AZEEZULLAH A
Chennai
Summary
Senior Manager with 17 years of expertise in Digital Advertising and Global Operations. Proven ability to lead large teams and manage multimillion-dollar portfolios, achieving over 30% efficiency gains through automation and operational excellence. Experienced in scaling global operations from inception, driving substantial business impact. Aiming for a senior leadership position focused on digital transformation and business growth.
Overview
22
22
years of professional experience
Work History
Senior Manager – Digital Operations & Transformation
iOPEX Technologies Pvt Ltd
Chennai
09.2018 - Current
- Directed global ad operations expansion from 10 to over 250 personnel, managing a $2B+ portfolio.
- Orchestrated automation initiatives, boosting operational efficiency by 30% and slashing turnaround time by 25%.
- Onboarded over 500 new hires, transforming 10 SMEs into leaders, cutting onboarding time 40%.
- Collaborated with engineering teams to enhance ad server features aligned with industry standards.
- Designed Salesforce and Jira process flows for workflow streamlining and SLA adherence improvement.
- Led cross-functional teams to refine project delivery processes.
- Crafted strategic plans to elevate client engagement and satisfaction metrics.
- Analyzed market trends to guide business development strategies.
Lead Ad Operations
YuMe India Pvt Ltd
Chennai
04.2012 - 02.2018
- Directed multi-region advertising operations, consistently meeting 100% SLA adherence and strengthening client partnerships to increase renewals and secure long-term revenue streams.
- Elevated team performance by developing training programs that reduced new hire onboarding time by 40%.
- Drove a 20% improvement in team productivity through continuous process enhancements.
Team Leader
Cognizant Technology Solutions
India
01.2007 - 03.2012
- Directed complex advertising projects for international clients, driving business growth through innovative ad operations and digital marketing strategies.
- Ensured sustained YoY growth by enabling higher campaign delivery quality and compliance across all projects.
Senior Process Executive
Data Telesis Pvt Ltd
India
10.2003 - 01.2007
- Streamlined billing processes, reducing errors by 15% to enhance financial accuracy and reduce operational inefficiencies.
Education
Bachelor of Science - Computer Applications
The New College
Chennai, Tamil Nadu06-2003
Skills
- Strategic leadership and transformation
- Digital advertising expertise
- Innovation and process optimization
- Global people leadership
- Process automation and workflow design
- Client relationship management
- Team performance improvement
- Change management and strategic planning
- Operations management
- Cross-functional team leadership
- Reporting management and business analysis
- Performance and project management
- Program development and analytical thinking
- Project planning and onboarding
Leadership Highlights
- Directed and scaled Uber's global digital ad operations, managing a $2B+ portfolio and growing the team from 10 to 250+ resources to support rapid business expansion and ensure 24x7 operational excellence.
- Spearheaded automation and workflow redesign initiatives, delivering 30% improvements in efficiency and reducing turnaround times.
- Optimized resource deployment, increasing team throughput by 25% and reducing new hire onboarding time by 40% through targeted training programs.
- Established a dedicated Data Analytics team and created a query bank to drive data-driven decision-making and improve campaign performance, which contributed to an increase in Return on Ad Spend (ROAS).
- Designed and executed product roadmaps while establishing executive dashboards and governance frameworks, improving transparency and decision-making.
Timeline
Senior Manager – Digital Operations & Transformation
iOPEX Technologies Pvt Ltd
09.2018 - Current
Lead Ad Operations
YuMe India Pvt Ltd
04.2012 - 02.2018
Team Leader
Cognizant Technology Solutions
01.2007 - 03.2012
Senior Process Executive
Data Telesis Pvt Ltd
10.2003 - 01.2007
Bachelor of Science - Computer Applications
The New College
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