Shahinda Kazi
Ecommerce Manager
Ambernath
Summary
Results-driven Ecommerce Leader with 9+ years of experience driving revenue growth across marketplaces, D2C websites, and Quick Commerce platforms. Proven expertise in Amazon, Flipkart, Ajio, Myntra, Zepto, Blinkit, Instamart, and BigBasket operations, performance marketing, and inventory strategy. Track record of scaling online revenue, optimizing advertising ROI, improving inventory fill rates, and building high-impact marketplace partnerships.
Overview
11
11
years of professional experience
Work History
Sr. Ecommerce Manager
Priority Bags
Mumbai
10.2025 - Current
- Managed end-to-end marketplace operations across Amazon, Flipkart, Ajio, and Myntra, driving significant revenue growth and operational improvements.
- Scaled monthly marketplace revenue from ₹12 Lakhs to ₹45 Lakhs, achieving ~275% growth within months through strategic pricing, marketing optimization, and inventory planning.
- Launched a second warehouse near the manufacturing unit in Bihar, improving supply chain efficiency and increasing North & East region sales by 20%.
- Managed ₹10 Lakhs monthly advertising budget across marketplaces and optimized campaigns to maintain ACOS while scaling revenue.
- Increased Amazon sales from ₹10K to ₹1.5 Lakhs per month through improved product content, keyword targeting, coupon strategies, and manual PPC campaigns.
- Built Ajio as the top revenue channel contributing ₹25–27 Lakhs/month by strengthening vendor relations and securing premium placements including category page, homepage, and Ajio social promotions.
- Negotiated Flipkart promotional ad slots during New Year campaigns, increasing product visibility and traffic.
- Revived underperforming Disney & Marvel licensed assortment, achieving 25% revenue growth within one month through targeted ads and content optimization.
- Improved inventory fill rate and hero product availability, significantly reducing stock-out situations and improving conversion rates.
- Developed SOPs for product cataloging, photoshoots, A+ content, and team workflows to streamline marketplace operations.
- Led a team of 4 members managing marketplace and warehouse operations.
Quickcommerce Manager (Part Time)
Zeel Rainwear
Thane
02.2025 - 09.2025
- Led the company’s expansion into Quick Commerce platforms, building partnerships and scaling seasonal revenue.
- Successfully managed operations across Zepto, Blinkit, Swiggy Instamart, BigBasket, and DMart Ready.
- Secured ₹7 Crore Purchase Orders for seasonal inventory across 11 SKUs.
- Generated ₹5 Crore revenue during monsoon season through effective inventory planning and quick commerce partnerships.
- Managed distribution across 7 major cities: Mumbai, Hyderabad, Bangalore, Chennai, Ahmedabad, Kolkata, and Indore.
- Maintained high PO fulfillment and platform compliance, ensuring smooth operations during peak seasonal demand.
- Managed inventory planning, safety stock levels, and seasonal demand forecasting.
ECommerce Manager
SCOTT SPORTS PVT LTD
Thane
09.2017 - 01.2025
- Launched the company’s D2C ecommerce platform in 2021, scaling annual revenue from ₹35 Lakhs to ₹2.5 Crores.
- Improved profitability from -18% loss to 1% profit through pricing optimization, marketing ROI improvement, and operational efficiency.
- Achieved 5X ROAS through performance marketing campaigns across Google Ads and Meta Ads.
- Increased website traffic by 40–55% through paid campaigns and SEO optimization.
- Generated 25% repeat purchase rate through improved customer experience and loyalty campaigns.
- Reduced dead stock by 10–20% through targeted campaigns for refurbished bikes and clearance strategies.
- Successfully launched multiple new brands including Avanti, supported by digital marketing and social campaigns.
- Collaborated with a third-party web development team to create a new shopping store, optimizing the user journey and providing ongoing enhancements to multiple sites.
- Updated product information, ensuring accuracy and completeness of all product and non-product details.
- Utilized AI tools to create compelling content, enhancing the overall customer experience.
- Managed Google Merchant Centre, Google Search Console, and Tag Manager for efficient website performance.
Online Manager
Doodle Collection PVT LTD
Mumbai
10.2016 - 09.2017
- Managed relationships with major eCommerce portals in India and internationally, including Amazon, Etsy, Flipkart, and Snapdeal.
- Ran advertisements on various platforms, including Flipkart, Snapdeal, Amazon, and Etsy.
- Planned inventory for monthly and quarterly cycles, as well as for Amazon FBA.
- Tracked and measured business and site performance to improve KPIs on all devices.
- Became 3rd largest Amazon seller in stationery category through Doodle Collection assortment expansion and combo pack strategies.
- Novelty & Stationery
Sr. Category Executive
Big Bazaar Direct
Mumbai
07.2015 - 07.2016
- Sourced and selected products in Home Decor from vendors to build a strong product portfolio.
- Negotiated with vendors to get the supply of products at the right time and at a competitive price.
- Interacted with internal buyers and vendors for new assortment and offers.
- Liquidated slow-moving stock via offers and promotions.
- Drove category sales through a wide range of assortment, exclusive deals, combo and offers, and home page promotions.
- Home Furnishing
ECommerce Executive
Mitashi Edutainment PVT LTD
Mumbai
10.2013 - 04.2015
- Managed relationships with major eCommerce portals in India and internationally, including Amazon, Flipkart, Snapdeal, and Rediff.
- Handled complete eCommerce operations, including logistics, MIS reports, and order processing.
- Managed client relationships and coordinated on a daily basis.
- Electronics & Toys Products
Backend Executive
Mitashi Edutainment PVT LTD
Mumbai
10.2010 - 10.2013
- Maintained MIS of orders and sales in Excel.
- Helped the logistic manager in processing online orders.
- Called Mitashi customers for collecting feedback.
Education
Post Graduate Diploma - Digital Marketing
07-2022
Advanced Excel Course - undefined
01-2016
Bachelor of Arts - Economics
04-2006
Skills
Ecommerce Strategy
Marketplace Management
Quick Commerce
Amazon Ads
Flipkart PLA
Inventory Planning
Pricing Strategy
Performance Marketing
Vendor Management
PPC Campaigns
Catalog Optimization
Digital Marketing
SEO/SEM
P&L Management
Supply Chain Coordination
Team Leadership
Data Analysis
GTM Strategy
Career Highlights
- Increased sale up to 35% in freelancing.
- During end of season's sale achieved 100% target. (Doodle Collection PVTLTD) Successfully closed the lead of 25 Lakhs in Future Group.
- Increased sales by 50% for Scott Sports India PVT LTD in 2020 Closed 65% corporate sales at Doodle Collection
- Became 3rd largest Amazon seller in stationery category
Timeline
Sr. Ecommerce Manager - Priority Bags
10.2025 - Current
Quickcommerce Manager (Part Time) - Zeel Rainwear
02.2025 - 09.2025
ECommerce Manager - SCOTT SPORTS PVT LTD
09.2017 - 01.2025
Online Manager - Doodle Collection PVT LTD
10.2016 - 09.2017
Sr. Category Executive - Big Bazaar Direct
07.2015 - 07.2016
ECommerce Executive - Mitashi Edutainment PVT LTD
10.2013 - 04.2015
Backend Executive - Mitashi Edutainment PVT LTD
10.2010 - 10.2013
NIIT - Advanced Excel Course,
- Bachelor of Arts, Economics
Great Lakes - Post Graduate Diploma, Digital Marketing