Hi, I’m
Bala subramanian G
Digital marketing Intern
Tirunelveli
Summary
Dynamic Digital Marketing Specialist with proven success at Emrila, excelling in Shopify and WordPress development. Expert in crafting targeted Meta and Google Ads campaigns, enhancing SEO, and driving engagement through innovative social media strategies. Strong analytical skills complemented by creativity, resulting in increased traffic and sales. Passionate about delivering impactful marketing solutions.
Overview
2
years of professional experience
1
Certification
5
years of post-secondary education
Work History
Emrila
Digital Marketing &Social Media Specialist
07.2023 - Current
Job overview
- Website Development:
Designed and managed Emrila’s online store using Shopify and WordPress (WooCommerce) platforms. Ensured responsive design, product listings, payment gateway setup, and user-friendly navigation. - Digital Marketing:
Created and executed paid advertising campaigns on Meta (Facebook & Instagram Ads) and Google Ads. Targeted custom audiences to generate traffic and sales. - SEO:
Optimized product pages and blogs for SEO, including on-page SEO, eCommerce SEO, and off-page backlinks to improve visibility. - Social Media Strategy:
Managed Emrila’s Instagram page. Created branded content, collaborated with influencers, and ran targeted promotions to boost engagement and followers. - Email Marketing:
Built and launched email campaigns using Mailchimp, including product launch announcements and abandoned cart emails.
Education
Sri Ram Nallamani Yadava College of PharmacyTenkasi,Tamilnadu
Bachelor of Pharmacy from Pharmacy
09.2013 - 04.2018
University Overview
- Participated In the AI tools and chatGPT workshop
Skills
Shopify Website developer
Certification
Certified Digital Marketer
Timeline
Digital Marketing &Social Media Specialist
Emrila
07.2023 - Current
Sri Ram Nallamani Yadava College of Pharmacy
Bachelor of Pharmacy from Pharmacy
09.2013 - 04.2018
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