Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Ayesha Sarin

Mumbai,MH

Summary

Highly motivated, always open to learn and comes a diverse background of management studies, media studies, also hold a flair for understanding technology trends. Specialize in under standing user engagement since have been involved in multiple research projects.

Overview

1
1
Certification
4
4
years of post-secondary education
3
3
years of professional experience

Work History

CRM Executive

MX Player
Mumbai
01.2021 - Current
  • Understanding user needs and what they prefer doing on Mx Taka Tak (Short video platform)
  • Understanding user queries, helping them solve their problems they are facing on the app and replying them via email.
  • Analyzing current trends on Mx platforms and conveying to the content team what can be done better for user engagement
  • Helping the technical team and conveying to them what they need to update relating to the app.

Trainee – Market Research & HR

SUMMER INTERNSHIP 2 Months FILA INDIA
05.2019 - 07.2019
  • Understanding Sales metric – UPT driver’s contribution to final sales & Designing the Reward & recognition scheme for FILA India.
  • Understanding culture and positioning of the brand and sneakerheads.
  • Project 1 Insight (UPT) – Understanding consumer buyingbehavior.
  • Project 2 – Designing a reward and recognition policy for FILA bybenchmarking.
  • Primary and secondary research to understand competitorbrands.
  • Competitor analysis of brands like Nike, Puma, Reebok,Sketchers.

CETKING EDUCATION PVT. LTD
07.2016 - 01.2018
  • Topic: Consumer Satisfaction on marketing of bakeryproducts.
  • Acting as a link between the students and the MBA coachinginstitute 18 Months.
  • Responsible for generating monthly business by visiting colleges with faculty forseminars.
  • Guiding students with time tables & plans.
  • Conducting small seminars about time management and studyplans.
  • Placement Committee member, Welingkar Institute of Management –Mumbai.
  • BAKES & FLAKES – started as a project for Rotaract Club Of L.SRaheja S P Mandali’s Prin.
  • L.N.Welingkar Institute of Management Development and Research Executive Placements 2018 - 20.

Relationship Manager

Future Generali
06.2015 - 06.2016
  • To maintain and develop business relationship with existingclients.
  • Understanding business needs and helping the company to strategize to get more business from clients.
  • After 2 months of training got to work for one of the largest corporate accounts of the company (Landmark InsuranceBrokers).
  • In my 10th month with the company assisted my superior to get a cheque of 1 crore from Volkswagen through landmarkbrokers.

Education

Bachelors - Management Studies

L.S Raheja
Mumbai
06.2013 - 06.2015

MBA - Marketing & Media

Welingkar Institue of Management Studies
Mumbai
06.2018 - 06.2020

Skills

    Research

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Certification

Projects - GCL (ZEE5) - A study on kids content on various OTT platforms for ZEE5

Timeline

CRM Executive

MX Player
01.2021 - Current

Trainee – Market Research & HR

SUMMER INTERNSHIP 2 Months FILA INDIA
05.2019 - 07.2019

MBA - Marketing & Media

Welingkar Institue of Management Studies
06.2018 - 06.2020

CETKING EDUCATION PVT. LTD
07.2016 - 01.2018

Relationship Manager

Future Generali
06.2015 - 06.2016

Bachelors - Management Studies

L.S Raheja
06.2013 - 06.2015

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Ayesha Sarin