 02.2024
Senior Area Manager
Max Lifestyle International Private Limited
05.2018 - 03.2023
Area Business Manager
Aditya Birla Fashion & Retail Limited
04.2014 - 05.2018
Store Manager
Pantaloons Retail India Ltd.
04.2010 - 03.2014
Department Manager
Pantaloons Retail India Ltd.
06.2006 - 03.2010
Store Manager
Adidas India Private Limited
01.2001 - 06.2006
B.Sc -
GGDSD College of Baijnath under HPU
XII -
Sainik School Sujanpur Tihra
X -
Sainik School Sujanpur Tihra
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